The world’s richest man promises more than he has delivered. His social network purchase is likely to go the same wayElon Musk is a fan of the science fiction writer Isaac Asimov. When his spacecraft company SpaceX successfully sent its Falcon Heavy rocket payload into orbit around the sun in 2018, the cargo included a digital copy of the author’s classic work: the Foundation trilogy. One of the main protagonists in that series is the Mule, a mutant, megalomaniacal telepath who uses his powers to inspire fanatical loyalty, upend history and conquer the galaxy. No one could miss that Mr Musk has a Mule-sized desire to own the future.His plan to make humanity a multiplanetary species includes nuking Martian polar ice caps to release carbon dioxide, warm the red planet and make it more hospitable for human life. Yet Mr Musk has a history of making promises he has never delivered on. His disease-curing “brain-machine interface” is way behind rivals. In his defence, the billionaire inventor has disrupted the car industry with his Tesla electric vehicles to save the planet. He has become an iconoclast in the public imagination. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2022-11-01 18:50:19 UTC ]
News tagged with:
#digital copy
#classic work
#foundation trilogy
#human life
#science fiction
There's a fun bit of terminology in today's announcement by Cosmopolitan magazine. Meredith Bryan, who started late last month at the Hearst publication as senior deputy editor, news, counts among her duties the creation of 'big "zeitgeist-y" packages.' Love it. Bryan, who spent seven years with... Continue reading at AdWeek
[ AdWeek | 2017-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cosmopolitan magazine
#oprah magazine
#entertainment weekly
The biggest of the Big Five widens its footprint in Spanish-language markets with the Ediciones B group, expanding PRH Grupo Editorial. The post Penguin Random House Grupo Editorial Is Acquiring Spain’s Ediciones B appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#spanish-language markets
Toby Jones, formerly group marketing and publicity director at Simon & Schuster UK, is joining Headline's commercial fiction team next month as editorial director. Continue reading at The Bookseller
[ The Bookseller | 2017-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#toby jones
#group marketing
#publicity director
Twitter has been promoting publishers' videos, which has helped publishers find new audiences and make money on the platform. The post In Facebook’s shadow, Twitter cozies up to video publishers with reliable cash appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video publishers
#make money
Periscope videos will start showing pre-roll ads on Twitter.The media service is expanding a program it uses to push pre-roll video ads ahead of clips from publishing partners on the platform, and will now serve commercials before Periscope livestreams. On Tuesday, Twitter announced the new ad... Continue reading at Advertising Age
[ Advertising Age | 2017-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing partners
#ad inventory
#natural extension
Baroness Sayeeda Warsi is publishing a book with Allen Lane, The Enemy Within: A Tale of Muslim Britain, which she will be promoting through a Twitter serialisation to engage more diverse audiences. Continue reading at The Bookseller
[ The Bookseller | 2017-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#diverse audiences
For the first time, Twitter is planning to participate in the Interactive Advertising Bureau's 2017 Digital Content NewFronts, giving the social platform a chance to showcase its live video and and other content offerings to marketers in New York. Dozens of major digital publishers and platforms... Continue reading at AdWeek
[ AdWeek | 2017-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#live video
#newfronts presentation
#social platform
#content offerings
A Facebook office in Berlin. A report published on Tuesday found that Facebook and Twitter had failed to meet a German target for removing hate speech from their platforms. Continue reading at The New York Times
[ The New York Times | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#face fines
#report published
Is there such a thing as “business is business” in publishing any longer? Susan Hill recently wrote in the Spectator that she had withdrawn from a bookshop event when she learned that the shop refused to stock pro-Donald Trump literature. She said that “bias was interfering with the rights of... Continue reading at The Bookseller
[ The Bookseller | 2017-03-03 00:00:00 UTC ]
More news stories like this |
The sports publisher is still holding on to a sneaky traffic-boosting tactic. The post ESPN drops false play buttons on Facebook, maintains them on Twitter appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#twitter appeared
Twitter personality Hrtbps, who has almost 50k followers, is crowdfunding a photo book about Britain with Unbound. Continue reading at The Bookseller
[ The Bookseller | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#photo book
Facebook has replaced a key metric it made available on Facebook Insights, which allows publishers and other page owners to track video performance on the platform. The post Facebook wants longer videos, but takes away key view metric appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post facebook
#longer videos
#page owners
Neuroscientist and author of This Is Your Brain On Music Daniel Levitin talks about information overload. Neuroscientist and author of This Is Your Brain On Music Daniel Levitin talks about information overload.When it comes to music and the human brain, Daniel Levitin's... Continue reading at Fast Company
[ Fast Company | 2017-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#human brain
#information overload
Sweden, with one of the oldest free presses in the world, has seen a worrying rise in hate speech and fake news, according to Ehsan Fadakar, social media columnist at tabloid Aftonbladet. But publishers there have a more direct connection with their readers than in other countries, making... Continue reading at Digiday
[ Digiday | 2017-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sweden appeared
#fake news
#hate speech
#direct connection
#false stories
A new competition has been announced in Australia’s publishing community. And this time, the honorees aren’t authors but editors. By Dennis Abrams | @DennisAbrams2 ‘Rapport With the Author’ is a Criterion ustralia’s Institute of Professional Editors (IPEd) has announced that one of its branches,... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post australia
#editorial excellence
#publishing community
Publisher’s short-form Facebook videos have been on the wane after the algorithm has prioritized Facebook Live and the news feed has become flooded with content. Six months ago a well-performing video from The Sun would fetch 250,000 views, now it’s good to get over 100,000. In 2016, The... Continue reading at Digiday
[ Digiday | 2017-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post publishers
#months ago
Anne Perry is set to join Simon & Schuster UK as editorial director of adult fiction from her role as commissioning editor at Hodder. Continue reading at The Bookseller
[ The Bookseller | 2017-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#adult fiction
#anne perry
Hodder & Stoughton is restructuring, dividing both its fiction and non-fiction publishing teams into two publishing units each, because non-fiction publishing director Rowena Webb is taking a "step back from management to focus on acquiring and publishing the books she loves." Continue reading at The Bookseller
[ The Bookseller | 2016-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#editorial restructure
#step back
Sarah Smith has joined Amazon as editorial director for print and Kindle books, where she will oversee the books editorial team. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#joined amazon
#kindle books
On Monday, Instagram rolled out its live video feature to all U.S. users. Although live video already exists on several other platforms, publishers aren't deterred from adopting Instagram Live. Publishers told Digiday that they plan to use Instagram Live to give followers a behind-the-scenes... Continue reading at Digiday
[ Digiday | 2016-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers aren
#post publishers
#live video