Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana Gabaldon's historical/fantasy/romance novels, which will launch the second half of its debut season on April 4. Outlander made an immediate impact when it premiered last August, with the first eight episodes averaging 5.1 million viewers across platforms. Notably, Outlander has finally brought a large female audience to Starz, whose programs, including Black Sails, Magic City and Spartacus, have tended to skew male. Outlander's audience, meanwhile, is 59 percent women, compared to 38 percent for Black Sails and 45 percent for Power, and its last two episodes were the top-ranked cable programs of the week among women. Like Game of Thrones before it, Outlander proved that "if you can get in business on a great book series where you've got a presold audience and there are storylines that have been worked out by an author that have had the test not just of time but of an audience having to read and accept it, then that's a pretty good template for a television series," said Starz CEO Chris Albrecht. Outlander's success with women is just the latest good news for Starz, which has grown to 23.3 million subscribers and, according to SNL Kagan, leapfrogged Showtime to become the No. 2 premium network behind HBO. A rapt audience is 'the best marketing and promotional arm you... Continue reading at 'AdWeek'
[ AdWeek | 2015-03-30 00:00:00 UTC ]
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Tom Fletcher and Shane Devries’s World Book Day title Brain Freeze (Puffin) has nipped into the UK Official Top 50 number one spot, leapfrogging three-week wonder Eleanor Oliphant is Completely Fine (Harper), with 37,879 copies sold through Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2018-03-07 00:00:00 UTC ]
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Influx press has signed the first title from its recent open submissions window, a "lyrical and incisive" title by Shiromi Pinto Continue reading at The Bookseller
[ The Bookseller | 2018-03-05 00:00:00 UTC ]
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One of the breakout first novels of 2018 has been aided by a creative, targeted and persistent campaign. Continue reading at The Bookseller
[ The Bookseller | 2018-03-03 00:00:00 UTC ]
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The Women’s Prize for Fiction has revealed that three partners - Baileys, Deloitte and NatWest - will be supporting the 2018 award. Continue reading at The Bookseller
[ The Bookseller | 2018-03-02 00:00:00 UTC ]
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An illustrator has hit back at bestselling fantasy author Terry Goodkind after the writer suggested the cover art for his book was “laughably bad”. Continue reading at The Bookseller
[ The Bookseller | 2018-02-28 00:00:00 UTC ]
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Hodder & Stoughton has acquired a book about women and leadership from a former Barack Obama and Hillary Clinton aide, Jennifer Palmieri. Continue reading at The Bookseller
[ The Bookseller | 2018-02-27 00:00:00 UTC ]
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Kit de Waal's anthology Common People, providing a platform for new working class writers, is now fully crowd-funded for publication with Unbound. Continue reading at The Bookseller
[ The Bookseller | 2018-02-22 00:00:00 UTC ]
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There are so many literary prizes these days that they could be regarded as an industry in their own right – but they’re needed to change the status quoHow many literary prizes are there in the UK today? To Wikipedia’s tally of around 70, I can immediately add half a dozen more – and still they... Continue reading at The Guardian
[ The Guardian | 2018-02-21 00:00:00 UTC ]
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Analysis finds proportion of female authors and characters fell after 19th century, with male authors remaining ‘remarkably resistant’ to writing women Women in novels have tended to “feel”, while men “get”; women smile or laugh, while men grin or chuckle. An analysis of more than 100,000 novels... Continue reading at The Guardian
[ The Guardian | 2018-02-19 00:00:00 UTC ]
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Penguin is launching a pop-up bookshop stocked solely with titles by female writers for International Women’s Day. Continue reading at The Bookseller
[ The Bookseller | 2018-02-16 00:00:00 UTC ]
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As fewer Americans identify as religious or spiritual, more books champion secular views while other more Christian authors battle back by asserting Biblical truth. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-16 00:00:00 UTC ]
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The 2018 Sports Illustrated Swimsuit Issue is out today, with 2017 SI Rookie Danielle Herrington gracing this year's cover. Former SI cover model Tyra Banks first shared the news with Herrington in a video posted to SI.com this morning. This year's Swimsuit Issue is unique in that the first... Continue reading at AdWeek
[ AdWeek | 2018-02-14 00:00:00 UTC ]
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The publication’s editorial team will be combined with other Hearst magazines, including Cosmopolitan. Men’s Health faces a similar fate. It’s bad out there for the magazine industry as more consolidation leads to more dismissals. Hearst Media is laying off at least 15 editorial employees from... Continue reading at Fast Company
[ Fast Company | 2018-02-14 00:00:00 UTC ]
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Greer Hendricks and Sarah Pekkanen's 'The Wife Between Us' has passed A.J. Finn's 'The Woman in the Window' to take the top slot on the iBooks bestseller list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-07 00:00:00 UTC ]
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Taking on Amazon isn’t easy. But after a lot of experimentation, this company is finding success convincing readers to switch from buying to subscribing. Why own a few pieces of media when you can rent access to everything? That pitch defines Netflix, which evolved from an all-you-can-watch DVD... Continue reading at Fast Company
[ Fast Company | 2018-02-06 00:00:00 UTC ]
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Pan Macmillan celebrated female writers at its annual women’s fiction party on Tuesday evening. Continue reading at The Bookseller
[ The Bookseller | 2018-02-02 00:00:00 UTC ]
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The writings and adaptations of 'oustanding female writers whose work continues to be iconic and influential' is featured in the 'Book and Screen Week' program that runs parallel to London Book Fair in April. The post London Book Fair’s ‘Book and Screen Week’ Embraces Women’s Suffrage Centenary... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-01 00:00:00 UTC ]
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A screenwriter has launched an award for a novel in the thriller genre in which no woman is beaten, stalked, sexually exploited, raped or murdered. Continue reading at The Bookseller
[ The Bookseller | 2018-01-26 00:00:00 UTC ]
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Despite early concerns that Henry Holt may have underestimated demand for 'Fire and Fury,' the Macmillan imprint said it has sold roughly 1.7 million copies of the White House tell-all since its January 5 release. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-25 00:00:00 UTC ]
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Audiences have moved toward fun fiction and away from furious facts as Michael Wolff's 'Fire and Fury' takes a tumble to #3 on the iBooks list, while 'The Woman in the Window' by A.J. Finn—a book editor who now writes thrillers under a pen name—takes the #1 slot. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-25 00:00:00 UTC ]
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