The ToC Perspective: A Call for a Unified E-book Market

Imagine buying a car that locks you into one brand of fuel. That new BMW only runs on BMW gas. There are plenty of BMW gas stations around, so convenience isn't an issue. But if a different brand of gas station offers a discount, a membership program, or some other marketing campaign, you can't participate. You're locked in with the BMW gas stations. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
News tagged with: #membership program #marketing campaign

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China’s Children’s Book Market: Big Numbers and Local Talent

As China's children's book market matures, publishers are look at ways to develop more local talent while maintaining a balance with foreign titles. The post China’s Children’s Book Market: Big Numbers and Local Talent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post china #book market #local talent


Shanghai Children’s Book Fair Looks to Capitalize on Growing Market

With sales of children's books in China up 14% in the first nine months of 2018, attendees at this year's fair see more opportunities for deal-making. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children #book fair #growing market


Books 'to outperform retail market this Christmas'

The relatively modest price point of books suggests the sector could perform solidly this Christmas, analysts predict, with booksellers hailing a strong line-up across the board. Continue reading at The Bookseller

[ The Bookseller | 2018-10-30 00:00:00 UTC ]
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Russian Market Book Sales Channels: Proponents of Both Online Retail and Off

Something of a debate is underway in the Russian market, where some see online retail as a key to future sales growth, while major chains are also showing good numbers in physical stores. Editor’s note: Following our pre-Frankfurt interview with Eksmo CEO Evgney Kapyev, reports from Moscow are... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retail #russian market #major chains #physical stores #strong sales #online bookselling


Children’s book market up 0.7% by value in 2018 to date

The children’s book market has shown steady growth of 0.7% in the first part of 2018 but some of the biggest increases were from non-fiction categories, charts and data editor Kiera O’Brien revealed at The Bookseller Children’s Conference this morning. Continue reading at The Bookseller

[ The Bookseller | 2018-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller children #book market #brien revealed


S&S Calls 'Fear' Bestselling Book In Company History

Simon & Schuster has reported that Bob Woodward's 'Fear: Trump In the White House' sold more than 1,100,000 copies through its first week on sale in all formats. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling book #simon schuster #bob woodward #white house


Publishers Call Out Target for 'Censoring' Book Descriptions

A number of publishers say Target, on its retail website, is redacting certain keywords from the product descriptions of their books. They say the site has removed words like "transgender" and "queer," as well as the name "Hitler." Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers call


Tuesday Wake-Up Call: BuzzFeed News asks for donations, and the NFL hires a new chief marketer

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: BuzzFeed, the for-profit, venture... Continue reading at Advertising Age

[ Advertising Age | 2018-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #banner ad #journal notes #news organization #harvard university #news outlets


Beijing Book Fair 2018: Market Observations from Exhibitors

As younger Chinese editors, many fluent in English, move up the publishing ranks, they are more willing to try new formats, while also able to speed up publication of translations in China. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
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China’s Book Market in the First Half of 2018: Slower Growth, Rising Prices

As book prices rise and children's books show new energy, the number of new titles on China's bestseller lists has decreased, with older hits lingering on sales charts. The post China’s Book Market in the First Half of 2018: Slower Growth, Rising Prices appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post china #book market #books show #bestseller lists #sales charts


Asked about her critical new book, Trump calls Omarosa Manigault Newman ‘a lowlife’

President Trump has one word to describe former White House staffer and fellow reality-TV star Omarosa Manigault Newman: “Lowlife.” Manigault Newman says in her upcoming book, “Unhinged: An Insider's Account of the Trump White House,” that the president used racial slurs on the set of his reality... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #president trump #upcoming book #manigault newman #racial slurs


Italy’s Stefano Mauri in Madrid: Three Points of Digital Impact on the Book Market

Italian book publishing icon Stefano Mauri speaks at the Readmagine conference about how the digital dynamic has affected Italy's book marketplace. The post Italy’s Stefano Mauri in Madrid: Three Points of Digital Impact on the Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post italy #book market #digital dynamic #book marketplace


In the Book Market, Politics Come to the Fore

Two political books have been big winners this year thanks to a certain someone in the White House. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #political books #big winners #white house


Triangle Interactive Looks to Grow Kids’ Read-Along E-book Market

Targeting a niche in the thriving audiobook market, Triangle Interactive has released an initial list of 1,000 English and Spanish-language children's ebooks from a variety of publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book market #spanish-language children


Jacqueline Wilson calls for books industry plastics ban

Dame Jacqueline Wilson joins author Lauren St John's campaign calling for the book industry to ditch plastic. Continue reading at BBC News

[ BBC News | 2018-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #campaign calling #book industry #ditch plastic


Fifty authors call on book industry to ditch plastic

Fifty of the UK’s authors and illustrators, including Sir Michael Morpurgo, Chris Riddell and Jacqueline Wilson, have pledged their support for a campaign encouraging the book industry to ditch the plastic. Continue reading at The Bookseller

[ The Bookseller | 2018-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ditch plastic #book industry #chris riddell #jacqueline wilson #campaign encouraging


Knowledge Ages Quickly, as Shown by This Ad That Grew Mold on a Classic Marketing Book

There's still much to be learned from books written by the great minds of advertising's golden age, but it's hard to deny that almost any advice printed to the page quickly becomes dated in today's digitally driven world. To illustrate that point, and boost turnout at an upcoming IdeasFirst... Continue reading at AdWeek

[ AdWeek | 2018-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books written #great minds #golden age


Children's Books in China 2018: Social Media Marketing: Working the Platform

The past few years have seen social media, propelled by the all-purpose WeChat app and the Weibo microblogging service, become an indispensable promotional and sales channel in the Chinese publishing industry. Critics point to challenges facing publishers who depend on social media marketing.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales channel


Domestic Fiction Leads Slovakia’s Book Market Growth and Bestseller Lists

In its latest market report, Slovakia's publishers' association says the overall book market was worth up to €110 million (US$135.3 million) in 2016. Fiction rose to 27 percent of those sales. The post Domestic Fiction Leads Slovakia’s Book Market Growth and Bestseller Lists appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestseller lists #book market


Agent Nermin Mollaoğlu: The French Market Is Beginning To Open Its Doors to Turkish Books

Taking note of the fact that two of the six shortlisted titles are Turkish in this year's EBRD Literature Prize–to be awarded during London Book Fair–Istanbul's Nermin Mollaoğlu looks at the rights scene in 2018. The post Agent Nermin Mollaoğlu: The French Market Is Beginning To Open Its Doors... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french market #taking note #shortlisted titles