Time Inc. is trying to win over millennial women

Time Inc. has had a string of acquisitions and launches aimed at young women over the past year, from HelloGiggles to homegrown startups Mimi and Motto. Like the publishing giant itself, the Gen Y strategy reflects the awareness that young people aren’t all alike. So each site targets audiences based on their interests rather than just their age group. "Time Inc. does not look at millennials as monolithic," said Deborah Marquardt, general manager of the Time Inc. Style Network. The post Time Inc. is trying to win over millennial women appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-02-29 00:00:00 UTC ]

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Rodale hires Condé Nast exec as first CTO

Yet another sign that the media world marches toward digital is at Rodale. In a move to expand the healthy lifestyle publisher's mobile commerce, big data and social technologies, it has hired Condé Nast executive Bobby Chowdhury as its first ever chief technology officer.Mr. Chowdhury, 51, has... Continue reading at Crains New York

[ Crains New York | 2013-01-23 00:00:00 UTC ]
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Daily Mail Parent Launches Travel Retail Website

The publishing giant behind the Daily Mail is entering the travel arena with a bookings site. MailTravel.co.uk is described as offering a “robust new sales distribution channel to existing and new suppliers”. A& ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-19 00:00:00 UTC ]
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DeAgostini Publishing Tackles the U.S. Market

After a year of interviews and discussions, DeAgostini began a product test last year, and the company was encouraged enough by the results to launch a major presence in the U.S. beginning with a debut at BookExpo America (booth 2840) and building to a rollout of a full line next year. The... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-05-18 00:00:00 UTC ]
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PPA Conference: Digital takes up 80% of our time, says Hearst's Dolphin

Although print accounts for 80% of Hearst's revenues, the publisher is spending 80% of its time on the "huge potential" of digital, according to Ella Dolphin, publishing director of Hearst Magazines UK's young women's group. Continue reading at Media Week

[ Media Week | 2012-05-09 00:00:00 UTC ]
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Figment fires up teens' literary aspirations

An online community for young writers, Figment aims to let users steer the conversations while connecting them to the larger world of literature.NEW YORK — It started with a story for a magazine. In 2008, during a trip to Japan, New Yorker staff writer Dana Goodyear decided to write about... Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-04-08 00:00:00 UTC ]
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Corporate Ladder: Devin C. Johnson, Studio One Networks' chief operating officer

Devin C. Johnson, 38, joined Studio One Networks as chief operating officer. In this role, he will be responsible for strategic and operational leadership for the network's partnerships with online publishers and brand marketers. He will oversee the management of the company's finances,... Continue reading at Crains New York

[ Crains New York | 2012-03-04 00:00:00 UTC ]
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Digitas chief Lang takes top role at Time Inc

Time Inc, the parent of IPC Media and the US publishing giant behind titles including People and Time, has appointed Digitas global chief executive Laura Lang as its new chief executive. Continue reading at Media Week

[ Media Week | 2011-12-01 00:00:00 UTC ]
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Digital Catalogues Take Over

Going from paper to electronic catalogues has become one of the biggest upheavals in the way independent bookstores buy, on a par with cutbacks in field sales reps. “I don’t think our choice is between paper and electronic catalogues,” says Carole Horne, general manager of Harvard Book Store in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-10-28 00:00:00 UTC ]
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New Directions For National Geographic Books

The appointment late last month of Hector Sierra as general manager and senior v-p for National Geographic Society’s books division completes the new management team that will now drive the book operation for one of America’s best-known brands. The change in the division began last October when... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-10-07 00:00:00 UTC ]
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Glam Media Buys Ning for Social Push

Glam Media has just acquired Ning, the build-your-own-social-network startup co-founded by Netscape creator Marc Andreessen. Glam is best known for building Web properties and an ad network targeting women, and it says it now reaches more than 200 million monthly users. Last month, it announced... Continue reading at AdWeek

[ AdWeek | 2011-09-21 00:00:00 UTC ]
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Quercus signs 50 Cent's bullying novel

Written By: Benedicte Page Publication Date: Mon, 05/09/2011 - 13:05 Quercus has bought a children's book by US rapper 50 Cent. Playground, for the 12-plus age group, is a semi-autobiographical novel on the subject of schoolyard bullying. Children's editorial director Roison Heycock bought UK... Continue reading at The Bookseller

[ The Bookseller | 2011-09-05 00:00:00 UTC ]
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Quercus bags 50 Cent bullying tale

Written By: Benedicte Page Publication Date: Mon, 05/09/2011 - 13:05 Quercus has bought a children's book by US rapper 50 Cent. Playground, for the 12-plus age group, is a semi-autobiographical novel on the subject of schoolyard bullying. Children's editorial director Roison Heycock bought UK... Continue reading at The Bookseller

[ The Bookseller | 2011-09-05 00:00:00 UTC ]
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Carluccio's memoir to Hardie Grant

Written By: Katie Allen Publication Date: Wed, 31/08/2011 - 09:00 Hardie Grant has acquired the memoir of Italian chef and restauranteur Antonio Carluccio. World rights to the title, to be published in autumn 2012, were bought by Stephen King, general manager of Hardie Grant UK from... Continue reading at The Bookseller

[ The Bookseller | 2011-08-31 00:00:00 UTC ]
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Brookes brokers romantic two-book deal

Written By: Charlotte Williams Publication Date: Fri, 12/08/2011 - 10:54 Pan Macmillan has acquired two novels by Diane Allen, general manager of Magna Large Print books. Publishing director Wayne Brookes acquired UK and Commonwealth rights to For the Sake of Her Children and one other novel... Continue reading at The Bookseller

[ The Bookseller | 2011-08-12 00:00:00 UTC ]
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Hachette Livre acquires stake in Azbooka-Atticus

Publication Date: Wed, 06/07/2011 - 15:47 Hachette Livre has acquired a stake in Moscow-based trade publishing group Azbooka-Atticus. The publishing giant now owns a 25% interest (plus one share) in the publisher, which is owned 94.6% by Alexander Mamut’s A&NN Group, which recently acquired... Continue reading at The Bookseller

[ The Bookseller | 2011-07-06 00:00:00 UTC ]
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Hardie Grant buys three by Hay

Written By: Katie Allen Publication Date: Thu, 31/03/2011 - 08:55 Independent publisher Hardie Grant has acquired three titles by Australian food editor and cookbook author Donna Hay. Stephen King, general manager of Hardie Grant London, acquired UK rights to the titles from Hollie Zondanos,... Continue reading at The Bookseller

[ The Bookseller | 2011-03-31 00:00:00 UTC ]
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Hearst promotes NatMag's Simon Horne to CFO role

Hearst has promoted Simon Horne, currently chief financial officer and general manager of NatMag, to the newly created role of CFO, general manager and senior vice-president, at Hearst Magazines International. Continue reading at Media Week

[ Media Week | 2011-03-28 00:00:00 UTC ]
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