Tiger Woods, Newlyweds, and a Wildlife Crisis Drove April’s Best-Performing Print Issues

Like in previous months, the top performing print magazine issues of April featured a mix of both escapism and depictions of dire crises, according to the most recent data from GfK MRI's Issue Specific Study, which measures how well individual issues perform against a magazine's 12-month readership average. The two issues that tied for the top spot were no exception. Featuring a cover story about the discovery in Montana of CWD—a contagious disease infecting free-range deer at an alarming rate—and the lack of government funding to help eradicate it, the April issue of Petersen's Hunting matched the April 16 issue of People—devoted to royal newlyweds Meghan and Harry—with a top Issue-Specific score of 137, meaning each issue attracted 37-percent more readers than their respective magazine's 12-month average. In an unusual result, third place featured another tie, at 131: the April issue of Bonnier Corp.'s Boating, offering Spring DIY tips for getting vessels in shape for Summer, and the April 2 issue of New York, which featured the laughing face of President Donald Trump with an oversized porcine nose above the tagline, “It’s the corruption, stupid.” Golf magazine, recently acquired from Meredith Corp. by entrepreneur Howard Milstein, rounded out the top five by heralding the return of Tiger Woods in the lead-up to the 2018 Masters Tournament, which was won by Texas native Patrick Reed. Tiger shot a 69 on Sunday to finish 16 strokes off the lead at +1, but the issue... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-09-19 00:00:00 UTC ]

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Kelley's 'long lost classic' scooped by Quercus after seven-way auction

Quercus has given all staff the day off to read William Melville Kelley's "important and impactful" novel A Different Drummer, recently acquired by the publisher in a seven-way auction. Continue reading at The Bookseller

[ The Bookseller | 2018-08-24 00:00:00 UTC ]
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Chevy Parts and Truck Tires Dominate the Best Recalled Ads in Auto Mags

Endemic ads were completely in the driver’s seat when it came to ads in automotive magazines this March. According to GfK MRI’s Starch Advertising Research, ads for Chevy parts and Nitto truck tires performed particularly well in consumer recall, together garnering four of the top six positions... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-09 00:00:00 UTC ]
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Appeals Court Rejects Antitrust Suit Against Time Inc., Hearst

A federal appellate court has upheld the dismissal of a longstanding antitrust suit against Hearst and Time Inc.—among other current and former magazine publishers—filed by defunct wholesaler Anderson News, LLC, likely ending a legal battle so protracted that several of its original parties no... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-07 00:00:00 UTC ]
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“Good Girls” Ads Draw Attention Across Three Different Magazines

It’s often said that the biggest portion of television advertising is done by TV networks themselves for tune-in promotion. With this in mind, networks might want to take another look at print magazines, based on consumer ad recall data from GfK MRI’s Starch Advertising Research in the... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-29 00:00:00 UTC ]
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American Media Inc. Acquires Bauer’s Celeb and Teen Titles

The great year of consolidation continues in the mass-market magazine space. National Enquirer publisher American Media Inc. announced Friday that it has acquired 13 celebrity and teen titles from Bauer Media USA—including In Touch, Life & Style, Closer, J-14, and the recently launched Teen... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-15 00:00:00 UTC ]
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Once a Side Gig, Licensing Has Become a Crucial Revenue Source for Publishers

Execs from Meredith Corp., Penske Media, and Nylon on the ways brand licensing extends well beyond selling the rights to a logo. The post Once a Side Gig, Licensing Has Become a Crucial Revenue Source for Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
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The Economist Taps New Publisher and COO | People on the Move

Meredith Corp. names a publisher for Allrecipes, Glamour hires an art director from Cosmo, and more media moves this week. The post The Economist Taps New Publisher and COO | People on the Move appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-04-13 00:00:00 UTC ]
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Meredith Corp. Shuffles Sales Structure Amid Ongoing Time Inc. Integration

Six group publishers will each oversee a handful of brands, reporting to Meredith Magazines president Doug Olson. The post Meredith Corp. Shuffles Sales Structure Amid Ongoing Time Inc. Integration appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-03-26 00:00:00 UTC ]
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Meredith plans to sell off Time, Fortune and Sports Illustrated and cut 1,000 jobs

Meredith Corp., which bought Time Inc. and its stable of magazines in January, plans to sell the flagship publication Time, as well as Sports Illustrated, Fortune and the Money brand, after completing a review of the $1.8-billion deal. The company also intends to eliminate about 1,000 jobs over... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-03-22 00:00:00 UTC ]
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Meredith plans to axe 1,200 jobs and sell Time, Fortune, Sports Illustrated

