Like in previous months, the top performing print magazine issues of April featured a mix of both escapism and depictions of dire crises, according to the most recent data from GfK MRI's Issue Specific Study, which measures how well individual issues perform against a magazine's 12-month readership average. The two issues that tied for the top spot were no exception. Featuring a cover story about the discovery in Montana of CWD—a contagious disease infecting free-range deer at an alarming rate—and the lack of government funding to help eradicate it, the April issue of Petersen's Hunting matched the April 16 issue of People—devoted to royal newlyweds Meghan and Harry—with a top Issue-Specific score of 137, meaning each issue attracted 37-percent more readers than their respective magazine's 12-month average. In an unusual result, third place featured another tie, at 131: the April issue of Bonnier Corp.'s Boating, offering Spring DIY tips for getting vessels in shape for Summer, and the April 2 issue of New York, which featured the laughing face of President Donald Trump with an oversized porcine nose above the tagline, “It’s the corruption, stupid.” Golf magazine, recently acquired from Meredith Corp. by entrepreneur Howard Milstein, rounded out the top five by heralding the return of Tiger Woods in the lead-up to the 2018 Masters Tournament, which was won by Texas native Patrick Reed. Tiger shot a 69 on Sunday to finish 16 strokes off the lead at +1, but the issue... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-09-19 00:00:00 UTC ]
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The overnight ratings for the CBS telecast of Tigers Woods’ stunning comeback victory at the 2019 Masters on Sunday were hurt by its early morning start time. Coverage of the final round at Augusta National Golf Club in Augusta, Ga., averaged a 7.7 rating in the 56 cities measured by Nielsen. The... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-15 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayGlamour, long a mainstay in Cond... Continue reading at Advertising Age
[ Advertising Age | 2018-11-21 00:00:00 UTC ]
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Enthusiast and shelter magazine issues attracted the highest relative audiences for the month, per new data from GfK MRI. The post Autoweek and Veranda Edge Royals Among May’s Top-Performing Print Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-11-07 00:00:00 UTC ]
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Although the stock market went through some wild gyrations in April, the Dow Jones Industrial Average finished the month only 2.5% higher than the start of April. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-04 00:00:00 UTC ]
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For Woman's Day magazine subscribers, the September 2017 edition cover features Jeanette J. Epps, currently training in Houston to live and work on the International Space Station. At the newsstand end, the "80th Birthday Issue" highlights a sunflower-shaped cookie made with the help of a very... Continue reading at AdWeek
[ AdWeek | 2017-08-01 00:00:00 UTC ]
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With the stock prices of five companies falling in April and another five rising, the Publishers Weekly Stock Index rose 3.3% in the month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-05 00:00:00 UTC ]
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On newsstands and in mailboxes, the 160-year-old magazine continues to defy industry trends. The post Citing a Surge in Subscriptions, The Atlantic Prints Second Run of Jan/Feb Issue appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-01-07 00:00:00 UTC ]
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The relentless pursuit of digital audiences undermines industry advocacy. The post In Spreading the Gospel of Print, Magazine Publishers Face an Identity Crisis appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-11-21 00:00:00 UTC ]
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"How American Politics Went Insane" cover creates unprecedented demand for print magazine. The post The Atlantic Prints Second Run of July/August Issue appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-20 00:00:00 UTC ]
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Print-lovers, rejoice! At a tech festival, no less: The Onion, which stopped publishing a print edition in December 2013, is returning to print for one issue only as part of a partnership with Yoplait's Plenti Oatmeal Meets Greek Yogurt, starting with distribution at South by Southwest... Continue reading at Advertising Age
[ Advertising Age | 2016-03-14 00:00:00 UTC ]
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NEW PROVIDENCE, NJ - The Independent Press newspaper, a local news staple since the 1960s, will publish its last weekly hard copy edition on May 27, according to multiple TAPinto.net sources. Paul Provost, vice president of loca ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-20 00:00:00 UTC ]
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The Publishers Weekly Stock Index fell 7.2% in April as share prices dropped for 11 of the 14 companies on the PWSI. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-02 00:00:00 UTC ]
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Anne-Marie Slaughter shares how she examined her own behavior, flaws and biases. Continue reading at The Washington Post
[ The Washington Post | 2021-09-24 12:00:00 UTC ]
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It has come to this: fast turnaround, great pricing, and best quality—the propositions defining the modern print manufacturing industry—are no longer enough to attract publishers. In fact, suppliers offering just those basics are considered average, run-of-the-mill players. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-25 00:00:00 UTC ]
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In this age of email and WhatsApp (or WeChat in China), getting books manufactured overseas is more about ensuring wifi connectivity than battling time zone difference. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-25 00:00:00 UTC ]
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Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday
[ Digiday | 2016-05-11 00:00:00 UTC ]
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April Bloomfield takes on fish in her third cookbook at Ecco, and Artisan signs two. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-04 00:00:00 UTC ]
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Multinational publishers know that regional book editions increase their options for selling titles, especially in the education segment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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No one can accuse the print manufacturing industry of standing still. Every now and then, a major revolution or innovation would shake it up and get everybody guessing and thinking. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
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The book publishing industry is dealing with two conflicting trends at the moment: the number of individual titles produced continues to rise while the number of print units sold continues to fall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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