The Secret World of Apps

Last week, Apple went to Washington, D.C., to answer questions from U.S. lawmakers about consumer privacy in the mobile marketplace. The visit was triggered by the discovery that Apples iPads and iPhones tracked and kept users locations for up to a year, creating a step-by-step picture of users movements. For some, the companys renowned 1984 commercial, warning of a Big Brother-like future, took on an ironic twist. Apples partners can also find the company, with its opaque business practicesand with CEO Steve Jobs in the role of supreme leaderuncomfortably like a Soviet-styled bureaucracy. Few know this better than app developers, especially publishers, given the stranglehold Apple has on magazines with its In-App-only subscription requirementpublishers, by the way, that know better than to get on Jobs bad side. One Condé Nast magazine that is about to launch its app, for instance, has decided not to do a piece that might potentially offend him. But while major companies like Condé Nast and Hearst, after much haggling with Apples vice president of Internet services, Eddy Cue, are slowly making their iPad subscription deals, thousands of other app developers looking to get into the iTunes store continue to have a far more complicated time of it, grappling with inconsistencies that have dogged content producers since the app store opened in 2008, and which are only getting more confounding. The latest Apple move to perplex developers: the seemingly capricious... Continue reading at 'AdWeek'

[ AdWeek | 2011-05-23 00:00:00 UTC ]
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[ The Guardian | 2024-02-12 16:32:24 UTC ]
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6 New Books on the Holocaust, World War II, and Wartime Leadership

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[ Publishing Perspectives | 2024-01-12 18:03:28 UTC ]
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[ The Guardian | 2023-12-28 14:03:33 UTC ]
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[ Engadget | 2023-12-20 17:40:53 UTC ]
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[ Publishing Perspectives | 2023-11-26 15:56:44 UTC ]
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