Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. TikTok wants to stay weird (but apolitical) Short-video app TikTok just announced that it won’t accept political ads. The Chinese-owned app, popular with teenagers globally, is a place for goofy memes and lip-syncing; the app says it wants to stay “light-hearted and irreverent” and doesn’t think paid political ads fit with that vibe. “People come to TikTok because it just feels different from so many other places, and we'll continue to work hard to support that,” Blake Chandlee, a former Facebook executive who is now TikTok’s VP of global business solutions, wrote in a blog post. He says the app “will not allow paid ads that promote or oppose a candidate, current leader, political party or group or issue at the federal, state or local level — including election-related ads, advocacy ads or issue ads.” Political ads are a tricky business, as Facebook (and Chandlee) found out when bad actors based in Russia tried to influence the 2016 U.S. presidential election. And TikTok, which is owned by China’s ByteDance, is “already under fire for advancing Chinese foreign policy by censoring topics like Hong Kong’s protests and pro-LGBT content,” TechCrunch writes. Basically, why court more controversy... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-04 10:00:00 UTC ]
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Amazon isn't quite done with its Black Friday e-reader deals. After it put several other Kindles on sale, the company has dropped the price of the latest Kindle Paperwhite from $140 to $105.Buy Kindle Paperwhite at Amazon - $105The fifth-gen Paperwhite, the first refresh in three years, was... Continue reading at Engadget
[ Engadget | 2021-11-25 08:15:47 UTC ]
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The Future of TV Briefing this week reviews the flurry of activity on the TV ad measurement front since the summer when the Media Rating Council stripped Nielsen of its accreditation and NBCUniversal opened the doors to alternative providers. The post Future of TV Briefing: How the TV ad... Continue reading at Digiday
[ Digiday | 2021-11-24 05:01:00 UTC ]
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Going to bookstores and libraries as a bookworm offer important experiences, but what buying books in an airport can offer may surprise you. Continue reading at Book Riot
[ Book Riot | 2021-11-23 11:36:00 UTC ]
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C3, TV's standard metric for commercial measurement since 2007, could be on its last legs. Nielsen said today it will create more precise Nielsen Individual Commercial Metrics, in which its audience estimates will be based on each individual ad, instead of overall commercial minutes. The switch,... Continue reading at AdWeek
[ AdWeek | 2021-11-22 14:00:00 UTC ]
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Iran's state TV says a cyberattack has disrupted access to the country's privately owned Mahan Air Continue reading at ABC News
[ ABC News | 2021-11-21 09:33:44 UTC ]
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As ever, Amazon is discounting many of its products for the Black Friday shopping period. Like many other companies, Amazon is getting out of the gate a little early with deals on Kindles. The standard Kindle is down from $90 to $50, which is the lowest price we've seen for the e-reader. Back in... Continue reading at Engadget
[ Engadget | 2021-11-19 09:00:22 UTC ]
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While efforts to remove books from schools and library collections are common, freedom to read advocates warn that the current, unprecedented spike in challenges is different. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-18 05:00:00 UTC ]
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With 26bn views – and the ability to influence global sales – the social media app’s reading corner #BookTok is not as niche as it seemsFifteen seconds is all you need. Point your phone camera to a shelf and hold up your favourite book, or three. Add a trending soundtrack, a caption, a couple of... Continue reading at The Guardian
[ The Guardian | 2021-11-16 16:30:13 UTC ]
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Fay Evans alleges a ‘striking similarity’ between the 2019 Excitable Edgar TV campaign and her 2017 book Fred the Fire-Sneezing DragonThe author of a self-published children’s book about a dragon that causes havoc with its fiery sneezes is suing John Lewis over its 2019 Christmas ad about a... Continue reading at The Guardian
[ The Guardian | 2021-11-16 14:46:45 UTC ]
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Nikole Hannah-Jones talks about power, privilege and 'The 1619 Project' in advance of her L.A. Times Book Club visit. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-11-14 14:00:54 UTC ]
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Storytel, the international audiobook streaming company, is buying Audiobooks.com from KKR, owner of RBMedia, for an undisclosed amount. This marks the fast-growing company's entry into the English-language audiobook market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-14 05:00:00 UTC ]
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Those who have been paying attention to local education news and the critical race theory debate know that many school districts are battling over what materials can be kept in libraries and taught in classrooms. The battle is making its way to the courts: just this week a PEN America report... Continue reading at Literrary Hub
[ Literrary Hub | 2021-11-11 17:33:10 UTC ]
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Follett’s ‘Never’ is a credibly detailed and alarmingly plausible story about a world hurtling toward nuclear war. Continue reading at The Washington Post
[ The Washington Post | 2021-11-09 11:00:00 UTC ]
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Film and TV rights have been sold for Sam Lloyd’s The Rising Tide (Bantam Press). Continue reading at The Bookseller
[ The Bookseller | 2021-11-01 00:06:55 UTC ]
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Merriam-Webster announced the newly added words on its website, saying “Just as the language never stops evolving, the dictionary never stops expanding.” Continue reading at The Huffington Post
[ The Huffington Post | 2021-10-29 15:43:47 UTC ]
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Ebury Press has won a seven-way auction for the debut cookbook by personal trainer turned baking influencer Eloise Head, known to more than four million followers on TikTok, Instagram and YouTube as Fitwaffle. Continue reading at The Bookseller
[ The Bookseller | 2021-10-27 22:32:50 UTC ]
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The independent publisher was reinstated on YouTube following a backlash, but questions remain. Continue reading at Media Week
[ Media Week | 2021-10-26 15:58:53 UTC ]
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Are you a new reader and confused about where to buy manga? Here's a primer on how to buy manga in the U.S. and your options for doing so! Continue reading at Book Riot
[ Book Riot | 2021-10-26 10:34:00 UTC ]
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A true hoax provokes. It questions cultural biases, shattering conventions. But the curious case of the three men writing as a female author Carmen Mola does none of this. Continue reading at The Conversation
[ The Conversation | 2021-10-26 05:02:08 UTC ]
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The latest augmented and virtual reality technology will be brought to 15 libraries across the country next summer, as part of a new project to help support libraries recover from the coronavirus pandemic. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 11:42:41 UTC ]
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