The Number of Gatefold Ads Grows 50 Percent In 1Q 2011

High-impact ad pages saw a mixed usage among MPA-member magazines in the first quarter of 2011, according to data gathered by Mag Radar. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-05-10 00:00:00 UTC ]
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Inside the 'arms race' between YouTube and ad blockers

YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget

[ Engadget | 2023-12-01 14:00:31 UTC ]
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APA: Audiobooks’ US Share Up 5 Percent, 2017 to 2022

The Audio Publishers Association's Michele Cobb sees a steady gain by audiobooks in the United States' publishing marketplace. The post APA: Audiobooks’ US Share Up 5 Percent, 2017 to 2022 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-22 19:35:05 UTC ]
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Libros Schmibros Grows into a Los Angeles Literary Fixture

Founded in 2010, the lending library encourages literacy through bilingual story hours, book discussion groups, and film screenings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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Crispy Universe: KFC Gets Futuristic in Blade Runner-Style Ad

KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek

[ AdWeek | 2023-11-07 07:00:00 UTC ]
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Frankfurt: German Comic Book Scene Grows in Partnerships

At the Frankfurt Book Fair's comics center, German publishers see growing interest from readers and are expanding into manga and manwha. The post Frankfurt: German Comic Book Scene Grows in Partnerships appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-20 12:38:10 UTC ]
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News Publishers Welcome Tobacco Ads—Just Not for Cigarettes

In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek

[ AdWeek | 2023-10-19 06:00:00 UTC ]
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#MarginsBookselling Month Grows in Third Year

The program is one of a myriad of offerings from The Word, A Storytelling Sanctuary. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-13 04:00:00 UTC ]
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PW Close-Up: Kids Can Press at 50

This year, Kids Can Press marks its 50th anniversary. That’s 50 years of publishing inspiring children’s books that help to spark a lifetime love of reading. PW chatted with Kids Can Editorial Development Director Yasemin Uçar; Senior Editor Patricia Ocampo; and Editors Katie Scott and Kathleen... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-10 04:00:00 UTC ]
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Banned Books Week by the Numbers

As Banned Books Week 2023 gets underway, new data shows that an organized right-wing political movement is continuing to drive a surge in censorship attempts in schools and libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-29 04:00:00 UTC ]
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Lit Agent Landscape Diversifies Some as Anxieties over Book Business Grow

The results of this year's Association of American Literary Agents biannual membership survey indicate that the agency sector of the book business is diversifying, but is still predominantly white, and issues including burnout and unequal pay remain. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-28 04:00:00 UTC ]
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Why Apartment Therapy added more commerce integrations to its tentpole event franchise Small/Cool

Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday

[ Digiday | 2023-09-22 04:01:00 UTC ]
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PNBA Membership, Tradeshow Attendance Numbers Both Trend Up

The Pacific Northwest Booksellers Association devoted its Fall Tradeshow’s second day to the exhibition hall, a membership meeting, and events to celebrate 40 authors and their new books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-21 04:00:00 UTC ]
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Amazon's Kindle Scribe is up to 22 percent off for Prime members

Amazon has rolled out a new Kindle Scribe sale for Prime members. Each configuration of the 10.2-inch ereader is up to 22 percent off, which brings the base version with 16GB of storage and Amazon's "Basic Pen" stylus down to $265. That's $75 off the device's usual price and only $10 more than... Continue reading at Engadget

[ Engadget | 2023-09-19 15:15:36 UTC ]
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'Big Bang of Numbers' – The Conversation's book club explores how math alone could create the universe with author Manil Suri

A book-length thought experiment uses math to investigate some of life’s big questions. Continue reading at The Conversation

[ The Conversation | 2023-09-18 12:19:43 UTC ]
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Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Growing Up in a Chinese Restaurant in Atlantic City

Jane Wong’s memoir Meet Me Tonight in Atlantic City is a feast of a book. It’s about hunger—the hungers of the body, of addiction, of history. Brilliant, gutting, and funny, she writes with such range about growing up in her family’s Chinese restaurant in Atlantic City as their reach for the... Continue reading at Electric Literature

[ Electric Literature | 2023-08-31 11:00:00 UTC ]
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PRH: 9-Percent International Revenue Gains, January-June

Between January 1 and June 30, Penguin Random House saw its international revenues rise by 9 percent year over year, to €2.1 billion. The post PRH: 9-Percent International Revenue Gains, January-June appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-30 13:08:32 UTC ]
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Fall Regionals 2023: NEIBA at 50

Sailing into a new decade, New England’s indie organization glances back and charts its course. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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Publisher Salon Grows Revenue After Cutting Resellers

Showing that publishers are better off controlling their own programmatic destiny, news publisher Salon has grown revenue after cutting off access to its inventory for the vast majority of resellers earlier this year. That increase comes that's from being able to charge more for its inventory... Continue reading at AdWeek

[ AdWeek | 2023-08-16 11:53:00 UTC ]
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