The world’s richest man promises more than he has delivered. His social network purchase is likely to go the same wayElon Musk is a fan of the science fiction writer Isaac Asimov. When his spacecraft company SpaceX successfully sent its Falcon Heavy rocket payload into orbit around the sun in 2018, the cargo included a digital copy of the author’s classic work: the Foundation trilogy. One of the main protagonists in that series is the Mule, a mutant, megalomaniacal telepath who uses his powers to inspire fanatical loyalty, upend history and conquer the galaxy. No one could miss that Mr Musk has a Mule-sized desire to own the future.His plan to make humanity a multiplanetary species includes nuking Martian polar ice caps to release carbon dioxide, warm the red planet and make it more hospitable for human life. Yet Mr Musk has a history of making promises he has never delivered on. His disease-curing “brain-machine interface” is way behind rivals. In his defence, the billionaire inventor has disrupted the car industry with his Tesla electric vehicles to save the planet. He has become an iconoclast in the public imagination. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2022-11-01 18:50:19 UTC ]
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Orion Publishing Group has promoted three members of its Weidenfeld & Nicolson (W&N) non-fiction editorial department, including senior editor Paul Murphy, who has moved up to become editorial director. Continue reading at The Bookseller
[ The Bookseller | 2016-09-22 00:00:00 UTC ]
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After a slow start to the fiscal year, Riggio, who returned as Barnes & Noble's CEO after last month's ouster of Ron Boire, has plans to improve the bookseller's bottom line. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-09 00:00:00 UTC ]
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Waterstones' head of books Melissa Cox is joining Hodder & Stoughton as editorial director. Continue reading at The Bookseller
[ The Bookseller | 2016-09-08 00:00:00 UTC ]
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Editorial director for Viking, Eleo Gordon, has retired after nearly 50 years at Penguin. Continue reading at The Bookseller
[ The Bookseller | 2016-09-03 00:00:00 UTC ]
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Native advertising is only the latest new skill set taken on by editors in the digital age. The post Majority of Publishers Use Their Own Editorial Staffs to Produce Native Ads appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-09-02 00:00:00 UTC ]
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Twitter is on a pre-roll.The service is opening its pre-roll video ad program to popular Twitter users, giving them a way to make money for their efforts.The ads play before the videos that people share on the platform, and they come with a skip button, much like the one on YouTube. Twitter has... Continue reading at Advertising Age
[ Advertising Age | 2016-08-30 00:00:00 UTC ]
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When readers are wooed by 'global entertainment,' an independent press like Saraband, home to a Man Booker longlisted novel, can use 'a little bit more traction.' The post Saraband’s Sara Hunt: A View From the ‘Small Independent Publishing World’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-08-29 00:00:00 UTC ]
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Orion has revealed its newly-formed editorial team for wellbeing and lifestyle imprint Orion Spring and Orion Non-fiction. Continue reading at The Bookseller
[ The Bookseller | 2016-08-09 00:00:00 UTC ]
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Jade Chandler is to leave Sphere and join Harvill Secker in the newly-created role of editorial director for crime fiction in October. Continue reading at The Bookseller
[ The Bookseller | 2016-07-22 00:00:00 UTC ]
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Former culture minister Ed Vaizey and CILIP c.e.o. Nick Poole have engaged in a Twitter row about the former’s perceived lack of leadership over library policy and "very soft" actions while in the role of libraries minister. Continue reading at The Bookseller
[ The Bookseller | 2016-07-21 00:00:00 UTC ]
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Download our free white paper on international publishing regions featured at Frankfurt Book Fair on October 18 in The Markets: Global Publishing Summit. The post ‘Promise, Energy, Surprises’: A White Paper on ‘The Markets’ 2016 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-07-11 00:00:00 UTC ]
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Malorie Blackman’s latest novel is among those longlisted for the Guardian children’s fiction prize, alongside titles from Alex Wheatle and Bonnie-Sue Hitchcock. Continue reading at The Bookseller
[ The Bookseller | 2016-07-09 00:00:00 UTC ]
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Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five police officers. To help viewers stay informed, Twitter's recently-launched Watch Mode seems to be getting... Continue reading at AdWeek
[ AdWeek | 2016-07-08 00:00:00 UTC ]
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Guardian News and Media editor-in-chief Katharine Viner laid out some serious home truths about the risks of publishing in an algorithm and platform-dominated era, to 370 advertisers at the ad trade body ISBA's annual lunch. "Social media companies have become overwhelmingly powerful in... Continue reading at Digiday
[ Digiday | 2016-07-06 00:00:00 UTC ]
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Robert Hamma, Ave Maria's editorial director since 1996 who is retiring in July, reflects on his career in Catholic publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-06-22 00:00:00 UTC ]
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The Guardian is bringing its children’s books website to an end next month because of financial constraints. Continue reading at The Bookseller
[ The Bookseller | 2016-06-17 00:00:00 UTC ]
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Finally, some good news for Yahoo: Its home page still sends a lot of traffic to publishers. Yahoo went from being the 16th-biggest referral source for publishers to the third after Google Search and Facebook, now that it's accounting for its dark traffic. The ranking comes from Chartbeat. A big... Continue reading at Digiday
[ Digiday | 2016-06-04 00:00:00 UTC ]
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It may appear to be little more than a quirky gift title, but Norwegian Wood, The British Book Industry Awards Non-Fiction Book of the Year, has bigger themes running through its trunk. Continue reading at The Bookseller
[ The Bookseller | 2016-06-01 00:00:00 UTC ]
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While Daily Mail made a few product announcements at its Daily Content NewFronts presentation today, it was its data that stood out more than anything else. And the eyebrow-raising numbers the publisher presented underscored that its site is the most popular English-language destination in the... Continue reading at AdWeek
[ AdWeek | 2016-05-13 00:00:00 UTC ]
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