According to Elon Musk, Apple has “fully resumed” advertising on Twitter. The billionaire made the comment during a Twitter Spaces conversation he broadcast from his private plane on Saturday evening. On November 28th, Musk claimed Apple had “mostly stopped advertising on Twitter” and threatened to remove the platform’s iOS client from the App Store. Two days after that, Musk said he met with Tim Cook. “We resolved the misunderstanding about Twitter potentially being removed from the App Store,” he posted. “Tim was clear that Apple never considered doing so.” On Saturday, Musk added Apple was the largest advertiser on Twitter.Amazon also had plans to advertise on Twitter again, with reports from Platformer saying the company has committed to spending approximately $100 million per year, “pending some security tweaks.” During the first week of the World Cup in Qatar, Twitter only made about 20 percent of the ad revenue it expected to, according to The Times.Twitter continues to try to win back its army of advertisers while wrestling with a different approach to free speech: Musk’s “general amnesty” to users that haven’t broken rules. The social network recently restored the account of Andrew Anglin, one of America’s most notorious neo-Nazis. He then tweeted a defense of Ye, the rapper formerly known as Kanye West. “Saying you love Hitler is not even a big deal,” Anglin said, referencing Ye’s recent InfoWars interview with Alex Jones. This reinstatement comes in the same... Continue reading at 'Engadget'
[ Engadget | 2022-12-05 12:15:07 UTC ]
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Pamela Drucker Mann discusses how Condé Nast plans to give advertisers what they want, not what publishers think they should have. The post ‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-14 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended December 30, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-04 00:00:00 UTC ]
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Just behind 'Becoming' is Josh Malerman's 'Bird Box,' which saw a significant sales bump thanks to the recent Netflix adaptation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-02 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended December 23, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-28 00:00:00 UTC ]
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Michelle Obama's runaway bestseller of a debut memoir, 'Becoming,' stays on top of the Apple Books store in the second to last week of 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-26 00:00:00 UTC ]
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Twitter’s been on a tear to prove that even with a smaller audience than Facebook and YouTube, it can be a worthwhile destination for ads and publishers. The post Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-12-24 00:00:00 UTC ]
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In recent years, technology companies have been under increasing pressure to be more transparent about the requests for data they receive from global governments. Firms such as Microsoft, Google and Facebook publish regular transparency reports, and Apple is no different. Now the company has... Continue reading at Betanews
[ Betanews | 2018-12-23 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended December 16, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-21 00:00:00 UTC ]
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Michelle Obama's 'Becoming' is on track to close out 2018 on top of the Apple Books store, and this week is another in the books with her debut memoir in the #1 slot. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-20 00:00:00 UTC ]
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You might think that you are a night owl, but new research says that less than 1% of the population are actually genetically programmed to work best later in the day. The age old proverb, “Early to bed, early to rise, makes a man healthy, wealthy, and wise” may just be true, according to an... Continue reading at Fast Company
[ Fast Company | 2018-12-19 00:00:00 UTC ]
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Trapeze has signed Hayley Webster’s One Christmas Night, a book commissioned off the back of a series of tweets. Continue reading at The Bookseller
[ The Bookseller | 2018-12-12 00:00:00 UTC ]
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Former First Lady Michelle Obama's debut book, 'Becoming,' has become the year's bestseller to date and doesn't look likely to be leaving the #1 slot in the Apple Books store anytime soon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-11 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, biography and memoir, and more for the week ended December 2, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-07 00:00:00 UTC ]
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Another week on sale means another feather in the sales cap for Michelle Obama, whose 'Becoming' became, within two weeks, the bestselling book of 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-05 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayTribune Media Co. reportedly has a... Continue reading at Advertising Age
[ Advertising Age | 2018-12-03 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, biography and memoir, and more for the week ended November 25, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-30 00:00:00 UTC ]
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Michelle Obama's memoir, 'Becoming,' remained the #1 bestseller in the Apple Books store over Thanksgiving week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-28 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, biography and memoir, and more for the week ended November 18, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-23 00:00:00 UTC ]
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Former First Lady Michelle Obama's 'Becoming' hit #1 on the Apple Books store, beating a handful of thrillers by big-namers to the slot. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-21 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, biography and memoir, and more for the week ended November 11, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
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