The Sun links up with O2 to offer Premier League clips with 4G deals

Publisher's Sun+ digital offering gains massive boost as it joins packages available to mobile network's 23 million UK customersThe Sun has struck a deal with mobile operator O2 to offer its 4G customers content including Premier League football goal clips, a groundbreaking move that could transform its Sun+ digital subscription offering.Tapping in to the marketing clout of O2, the UK's second largest mobile network with 23 million customers, with Sun+ offered as a mobile package could significantly boost subscriber takeup of the £2-a-week Sun+ digital service.As well as football video highlights, O2 subscribers will get access to thesun.co.uk and the Sun's mobile and tablet apps.Under the terms of the deal, O2 will offer new 4G customers, and existing customers who upgrade, a choice of two 4G packages that will include the Sun+ service.A 4G plan with 5GB of data priced at £22 a month will come with six months' free access to Sun+. With an 8Gb data package, priced at £27 a month, customers will get 12 months' free Sun+ access."This is a natural fit for the Sun as we seek old friends and new audiences on a growing range of digital platforms," said David Dinsmore, the editor of the Sun.The financial details of the deal were not disclosed but it is standard practice for a distribution partner to get a discounted rate, meaning Sun+ will not get £2 a week per customer from each sign-up.The UK's biggest-selling newspaper signed up 117,000 subscribers for Sun+ between launch on... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-30 00:00:00 UTC ]
News tagged with: #marketing campaigns #including tv #print ads #nationwide network

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Book Riot’s Deals of the Day for September 11th, 2019

Sponsored by What They Meant for Evil by Rebecca Deng, published by FaithWords, an imprint of Hachette Book Group These ... Continue reading at Book Riot

[ Book Riot | 2019-09-11 14:25:33 UTC ]
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Brackstone strikes two-book deal with Gibson in first acquisition for W&N

Lee Brackstone has struck a two-book deal with Jasper Gibson in his first acquisition for Weidenfeld & Nicolson. Continue reading at The Bookseller

[ The Bookseller | 2019-09-11 07:24:28 UTC ]
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Miller signs three-book deal with S&S Children's

Ben Miller has signed a new three-book deal with Simon & Schuster Children's, and is poised to become “a major force in children’s publishing”, the firm says. Continue reading at The Bookseller

[ The Bookseller | 2019-09-10 09:27:19 UTC ]
More news stories like this | News stories tagged with: #ss children #ben miller #three-book deal #major force

Overwatch League confident in using different audience metrics

Overwatch League is working with Nielsen to make its viewership metrics compatible with traditional sports, helping sponsors and investors to feel more confident in the data from the property. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-09-09 22:15:00 UTC ]
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Medium may offer its own version of Pocket and Instapaper

Medium may get Instapaper-like capabilities in the future if the company decides to roll out a feature it's currently testing. App researcher Jane Manchun Wong has discovered that the online publishing platform is testing a "Save to Medum" option aft... Continue reading at Engadget

[ Engadget | 2019-09-06 13:22:00 UTC ]
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How Little Free Libraries Inspired Little Free Pantries: Critical Linking, September 6, 2019

An awesome daily roundup of the most interesting bookish links from around the web. Continue reading at Book Riot

[ Book Riot | 2019-09-06 10:30:08 UTC ]
More news stories like this | News stories tagged with: #free pantries #critical linking #libraries

Book Deals: Week of September 9, 2019

Sarah Huckabee Sanders sells her story, a book on the Jeffrey Epstein case is nabbed by HC, a webcomic finds a home at Scholastic, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-06 04:00:00 UTC ]
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“The Bloggess” Jenny Lawson to Open a Bookstore and Bar: Critical Linking, September 5, 2019

An awesome daily roundup of the most interesting bookish links from around the web. Continue reading at Book Riot

[ Book Riot | 2019-09-05 10:30:57 UTC ]
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Montgomery joins Walker in four-book deal

Ross Montgomery is joining the Walker Books list after the publisher landed two new fiction titles and a pair of picture books. Continue reading at The Bookseller

[ The Bookseller | 2019-09-03 21:47:06 UTC ]
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S&S Children's strikes three-book deal with Katie and Kevin Tsang

Simon & Schuster Children’s UK has struck a three-book deal in a major new middle-grade series by authors Katie and Kevin Tsang. Continue reading at The Bookseller

[ The Bookseller | 2019-09-02 05:13:48 UTC ]
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Book Deals: Week of September 2, 2019

Del Rey unveils a new Max Brooks novel, a Pushcart Prize winner sells a romance trilogy, a National Book Award winner sells a picture book, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-30 04:00:00 UTC ]
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How The Sun’s fantasy football newsletter increased retention by 68%

"We are building a more franchise approach to content," said Edward Bearryman, head of content and communities at News UK. "As many brands in the digital space find, bringing in audiences with content is easy, but digital content brands can struggle with loyalty." The post How The Sun’s fantasy... Continue reading at Digiday

[ Digiday | 2019-08-29 04:00:39 UTC ]
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Saga writer Glenda Young strikes three-book deal with Headline

Headline has signed three “compelling” new novels from saga writer Glenda Young. Continue reading at The Bookseller

[ The Bookseller | 2019-08-28 04:54:36 UTC ]
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Religion Book Deals: August 28, 2019

Zondervan doubles up with Eric Metaxas; IVP is gearing up for the 2020 election and beyond with a book tentatively titled ‘Christianity & Politics,’ and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-28 04:00:00 UTC ]
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Raina Telgemeier offers up an ode to reading, in honor of the National Book Festival

The graphic novelist behind “Smile” and “Sisters” will be a featured author at the festival Saturday. Continue reading at The Washington Post

[ The Washington Post | 2019-08-27 16:19:28 UTC ]
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Springer Nature and Projekt DEAL strike Open Access agreement

Springer Nature and Projekt DEAL, which represents nearly 700 academic institutions in Germany, have reached an understanding on the world's largest transformative Open Access agreement. Continue reading at The Bookseller

[ The Bookseller | 2019-08-21 20:18:15 UTC ]
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Wonderbly well equipped for China bow after striking deal with PPMG

The book start-up formerly known as Lost My Name is set to enter the Chinese market after inking a collaborative deal with Phoenix Publishing and Media Group, co-founder Asi Sharabi says. Continue reading at The Bookseller

[ The Bookseller | 2019-08-20 22:03:33 UTC ]
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Reuters Connect to Offer End-to-End Productivity Suite with Partners

Reuters today unveiled plans to enhance its digital content platform Reuters Connect with ‘end-to-end’ production apps offering creation, production and Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-20 15:02:57 UTC ]
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