To deal with native ad pains, Vox Media brings distribution in-house

With the help of an ad testing tool, the publisher reduced its reliance on buying traffic from Facebook to meet clients' campaign goals. The post To deal with native ad pains, Vox Media brings distribution in-house appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-10-27 00:00:00 UTC ]

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Two Random in-house projects set for Square Peg

Random House's Square Peg is lining up two in-house projects for the second half of 2012,... Continue reading at The Bookseller

[ The Bookseller | 2012-05-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #square peg #random house


Mixed reactions continue to Waterstones Amazon deal

Reactions of surprise and bemusement have continued in the trade today in the wake of this... Continue reading at The Bookseller

[ The Bookseller | 2012-05-21 00:00:00 UTC ]
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Media Decoder Blog: Foer Returns to New Republic as Editor

Two months after obtaining a majority stake in the magazine, Chris Hughes, a co-founder of Facebook, is bringing back Franklin Foer as part of an ambitious plan to remake the magazine. Continue reading at The New York Times

[ The New York Times | 2012-05-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #majority stake #chris hughes #ambitious plan


Book review: 'Bring Up the Bodies' is a compelling re-creation

Hilary Mantel returns to the vicious world of Henry VIII and Thomas Cromwell's maneuverings.Bring Up the Bodies Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book review #henry viii #thomas cromwell


AIM Media Texas Announces Acquisition of Texas Newspapers from Freedom Communications

DALLAS, TX, May 18, 2012 – AIM Media Texas, LLC (“AIM” or the “Company”) announced today that it has reached agreement to acquire the Texas print and online newspaper publishing assets from Freedom Co ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #freedom communications #llc ldquo #announced today


Flipboard's Quittner Talks About Role, Explains Ad Platform

If you have an iPad or tablet device, chances are you've seen the Web through the glossy world of Flipboard. If you've ever taken the "social magazine" for a spin, you might know that while the user experience is silky smooth, the company has had to address concerns about the service's threat to... Continue reading at AdWeek

[ AdWeek | 2012-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #display ad #print version #existing content #personal philosophy


Nick Denton: The Banner Ad Era is Closing

There’s something of a revolt in the digital media world against the tyranny of the banner ad. Platforms like Facebook, Tumblr and Twitter aren’t running standard display ads. New-style publishers like Buzzfeed don’t lik ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nick denton #banner ad


Amazon conjures Harry Potter e-deal

Amazon says it has signed a deal for the electronic books rights to all seven Harry Potter titles in English, French, Italian, German and Spanish for its Kindle lending library. Continue reading at Stuff

[ Stuff | 2012-05-11 00:00:00 UTC ]
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Media Decoder Blog: Houghton Mifflin Harcourt Enters Bankruptcy Process

The educational and trade publisher, financially troubled for several years, has agreed with most of its senior lenders and bondholders to a restructuring that would convert existing long-term debt to equity. Continue reading at The New York Times

[ The New York Times | 2012-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade publisher #financially troubled


Children's Media Foundation seeks £30m funding

Campaigning body the Children's Media Foundation has launched an initiative to attract a... Continue reading at The Bookseller

[ The Bookseller | 2012-05-11 00:00:00 UTC ]
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Media Decoder Blog: Amazon Program Offers "Harry Potter" Series to Kindle Owners

Members of the Amazon Prime subscription program will be able to read "Harry Potter'' ebooks for free through the Kindle Owners' Lending Library, a move intended to encourage consumers to buy Kindle devices. Continue reading at The New York Times

[ The New York Times | 2012-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #kindle owners #lending library


Nook and HMH partner in school deal

Houghton Mifflin Harcourt (HMH) has teamed up with Barnes & Noble’s Nook to deliver e-... Continue reading at The Bookseller

[ The Bookseller | 2012-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble


Barnes & Noble Deal Signals New Microsoft Savvy

The deal with the maker of the popular Nook ebook reader shows that Microsoft, like Apple, understands that ecosystems are the key to success. Continue reading at PC World

[ PC World | 2012-05-01 00:00:00 UTC ]
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The Media Equation: Byliner Takes Bissinger’s E-Book Off Amazon

Byliner.com, a digital publishing company, withdrew the ebook “After Friday Night Lights” by Buzz Bissinger from Amazon because of a pricing dispute involving a promotional giveaway. Continue reading at The New York Times

[ The New York Times | 2012-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media equation #buzz bissinger


Two-book Golden deal for W&N

Weidenfeld & Nicolson has acquired one of the hotly-tipped books of London Book Fair, Golden... Continue reading at The Bookseller

[ The Bookseller | 2012-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #weidenfeld nicolson


First Rowling translation deals

J K Rowling's The Casual Vacancy is to be published in Germany by Carlsen and Ullstein,... Continue reading at The Bookseller

[ The Bookseller | 2012-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #casual vacancy


John Green deal for Penguin

Penguin Children’s has acquired UK and Commonwealth rights from Penguin US division Dutton... Continue reading at The Bookseller

[ The Bookseller | 2012-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin children #acquired uk


Hachette Livre sells its ebook distribution platform

Hachette Livre has sold its ebook distribution platform Numilog to its founder and c.e.o. Denis... Continue reading at The Bookseller

[ The Bookseller | 2012-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette livre


Digital media takes home a Pulitzer

The Huffington Post—and digital media—has won its first Pulitzer Prize. The award went to David Wood, in the category of national reporting, it was announced Monday by Columbia University, which administers the prizes.A longtime print journalist who did stints at Time magazine and the Los... Continue reading at Crains New York

[ Crains New York | 2012-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen greenblatt


Media Decoder Blog: Pulitzer Fiction Snub Has Book Publishers Fuming

An unconventional collection of novels failed to generate a consensus among the Pulitzer board members. Continue reading at The New York Times

[ The New York Times | 2012-04-17 00:00:00 UTC ]
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