The Outline’s Josh Topolsky: There’s too much sameness in digital media

The Outline was founded by Josh Topolsky to be a reaction to the sameness of digital media on the on hunt for scale. Instead, the publication is taking its cue more from magazines like The New Yorker in attempting to create a culturally resonant brand but with its roots in digital media. Topolsky believes that while packaging is important, particularly in developing new storytelling techniques native to digital media, the true test of publications remains in cultivating a distinctive voice that means something to a particular audience. The post The Outline’s Josh Topolsky: There’s too much sameness in digital media appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-02-15 00:00:00 UTC ]
News tagged with: #josh topolsky #true test #distinctive voice

Other Publishing stories related to: 'The Outline’s Josh Topolsky: There’s too much sameness in digital media'


Magazine Publishers Look to Where Digital is Booming: The Book Business

After the initial flurry of excitement surrounding the release of their digital editions, magazine publishers are now beginning to focus on the strategies behind the products. In addition to complete digital editions, many are seeking other avenues to repackage and sell digital content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #magazine publishers #book business #initial flurry


Ziff Davis Enterprise To Go All-Digital In 2012

Ziff Davis Enterprise has launched a new strategy called OmniDigital that will take the company all-digital with emphasis in four keys areas--traditional websites, mobile websites, tablets and digital editions. The company will convert its remaining three magazines--Baseline, CIO Insight and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile websites #digital editions


WTWH Media Launches Solar Power World Magazine

Business-to-business media company WTWH Media, LLC isn’t afraid of the uncertainty surrounding the magazine market place—the company is launching a new title this month called Solar Power World magazine in an effort to expand its portfolio. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
More news stories like this |


Issuu Adpages Makes Print Ads Digital-Ready

In the digital sector, some publishers are still waiting for online advertising to become as profitable as its print counterpart once was. Many complain digital ad offerings are not comparable to the quality in print; others say the infrequency and size of advertising units may be causing the... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online advertising


Digital to dominate by 2020

Written By: Tom Holman Publication Date: Mon, 17/10/2011 - 08:30 More than half of people working in the industry think sales of ebooks will overtake those of their printed counterparts by the end of this decade. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people working


Authonomy launches digital imprint

Written By: Graeme Neill Publication Date: Wed, 12/10/2011 - 13:30 Authonomy, HarperCollins' writing community for unpublished authors, is launching a new imprint with plans to publish 12 titles per year as digital editions. The imprint will be headed by Scott Pack, who runs Authonomy and is... Continue reading at The Bookseller

[ The Bookseller | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #writing community #unpublished authors #digital editions #scott pack #friday project #world rights


Another Editorial Shift Change For SPIN Media

SPIN Media announced three new changes to its editorial staff: Caryn Ganz as online editor-in-chief, Christopher R. Weingarten as senior editor and David Bevan as associate editor. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spin media #editorial staff #senior editor #associate editor


Digital sales surging in Spain

Written By: Paul Rigg Publication Date: Fri, 07/10/2011 - 15:10 The Spanish book trade is preparing for unexpectedly fast growth in digital sales, Liber, the international book fair for the Spanish speaking world has been told. Iría Álvarez, trade manager at Santillana, one of Spain’s largest... Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #told delegates #digital sales #uk market


Digital sales 'could be 15%' by year's end

Written By: Charlotte Williams Publication Date: Fri, 07/10/2011 - 14:39 Independent publishers are predicting that ebook sales may make up as much as 15% of their total sales by the end of 2011, as FutureBook's Digital Census reveals that a quarter of UK publishers now have ebook sales which... Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital sales #ebook sales #total sales #uk publishers #kindle fire


Frankfurt 2011: Going Digital Abroad

Last year at the Frankfurt Book Fair everyone was talking about digital rights. Same as the year before. With the ebook market exploding in the U.S., the fair is devoting more and more space to topics ranging from metadata to transmedia. But with the European market lagging two to three years... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital rights #topics ranging


Adobe Releases Single Edition in Digital Publishing Suite

In an expanded effort to support all of publishers’ app needs, Adobe’s Digital Suite now includes Single Edition capability. The service is available for iPad app creation, and supports apps intended for one time-only publication. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-06 00:00:00 UTC ]
More news stories like this |


Publishing Scotland to launch digital fund for indies

Written By: Charlotte Williams Publication Date: Wed, 05/10/2011 - 15:21 Publishing Scotland has launched a "Go-Digital Fund" to support Scottish-based book publishers develop their digital programmes and bring their books to a new digital audience. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing scotland #digital audience


Spanish book fair looks to digital growth

Written By: Robert Stokes Publication Date: Wed, 05/10/2011 - 15:18 Liber, the 29th International Book Fair for the Spanish speaking world, starts today [5th October] in Madrid and takes place against the backdrop of the launch of Amazon.es, which publishers hope will lead to greater interest... Continue reading at The Bookseller

[ The Bookseller | 2011-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital growth #takes place #publishers hope #greater interest


Report: Media M&A Flat Through Third Quarter

A media M&A report for the first three quarters is out from M&A advisory firm the Jordan, Edmiston Group and transaction volume is about equal to the same period 2010, with value up by 10 percent to about $35 billion. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #edmiston group #$35 billion


Librarians fear over digital stalemate

Written By: Benedicte Page Publication Date: Fri, 30/09/2011 - 08:15 Librarians have warned that the year-long stalemate with the major publishers over the terms of ebook lending could damage the already beleaguered service. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major publishers #ebook lending


Super Thursday fans media coverage

Written By: Graeme Neill Publication Date: Thu, 29/09/2011 - 09:37 Super Thursday has begun with a welter of press coverage about one of the busiest days in the publishing calendar. Today, 225 hardbacks hit shops including titles by Jamie Oliver, Alan Partridge, James Corden and Robert Harris.... Continue reading at The Bookseller

[ The Bookseller | 2011-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #press coverage #publishing calendar #jamie oliver #alan partridge #james corden #robert harris


Summit Business Media Sells Off Highline Data

Summit Business Media has sold Highline Data--its insurance information services unit--to SNL Financial LC. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
More news stories like this |


Digital to drive Bookseller kids conference

Written By: Caroline Horn Publication Date: Wed, 21/09/2011 - 09:10 This year’s Bookseller Children’s Conference will focus on the range of digital opportunities now available to publishers for developing book brands into online spaces and for engaging with readers online. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital opportunities


Glam Media Buys Ning for Social Push

Glam Media has just acquired Ning, the build-your-own-social-network startup co-founded by Netscape creator Marc Andreessen. Glam is best known for building Web properties and an ad network targeting women, and it says it now reaches more than 200 million monthly users. Last month, it announced... Continue reading at AdWeek

[ AdWeek | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #significant increase #paid subscriptions #business model #economic downturn #financial terms #general manager #sources close #$200 million


Glam Media Acquires Ning

Glam Media, a lifestyle and fashion blog network, has acquired Ning, a platform for building social media communities. Terms of the deal were not disclosed, but reports are putting the price in the $150 million to $200 million range and mostly in stock. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #glam media #$150 million