‘There is an opportunity in everything’: Hearst Magazines’ Kate Lewis on adapting editorial content in a time of crisis

Like every digital publisher, Hearst Magazines has had to adapt to creating content in an all-remote world. "My motto is 'enter smiling,' and I believe there is opportunity in everything," CCO Kate Lewis said on the inaugural episode of The New Normal, a weekly interactive discussion show where a top Digiday editor discusses how a media industry leader is adapting to a changed reality. The post ‘There is an opportunity in everything’: Hearst Magazines’ Kate Lewis on adapting editorial content in a time of crisis appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-04-13 04:00:00 UTC ]

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Meredith’s Lacy Named MPA Chairman

Stephen Lacy was named chairman of the board of directors for the MPA—The Association of Magazine Media on Wednesday. Lacy, chairman and CEO of Meredith Corp., takes over for Michael Clinton, president and director of marketing and publishing for Hearst Magazines, who'd served Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-31 00:00:00 UTC ]
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The publishers that put their content directly on social platforms

As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday

[ Digiday | 2014-10-30 00:00:00 UTC ]
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People on the Move | 10.23.14

Jennifer Hitzges has been named fashion director at Redbook. She was previously a celebrity stylist. Also, Petra Kobayashi has been named art director. She previously held the same role at SELF. Maura Fritz has been named editorial recruiter at Hearst Magazines. She was previously with... Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-24 00:00:00 UTC ]
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Kim Kelleher Named Publisher of Conde Nast's Wired

Kim Kelleher, the former president of digital publisher Say Media, was named VP-publisher of Wired magazine, parent company Conde Nast said Tuesday.The appointment marks a return to magazines for Ms. Kelleher, who was VP-publisher of Conde Nast's Self for six years before heading to Time Inc. in... Continue reading at Advertising Age

[ Advertising Age | 2014-09-10 00:00:00 UTC ]
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Why Mashable centers its video strategy on YouTube

Every digital publisher wants more site visitors. But Mashable seems to care even at least as much about acquiring YouTube viewers -- if not more. The post Why Mashable centers its video strategy on YouTube appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-28 00:00:00 UTC ]
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Company magazine forsakes print to go digital-only

Company magazine is to cease print publication. Its owner, Hearst Magazines, is to turn it into a digital-only publication from October 2014.The final print issue of the monthly magazine, which was launched in 1978, will go on sale on 5 September. Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-08-13 00:00:00 UTC ]
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Hearst Says It's 'Mindful' of Ads That Run in New Dr. Oz Magazine

Last August, when the media praised celebrity doctor Mehmet Oz for helping to save a British tourist who'd been hit by a cab, Hearst Magazines' multi-million dollar bet on a Dr. Oz magazine seemed like money in the bank.All of that hero talk seemed to be forgotten this week, however, as a Senate... Continue reading at Advertising Age

[ Advertising Age | 2014-06-20 00:00:00 UTC ]
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Job Moves: April 11, 2014

Tina McIntyre has been promoted to the newly created role of executive director, strategic planning and digital publisher for Little, Brown Books for Young Readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-11 00:00:00 UTC ]
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Bio Channel's Website to Outlive the TV Network

A&E Networks is killing off the Bio Channel this summer to install the new FYI Network, but it's not killing off the Bio website.Instead, the cable network is shifting control of the site to digital publisher Say Media, which will run editorial, ad sales, technology and marketing for the... Continue reading at Advertising Age

[ Advertising Age | 2014-02-28 00:00:00 UTC ]
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Possible postage hike looms for papers, mags

The financial woes of the U.S. Postal Service could soon rub off on the magazine, newspaper and direct mail industries, depending on the outcome of a meeting of the USPS board of governors in Washington on Thursday. Though the announced topics include "financial matters" and "pricing,"... Continue reading at Crains New York

[ Crains New York | 2013-09-05 00:00:00 UTC ]
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Rethinking Newsstand Sales: Magazines, Money and Mobile Blinders

By Samir "Mr. Magazine" Husni David Carey, president of Hearst Magazines, believes that people crave "spontaneous combustion" from their media purchases. "We live in this on-demand world," Carey elaborates.... Continue reading at Publishing Executive

[ Publishing Executive | 2013-07-02 00:00:00 UTC ]
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Hearst Is the Latest Publisher to Jump On Native Ad Trend

Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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Hearst Magazines appoints president of digital media

Hearst Magazines has created the position of president of digital media and appointed Troy Young from Say Media to the role. Continue reading at Media Week

[ Media Week | 2013-05-09 00:00:00 UTC ]
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Hearst Pulls Content From Multiple Titles for Holiday eBook

Hearst Magazines has announced the release of a new ebook aimed at the holiday chef. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-23 00:00:00 UTC ]
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Hearst appoints Discovery Network's Turnbull as replacement for Macleod Smith

Hearst Magazines has appointed Amanda Turnbull as group publishing director of Esquire and Harper's Bazaar, replacing Tess Macleod Smith who left last year to join Net-a-Porter. Continue reading at Media Week

[ Media Week | 2012-10-16 00:00:00 UTC ]
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Reader's Digest increases frequency

Reader's Digest is making an unusual move for the magazine industry today: Next year it will increase its annual frequency from 10 to 12 issues. The move undoes a frequency reduction that took effect in 2010 as part of a broader "transformation into an innovative multimedia brand" that also... Continue reading at Crains New York

[ Crains New York | 2012-09-15 00:00:00 UTC ]
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Gauld joins Egmont as digital publisher

Egmont has appointed Stephanie Gauld, the former head of Disney Online Studios, to the newly... Continue reading at The Bookseller

[ The Bookseller | 2012-09-14 00:00:00 UTC ]
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MPA Maps Out Voluntary Metric Guidelines for Tablet Editions

MPA, along with a bevy of C-level consumer magazine executives, released a set of voluntary guidelines to help standardize advertising within tablet editions. Publisher reps from Bonnier, Conde Nast, Forbes, Hearst Magazines, Martha Stewart Living Omnimedia, Meredith and Time Inc. are included... Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-03 00:00:00 UTC ]
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What He's Reading: Hearst Magazines' David Carey

As president of Hearst Magazines, David Carey devotes most of his reading time to Hearst's 20 titles. He also finds time for personal favorites from other publishers, including Hemmings Motor News (Mr. Carey is a classic-cars buff) and The New Yorker, where he served as publisher. “It's more fun... Continue reading at Crains New York

[ Crains New York | 2012-03-25 00:00:00 UTC ]
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MAGAZINE ABCs: Soap titles sink in TV listings sector

The circulations of IPC's Soaplife and Hearst Magazines' Inside Soap have fallen significantly year on year, although the majority of TV titles avoided large declines, according to the July to December 2011 magazine ABC figures. Continue reading at Media Week

[ Media Week | 2012-02-16 00:00:00 UTC ]
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