Time Inc. Is in Talks to Buy Jane Pratt's Millennial-Focused xoJane

Time Inc. is close to acquiring Jane Pratt's xoJane and xoVain sites for an undisclosed sum as it looks to increase its content targeting millennial women, sources tell Adweek. The New York publisher is interested in buying Pratt's two sites to build up its focus on digital-only brands, which already include homes-focused website The Snug and beauty-oriented Mimi. Most recently, Time Inc. launched The Drive, an automotive site for guys under 35. A Time Inc. spokesman said the company does not comment about speculative acquisitions. With xoJane and xoVain, Time Inc. appears to be making a push for millennial women. According to comScore, xoJane had 2.5 million unique visitors in September, up from 1.1 million in September 2014. Sister site xoVain clocked in 958,000 viewers in September. per comScore. xoVain launched in March 2013, but did not meet comScore's minimum traffic numbers to be tracked year-over-year. Pratt—the sites' co-founder and editor-in-chief—has been looking for a buyer for several months, since its previous owner, Say Media, sold off its editorial properties in February to focus on selling publishers advertising-technology software and online publishing platforms. At that time, Say Media vp of brand development and global marketing Michelle Panzer told Adweek: "Owning online publications can certainly be profitable. .. For us, it was too difficult to build both businesses. There are a lot of media companies that are learning this quickly. Media... Continue reading at 'AdWeek'

[ AdWeek | 2015-10-17 00:00:00 UTC ]
News tagged with: #millennial women #editorial properties #brand development #traditional publishers #news online #undisclosed price

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L.A. Times Book Prize winners named in a ceremony filled with support for USC valedictorian Asna Tabassum

Winners at the 2024 L.A. Times Book Prizes included Ed Park for fiction, Ivy Pochoda for mystery/thriller and the pro-Palestinian commencement speaker whose name has become a rallying cry for free speech. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-04-20 05:08:39 UTC ]
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Healing Journey: PW Talks with Peter Levine

PW caught up with the bestselling author of 'Waking the Tiger: Healing Trauma,' who shares his own story of trauma and healing in his latest book an 'Autobiography of Trauma: A Healing Journey,' out this month from Park Street Press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-17 04:00:00 UTC ]
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Double The Book Bans In Half The Time: PEN America’s Latest Book Ban Report

PEN's new report shows that book bans continue to rise and continue to target books by or about queer people and people of color. Continue reading at Book Riot

[ Book Riot | 2024-04-16 12:05:00 UTC ]
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Censorship Is a Hammer Looking for a Nail: PW Talks with Sam Helmick

The community and access coordinator at the Iowa City Public Library discusses their experience on the front lines of one of the nation’s most intense legal and legislative battles over the freedom to read and the very real impact book banning campaigns have on the LGBTQ community. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-12 04:00:00 UTC ]
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A Place Where You Want to Be: PW Talks with Emet North

‘In Universes,’ Emet North’s debut novel, explores queer love and the multiverse Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-12 04:00:00 UTC ]
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Meta ‘discussed buying publisher Simon & Schuster to train AI’

Audio shared with the New York Times appears to record executives discussing purchase of the US books giant to feed into its large language modelsStaff at technology company Meta discussed buying publishing house Simon & Schuster last year in order to procure books to train the company’s... Continue reading at The Guardian

[ The Guardian | 2024-04-09 15:36:14 UTC ]
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PEN Union Cries Foul in Contract Talks as Criticism of PEN America Intensifies

A proposal in ongoing contract negotiations between PEN America management and PEN America United, its staff union, has led to charges by the union that the organization’s leadership is trying to stifle union members’ free speech rights—an assertion PEN management firmly disputes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-28 04:00:00 UTC ]
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London: Tom Crewe Wins the Sunday Times’ Young Writer Award

Jury comments about the Sunday Times Young Writer-winning debut, 'The New Life,' call Tom Crewe's book, a 'tenderly sensual account of masculine sexuality.' The post London: Tom Crewe Wins the Sunday Times’ Young Writer Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-20 12:50:02 UTC ]
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Breaking Silence: PW Talks with Catherine Coldstream

Former nun Catherine Coldstream shares the story of her 12 years at a Carmelite monastery in a debut memoir out this month, 'Cloistered' (St. Martins), which earned a starred review from PW. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-19 04:00:00 UTC ]
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Talking ‘Dune’: Book and Movies

The Times’s critic Alissa Wilkinson discusses Frank Herbert’s classic science fiction novel and Denis Villeneuve’s film adaptations. Continue reading at The New York Times

[ The New York Times | 2024-03-15 18:52:12 UTC ]
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Gerald Levin, the former Time Warner CEO who engineered a disastrous mega-merger, is dead at 84

Gerald Levin, who led Time Warner Media into a disastrous $182 billion merger with the internet provider America Online, has died at the age of 84 Continue reading at ABC News

[ ABC News | 2024-03-15 09:02:35 UTC ]
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Show Me the Data: PW talks with Katie Pryde

Katie Pryde, owner of the comic shop Books with Pictures is leading an industry effort to improve the quality of comics metadata and explains the new standards just released by ComicsPRO at its annual meeting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
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What Does Being Jewish Mean? PW Talks to Harvard Law Professor Noah Feldman

In his new book, 'To Be a Jew Today: A New Guide to God, Israel, and the Jewish People,' prolific author and Harvard Law Professor Noah Feldman explores various contemporary approaches to Judaism. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-06 05:00:00 UTC ]
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UK: The Sunday Times Young Writer 2024 Shortlist

Praising 'their attentiveness to the world,' the 2024 Sunday Times Young Writer of the Year jury names four authors to its shortlist. The post UK: The Sunday Times Young Writer 2024 Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-27 17:20:22 UTC ]
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Libraries as a Gateway to Forging Your Own Path: Jane Austen, Murder Mysteries, and Me

Jessica Ball, author of 'Miss Austen Investigates: The Hapless Milliner,' is hardly the only writer to profess a passion for libraries. Jane Austen, the heroine of her novel, adored them. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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Raja Shehadeh, Yiyun Li and Maria Bamford among L.A. Times Book Prize finalists

The L.A. Times Book Prizes honor 66 works in 13 categories celebrating exceptional writing from authors at all stages of their careers. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-02-21 13:00:41 UTC ]
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Portal Fantasy: PW Talks with Sarah Arthur

Arthur's debut novel Once a Queen, a young adult "portal fantasy," talks to PW about writing her first novel, and her love of fantasy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-20 05:00:00 UTC ]
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Lifeway Rebounds from Rocky Times

CEO Ben Mandrell tells PW the turnaround strategy was to refocus on the original mission—serving pastors and church leaders. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-20 05:00:00 UTC ]
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