Time Inc. Locks in Outbrain's Headline Recommendations in $100 Million Deal

Time Inc., the nation's largest magazine publisher, has struck a deal making Outbrain the exclusive external provider of recommended stories for Time Inc.'s websites, including Time.com and People.com. Until now, Time Inc. had worked with a mix of the companies whose ubiquitous content-recommendation widgets help push traffic around the web. The pact is worth more than $100 million to Time Inc.As a "content recommendation" or "content discovery" company, Outbrain puts links beneath articles published across a variety of websites, including CNN.com, Slate and ESPN. Media companies and marketers pay Outbrain to place those links on publishers' sites in order to drive traffic to their content. Outbrain shares this revenue with the publishers where the links appear."We selected Outbrain not only because the revenues were higher than others but because its engine drives better recommendations than others," Andy Blau, senior VP and group GM of ad sales at Time Inc., said of the company's deal, which it plans to announce Tuesday. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-11-18 00:00:00 UTC ]
News tagged with: #$100 million #including cnn #drive traffic #senior vp #ad sales #announce tuesday

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Book Riot’s Children’s Deals of the Day for March 6, 2024

Ramadan with Curious George, a princess academy, Snoopy saves the day, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-03-06 16:15:39 UTC ]
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Religion Book Deals: March 6, 2024

Brazos signs Karen Swallow Prior's book on balancing the practical with theology and philosophy; Revell signs a book on coping with divorce; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-06 05:00:00 UTC ]
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Book Riot’s YA Book Deals of the Day for March 2, 2024

A punny television bakeoff, a gothic horror novel about biracial twins separated at birth, feminism for all, and more of today's best YA book deals. Continue reading at Book Riot

[ Book Riot | 2024-03-02 11:30:00 UTC ]
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Book Deals: Week of March 4, 2024

Bestselling author Jennifer Weiner signs a five book deal with William Morrow, Amistad takes a book about a true American power couple, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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UK: The Sunday Times Young Writer 2024 Shortlist

Praising 'their attentiveness to the world,' the 2024 Sunday Times Young Writer of the Year jury names four authors to its shortlist. The post UK: The Sunday Times Young Writer 2024 Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-27 17:20:22 UTC ]
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The Best Sci-Fi/Fantasy Book Deals for February 26

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2024-02-26 16:13:28 UTC ]
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Book Riot’s Children’s Deals of the Day for February 21, 2024

A rollicking rhyming readaloud, a Black history picture book, a mouse at summer camp, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-02-21 15:42:48 UTC ]
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Raja Shehadeh, Yiyun Li and Maria Bamford among L.A. Times Book Prize finalists

The L.A. Times Book Prizes honor 66 works in 13 categories celebrating exceptional writing from authors at all stages of their careers. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-02-21 13:00:41 UTC ]
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What’s Next for Max Lucado? An End Times Book

‘What Happens Next,’ coming from Thomas Nelson in August, is the first book on the biblical end times by bestselling author and pastor Max Lucado. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-20 05:00:00 UTC ]
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Lifeway Rebounds from Rocky Times

CEO Ben Mandrell tells PW the turnaround strategy was to refocus on the original mission—serving pastors and church leaders. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-20 05:00:00 UTC ]
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Religion Book Deals: February 21, 2024

Dr. Terence Lester's book on equitable access to advanced education to IVP; the prolific Robin Jones Gunn's latest to Harvest House; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-20 05:00:00 UTC ]
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Book Deals: Week of February 12, 2024

Viking signs The Midnight Library author Matt Haig's latest novel; Scribner signs two by National Book Award finalist Sarah Smarsh, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Book Riot’s Children’s Deals of the Day for February 14, 2024

A dirty cat, complicated middle school friendships, a cut-throat school election, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-02-14 14:00:00 UTC ]
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Super Bowl most-watched U.S. program ever, averaging 123.4 million viewers

The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City's 25-22 overtime victory over San Francisco on Sunday night averaged 123.4 million viewers across television and streaming platforms. Continue reading at CBC

[ CBC | 2024-02-13 13:58:34 UTC ]
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‘Time-efficient foreplay’: inside the funny, filthy world of erotic podcasts

From fan fiction about Disney cartoons having sex to raunchy shows from Hollywood stars, pornographic audio is podcasting’s hottest new trendHave you ever stood at the school gates, waiting to pick up your six-year-old, while secretly listening to fan fiction about Harry Potter and Draco Malfoy... Continue reading at The Guardian

[ The Guardian | 2024-02-12 16:32:24 UTC ]
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The Best Sci-Fi/Fantasy Deals for February 12, 2024

Terrifying monsters, loved ones return from the beyond, fairy tale women, and more of today's best science fiction and fantasy book deals. Continue reading at Book Riot

[ Book Riot | 2024-02-12 14:11:45 UTC ]
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Book Riot’s YA Book Deals of the Day for February 10, 2024

14 excellent YA contemporary, romantic, fantastical, and nonfiction reads by Black authors all under $4 this weekend. Continue reading at Book Riot

[ Book Riot | 2024-02-10 11:30:00 UTC ]
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Book Deals: Week of February 12, 2024

Tiny Reparations signs two by National Book Award nominee LaToya Watkins, Tia Williams reups with Grand Central, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
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