TikTok users are surprised to find themselves in ads for the app

Elijah Jay is wants nternet stardom, almost anywhere he can get it, just not as a TikTok salesman. But that’s exactly what he became when the social media company used one of his videos in an ad that ran on Snapchat. Jay's video, in which he performs a balloon-swallowing stunt, has been seen by hundreds of thousands of viewers on TikTok, the Chinese social video platform. He just never signed up to do it as part of TikTok’s advertising. In August, Jay says he started receiving messages from friends who had seen the TikTok ad, starring him. His first reaction was, “oh cool,” he says. But then it sunk in: He never knowingly agreed to let his likeness be used. “Why didn’t they let me know they were going to do that?” Jay asks, during a recent phone interview. Jay’s video is pure TikTok, so it’s no surprise the company would want to use it in its marketing. In it, Jay shoves what looks like a 3-foot-long, and kind of thick, balloon down his throat. When he’s done, he stares at the camera and asks, “did that make you feel better?” Then it cuts to himself from a new angle, replying, “No. But can you do it again.” The balloon ingestion is not even the best trick in the video, the way he edits the video into a “perfect loop” is—it ends but then starts again automatically like all TikTok videos, making it appear like Jay is repeating the magic trick infinite times. The video reached 200,000 likes on TikTok. ‘Where is my money?’ Jay is not just in it for the likes though. The... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-07 09:00:00 UTC ]
News tagged with: #e-mail statement #bad form #full-time job #twin brother #digital media

Other Publishing stories related to: ' TikTok users are surprised to find themselves in ads for the app '


Most Users Know What They Want to Watch on Streaming Services, Report Finds

The amount of time adults in America stay connected with media is astronomical. Specifically, they spend 11 hours and 27 minutes per day plugged into some type of device, according to the Q1 Nielsen Total Audience report released today. And even though there are many streaming options for... Continue reading at AdWeek

[ AdWeek | 2019-07-01 10:00:11 UTC ]
More news stories like this | News stories tagged with: #streaming services #report finds #nielsen


Several apps funnel users’ sensitive data to Facebook without consent, report says

Several phone apps are sending sensitive user data, including health information, to Facebook Inc. without users’ consent, according to a report by the Wall Street Journal. An analytics tool called App Events enables app developers to record user activity and report it back to Facebook even... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-22 22:40:00 UTC ]
More news stories like this | News stories tagged with: #sensitive data #phone apps


Several apps funnel users’ sensitive data to Facebook without consent, report says

Several phone apps are sending sensitive user data, including health information, to Facebook Inc. without users’ consent, according to a report by the Wall Street Journal. An analytics tool called App Events enables app developers to record user activity and report it back to Facebook even... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-22 22:40:00 UTC ]
More news stories like this | News stories tagged with: #sensitive data #phone apps


Facebook quiz app maker exposed data on over 120 million users

While Facebook tries to close the book on its Cambridge Analytica scandal, it's still dealing with many more. The FTC is conducting a non-public probe into the company's behavior around privacy data, the EU's stricter laws are making it hard for the... Continue reading at Engadget

[ Engadget | 2018-06-29 00:00:00 UTC ]
More news stories like this |


In a tough ad climate, small publishers are finding success in small donations

Publishers are finding readers are willing to make small-dollar donations to support news operations. The post In a tough ad climate, small publishers are finding success in small donations appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers #finding success


Snapchat Spends Black Friday Serving HBO Ads to Every User on its Service

Snapchat users emerging from their tryptophan haze this morning will see a promoted story from HBO with a message telling Black Friday shoppers to stay home and watch "Game of Thrones" instead. The ad is the first since Snapchat began serving ads to go out to every user in the country.The ad can... Continue reading at Advertising Age

[ Advertising Age | 2017-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #promoted story #stay home #media partners


Publishers find Google AMP loads too fast for ad views

Ads load slower than content on AMP, which is part of the reason why publishers make less money per pageview from AMP than they do from their own websites. The post Publishers find Google AMP loads too fast for ad views appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers make


Top publishing execs say interstitial ads are the worst user experience trade-off

Digital media means user experience often is compromised for aggressive monetization tactics. We took a temperature check to find the biggest issues. The post Top publishing execs say interstitial ads are the worst user experience trade-off appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest issues


