The Economist Names Its First Chief Product Officer | People on the Move

[caption id="attachment_179670" align="alignright" width="150"] Deep Bagchee[/caption] The Economist Group appointed Deepanshu Bagchee as chief product officer, charged with product management for all of the company's digital offerings, including The Economist and the Economist Intelligence Unit. Bagchee joins from CNBC, where he spent the last decade, most recently as senior VP of product and technology. “As our first chief product officer focussed on customer-centric digital experiences, Deep brings with him a proven track record of successful collaboration with content teams and business unit leaders to deliver innovative digital product offerings,” said Lara Boro, CEO of The Economist Group, in a statement. “Deep’s appointment underscores our commitment to investing in product and technology which will in turn underpin our wider growth ambitions.” In addition to his role at CNBC, Bagchee has served on the board of the trade group Digital Content Next since 2017. Currently based in New York, he'll relocate to London later this month. Here are the rest of this week's people on the move... [caption id="attachment_179669" align="alignright" width="150"] Paul Squire[/caption] Digital Trends hired Paul Squire as news editor. Squire arrives from the New York Post, where he also served as news editor on the digital side. He'll work remotely for now but is expected to join the New York office when it reopens. Also joining Digital Trends, out of its Portland, Ore.... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-08 13:33:01 UTC ]

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Shout-Outs to Publishers Giving Back to Their Communities| June 5

Shortly after the COVID-19 pandemic hit the U.S., we began recognizing publishers who, despite having their own challenges, stepped up and helped out their communities. We’ve recognized more than 30 such publishers so far, but that only scratches the surface on the acts of kindness from around... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-05 15:54:15 UTC ]
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IAB Snags HQ Trivia Alum Scott Rogowsky as Host of Virtual NewFronts Week

This year's Digital Content NewFronts will get down to the nitty gritty with former HQ Trivia host Scott Rogowsky, whom the Interactive Advertising Bureau has tapped to serve as the annual event's first-ever virtual emcee. Beginning with the first day of this year's NewFronts, slated to kick off... Continue reading at AdWeek

[ AdWeek | 2020-06-01 14:00:16 UTC ]
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NYT Mag Wins Big at Virtual National Magazine Awards

The New York Times Magazine was the top winner at this year's National Magazine Awards (commonly referred to as the "Ellies"), which were held as a virtual ceremony Thursday evening after the annual gala, originally set for Brooklyn in mid-March, was canceled due to the COVID-19 pandemic. By... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-29 01:15:13 UTC ]
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The Telegraph, Financial Times, Hearst headline Digiday Media Awards Europe finalists

A digital-native brand, a TV trailblazer and an age-old print stalwart broke onto the 2020 shortlist for Digiday Media Awards Europe. The honorees all shared a commitment to embracing new platforms and formats — often with a social-media and video-first mindset. The post The Telegraph, Financial... Continue reading at Digiday

[ Digiday | 2020-05-21 13:49:23 UTC ]
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Jenny Parrott pens lockdown thriller for Hodder

Hodder & Stoughton has acquired Stay Home, a "twisty, timely" commercial thriller from Point Blank publishing director Jenny Parrott, who will be writing under the name Ava Pierce. Continue reading at The Bookseller

[ The Bookseller | 2020-05-18 21:32:23 UTC ]
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Taking a breath at the eye of a storm

Around the world, versions of the same question are being debated all at once: now what? In recent weeks, multiple countries and jurisdictions have taken steps to ease the lockdown measures they imposed to stop the spread of COVID-19, the disease caused by the new coronavirus. France begins a... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-05-11 12:05:11 UTC ]
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Hearst Devotes Cross-Portfolio Package to Health Workers | News & Notes

Hearst Magazines salutes healthcare heroes... After securing "unprecedented access" for photographer Benedict Evans and his one-person crew, Marion Clemence Grand, to frontline healthcare workers at New York-Presbyterian Hospital on April 9th and 10th, Hearst Magazines kicked off a major print... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-05 17:51:11 UTC ]
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Macmillan Children's hires Pearson and Timms as publishing directors

Macmillan Children’s Books has appointed Egmont's Nicole Pearson and Little Tiger's Barry Timms to new publishing director roles in its expanding Preschool, Brands and Classics division. Continue reading at The Bookseller

[ The Bookseller | 2020-05-05 14:15:14 UTC ]
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The Need For Digital Content Grows, But Will It Be Enough to Save News Outlets?

Readers have spent much of the last decade eschewing digital subscriptions to their local newspaper, staying on the free side Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-05-05 07:00:33 UTC ]
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Lifestyle Publishers Are Experiencing an E-Commerce Boom

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[ Folio Magazine | 2020-05-04 19:08:35 UTC ]
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Meredith Entertainment Group SVP Will Lee on PEOPLE & Entertainment Weekly Digital Strategy

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[ Publishing Executive | 2020-05-04 12:34:44 UTC ]
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Portal From Facebook Salutes Moms With Mother’s Day Campaign

The new campaign for the Portal From Facebook video-calling devices salutes mothers and their efforts during the coronavirus pandemic as Mother's Day approaches. Facebook said the integrated campaign will include a new television spot, digital content (both on- and off-Facebook) and partnerships... Continue reading at AdWeek

[ AdWeek | 2020-04-27 19:15:41 UTC ]
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Cosmopolitan Has Many Platforms, But Just One Focus: Its Readers

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[ Folio Magazine | 2020-04-23 19:03:42 UTC ]
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How Hearst UK is Creating More Uplifting Content

Hearst UK knows readers are longing for positive and uplifting content, akin to another version of Italians singing on balconies. Over Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-16 16:15:52 UTC ]
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‘Practical, life-affirming, positive’: How Hearst UK is creating more uplifting content

The magazine group has been publishing more positive, feel-good content based on audience research. The post ‘Practical, life-affirming, positive’: How Hearst UK is creating more uplifting content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-04-16 04:00:00 UTC ]
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Hearst pivots to Instagram Live while audiences are cooped up at home

Delish’s “#CookingTogether” live series has been particularly successful, not only in achieving monetization, but also in building a new video franchise for the brand. The post Hearst pivots to Instagram Live while audiences are cooped up at home appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-04-15 04:00:00 UTC ]
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Amazon Cuts Affiliate Commission Fees for Certain Product Categories

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[ Folio Magazine | 2020-04-15 01:15:20 UTC ]
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Meredith Is Latest Presenter to Drop Out of Postponed NewFronts Week

Yet another company has pulled out of June's postponed Digital Content NewFronts. Meredith, the magazine publisher with publications that include People, Better Homes & Gardens and Allrecipes, will not court advertisers with a NewFronts presentation this year due to the "current climate,"... Continue reading at AdWeek

[ AdWeek | 2020-04-14 17:34:21 UTC ]
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Generational Marketing Myths from Boomers to Gen Z

For marketers, age is a straightforward way to gain insight into your audience. It’s a cornerstone of segmenting, or categorizing, customers into different groups. But some companies aren’t effective at targeting different audience age groups. When they make sweeping generalizations about age... Continue reading at Advertising Age

[ Advertising Age | 2020-04-14 14:00:00 UTC ]
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