Meredith Corp., which bought Time Inc. and its stable of magazines in January, plans to sell flagship publication Time as well as Sports Illustrated, Fortune and Money after completing a review of the $1.8 billion deal.The company also intends to eliminate about 1,000 jobs over the next 10... Continue reading at Advertising Age

[ Advertising Age | 2018-03-22 00:00:00 UTC ]
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Meredith Is Putting a Number of Newly Acquired Titles Up for Sale, Including Sports Illustrated

Meredith Corp. CEO Tom Harty had some big news to share with Time Inc. staffers during a town hall yesterday in New York: Legendary (and newly acquired) titles Sports Illustrated, Fortune, Money and Time will be sold. The Iowa-based Meredith owns monthly magazines that target women, including... Continue reading at AdWeek

[ AdWeek | 2018-03-22 00:00:00 UTC ]
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Apple Is Buying Texture, the So-Called 'Netflix for Magazines,' in Subscription Push

Apple is acquiring Texture, a digital magazine servicedubbed by media industry observers as "Netflix for magazines"that lets users subscribe to more than 200 titles for $9.99 a month.Texture, offered via the app stores of Apple, Google and Amazon.com Inc., bolsters Apple's efforts in online... Continue reading at Advertising Age

[ Advertising Age | 2018-03-12 00:00:00 UTC ]
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Meredith’s Focus on Magazines for Women Will Likely Mean Selling SI and Time

The 2018 Sports Illustrated Swimsuit Issue is out today, with 2017 SI Rookie Danielle Herrington gracing this year's cover. Former SI cover model Tyra Banks first shared the news with Herrington in a video posted to SI.com this morning. This year's Swimsuit Issue is unique in that the first... Continue reading at AdWeek

[ AdWeek | 2018-02-14 00:00:00 UTC ]
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What's behind the Time Inc. takeover?

Time Inc. decided that if its famous magazine titles such as Time, People and Sports Illustrated were going to survive the wrenching shift from print publishing to digital viewership, the company couldn’t do it alone. And so Time agreed to be acquired by another magazine publisher, Meredith... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-28 00:00:00 UTC ]
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Meredith Corp. to acquire Time Inc. for $2.8 billion

Magazine publisher and broadcast company Meredith Corp. said Sunday afternoon it will acquire Time Inc. in a deal valued at $2.8 billion, a further sign of the steep challenges facing the print magazine industry. The Des Moines, Iowa-based company said in a statement that it has agreed to pay... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-27 00:00:00 UTC ]
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The Koch brothers have reportedly put up $550m to buy Time Inc – why?

The rightwing billionaires are believed to be backing Meredith’s bid for the renowned media group but it is not the most obvious move for the brothersThe Koch brothers don’t usually court media attention so why are the rightwing billionaire businessmen suddenly so interested in Time Inc, the... Continue reading at The Guardian

[ The Guardian | 2017-11-17 00:00:00 UTC ]
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Everyone's Grading Their Own Homework

In a series of planned public appearances earlier this year, Procter & Gamble Co.'s Marc Pritchard delivered a pointed message to the media industry helmed by the digital duopoly of Facebook and Google. "Stop grading your own homework," Pritchard said, by which he meant allowing no... Continue reading at Advertising Age

[ Advertising Age | 2017-09-28 00:00:00 UTC ]
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Longtime EIC Dana Points is Leaving Parents Magazine

Meredith Corp. confirms Points is departing the company after eight years to "pursue a new endeavor." The post Longtime EIC Dana Points is Leaving Parents Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-17 00:00:00 UTC ]
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More bad news: Meredith Corp. shutters upscale women's magazine

More magazine, which began publishing in 1997 and billed itself as "the magazine for women of style and substance," is shutting down, publisher Meredith Corp. announced Thursday. In a statement, the... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2016-02-26 00:00:00 UTC ]
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Meredith CEO Considers Splitting Broadcast, Publishing Units

Meredith Corp. has considered splitting its broadcast and publishing units, perhaps uniting one with a strategic partner, Chief Executive Officer Stephen Lacy said.The idea is one of several possibilities the company is considering after its plan to merge with Media General fell through, Mr.... Continue reading at Advertising Age

[ Advertising Age | 2016-02-03 00:00:00 UTC ]
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