As Apple Seeks To Please News Publishers, Users Worry About An Ad Influx

Apple is said to be making it easier for publishers to place ads in its News app and even solicit micropayments, raising concerns about user experience. Today Apple’s News app is relatively uncluttered by ads. Actually there are very few ads anywhere. Part of the reason for that is that... Continue reading at Fast Company

[ Fast Company | 2017-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news app #raising concerns #user experience #ad tech


Microsoft's Sprightly lets iPhone users build simple ads on the go

Microsoft has launched an iOS version of its mobile design app, Sprightly, which helps small businesses design snazzy promotional materials without needing a PC or complicated tools.Sprightly helps people create flyers, e-cards, catalogs and price lists on their phones. Designs can then... Continue reading at PC World

[ PC World | 2016-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reach customers #stay relevant


Study: More than half of all ad blocker users would disable them to read content

The IAB and YouGov has found that 22 percent of U.K. adults have installed ad blockers, up from 18 percent in October. Although a silver lining for publishers is that 54 percent of users would turn off blockers in order to read content. Martin Ashplant, digital director at the Metro, points out... Continue reading at Digiday

[ Digiday | 2016-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post study #read content #silver lining #martin ashplant #digital director #john barnes


Snapchat Runs Its First App-Install Ad, and It’s for Mobile Game Cookie Jam

Snapchat is getting closer to forking over the data that advertisers want, and the stats will be coming in the form of mobile app-install ads. Today, a short video ad promoting SGN's mobile game Cookie Jam is running within iHeartRadio's Discover channel—the app's hub of daily content from... Continue reading at AdWeek

[ AdWeek | 2016-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app-install ads #ad format


Incisive Media becomes second UK publisher to ban ad blocker users

Incisive Media, which has a mix of ad-funded and subscription-based titles, is following in the footsteps of Axel Springer's Bild, London's City AM and the Washington Post in taking a tougher stance on ad blocking. The publisher will ban visitors with ad blockers enabled on some of its sites in... Continue reading at Digiday

[ Digiday | 2015-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #user experience #john barnes #time publishers


Facebook to Start Grading Ads' Results Across Its Mobile App Network

Facebook is instituting something akin to employee performance reviews for app publishers in its ad network, grading how well their inventory achieves advertiser objectives like driving downloads or selling product.The company already uses that information to decide which ad buys it doles out to... Continue reading at Advertising Age

[ Advertising Age | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad network #ad buys #audience network #ad units #app developers


Mobile Ad Blockers Have Already Become the App Store's Top Downloads

COLOGNE, Germany—Apple's support of ad-blocking in its iOS9 software has caused plenty of hand-wringing for U.S. publishers and ad-tech companies, and it appears they had good reason to worry. As of today, three of the Apple App Store's top paid apps in the U.S. are ad blockers, including the... Continue reading at AdWeek

[ AdWeek | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web pages #fever pitch #long-term damage #media industries


Facebook offers up its autoplay video ads to other apps

If you're already annoyed with the autoplay video ads in your Facebook timeline, you might want to brace yourself. The social network is opening up that advertising tech to outside apps, or more specifically, to publishers who leverage Menlo Park's... Continue reading at Engadget

[ Engadget | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook offers


Monetizing mobile apps without harming the user experience [Q&A]

In the past making money from a mobile app has usually involved signing up to an advertisement network and allowing the app to display banner ads. The problem with this is that it doesn't make for a particularly good user experience and may actually turn people off using the app. For some time... Continue reading at Betanews

[ Betanews | 2015-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #native ad


Foyles Finds the Future With an App for In-store Searches

Foyles Book Search is a unique app that enables customers to find the location of a physical book within the confines of Foyle's Charing Cross bookstore. The post Foyles Finds the Future With an App for In-store Searches appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enables customers #physical book


Ello, the ad-free social network alternative to Facebook, launches mobile app

Ello's mobile app will hit the Apple App store Thursday, about eight months after the ad-free social network launched as an invite-only alternative to Facebook. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


Facebook algorithms no match for users' own decisions on feeds, study finds

Facebook study considered the political leanings of news posts by US users before determining which posts were reached via the site’s social algorithmsThe algorithms used by Facebook to filter news posts have an effect on the information seen by users – but not nearly as much as the choices made... Continue reading at The Guardian

[ The Guardian | 2015-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study finds #study published