The Bookseller Marketing & Publicity Conference 2015

Great campaigns aren’t made in a vacuum. They build on what has come before, a combination of innovation and collaboration that delivers something unique to each author, title or brand. With this in mind, the 2015 Marketing & Publicity Conference brings you speakers from within and outside the industry to share their insight on everything from communities to consumers to content, all geared toward stimulating ideas, debate, and providing the spark for the next wave of stellar campaigns.   Continue reading at 'The Bookseller'

[ The Bookseller | 2015-04-10 00:00:00 UTC ]

Other news stories related to: "The Bookseller Marketing & Publicity Conference 2015"


Cornerstone wins five-way auction for Nike marketer's guide to creativity

Cornerstone has triumphed in a five-way auction to publish a guide to creativity from a former chief marketing officer at Nike, Greg Hoffman. Continue reading at The Bookseller

[ The Bookseller | 2020-11-20 06:18:40 UTC ]
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Publishers, help us make this a 'reading Christmas', say booksellers

Booksellers are relying on support and innovation from publishers to help drive sales this year, as the industry's retailers urge the public to shop locally.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-19 07:03:01 UTC ]
More news stories like this | All news stories tagged with: #shop locally


Lockdown's online shift fuelling 'crazy' market for big name authors, Redmayne says

A “seismic shift” to online shopping during the pandemic has fuelled a “crazy” market for acquisitions of big names, HarperCollins UK c.e.o. Charlie Redmayne has said. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 23:24:16 UTC ]
More news stories like this | All news stories tagged with: #harpercollins #harpercollins uk #online shopping #seismic shift #charlie redmayne #big names


Bologna moves to June 2021 as Thomas appointed for new conference

Bologna Children's Book Fair has changed its 2021 dates to 14th–17th June and appointed Jacks Thomas, formerly of the London Book Fair, as guest director of a new general publishing conference. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 08:09:07 UTC ]
More news stories like this | All news stories tagged with: #children's book #general publishing #book fair #bologna children


How Do We Market Books Now?

For participants on "The New Marketing Toolkit" panel, the opening session of PubTech Connect 2020, the word of the day was "nimble," as panelists described how publishers have adapted to changes in the market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
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Booming audiobook market can accommodate new entrants, Bar-Kar tells FutureBook

The audiobook sector's boom means it will be able to accommodate Spotify's move into the market but publishers are still only just realising the sector's potential, Bookwire's Videl Bar-Kar has said. Continue reading at The Bookseller

[ The Bookseller | 2020-11-16 19:16:13 UTC ]
More news stories like this | All news stories tagged with: #audiobook #audiobook sector


BA Conference moves to September 2021

The next Booksellers Association Conference and Gardners Trade Show will take place on 12th and 13th September 2021 at Jurys Inn Hotel and Conference Centre, Hinckley Island. Continue reading at The Bookseller

[ The Bookseller | 2020-11-16 18:10:40 UTC ]
More news stories like this | All news stories tagged with: #booksellers association


Oprah's Interview with Obama Airs on Publication Day

Oprah Winfrey's interview with Barack Obama premieres on Apple TV+ on Tuesday morning, just as copies of the hotly anticipated former president's memoir lands on bookstore shelves around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-16 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #memoir #bookstore #bookstore shelves #memoir lands #hotly anticipated #tuesday morning #apple tv+ #publication day #oprah winfrey


Parodi joins Europa Editions in new sales and marketing role

Caro Parodi, formerly of Octopus Books, is joining Europa Editions UK in the newly created role of sales and marketing manager. Continue reading at The Bookseller

[ The Bookseller | 2020-11-12 23:35:04 UTC ]
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The Bookseller survey: working during a second lockdown

With most of the British Isles going back into lockdown over the past few weeks, The Bookseller is inviting people from across the trade to share their thoughts and experiences. Continue reading at The Bookseller

[ The Bookseller | 2020-11-09 01:38:36 UTC ]
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Trump Team Holds News Conference Outside Drab Landscaping Firm, Next to Adult Book Store

Trump first said it was going to be at the Four Seasons and everyone assumed it was the hotel but he later clarified it was Four Seasons Total Landscaping. Continue reading at Slate

[ Slate | 2020-11-07 23:30:22 UTC ]
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Bookshop Heroes share top bookselling tips

Some of our inaugural Bookshop Heroes — the best individual booksellers in the UK and Ireland — share the skills that are key to running a bookshop.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-05 16:20:56 UTC ]
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Memoir sales surge in post-Covid market

 Since lockdown ended, sales of biographies and autobiographies have spiked, rising 16% in volume and 20% in value against the same period last year. Continue reading at The Bookseller

[ The Bookseller | 2020-11-02 06:35:06 UTC ]
More news stories like this | All news stories tagged with: #lockdown ended #post-covid market


B&T Returns to the Academic Library Market

Five years after it left the academic library market, Baker & Taylor has returned. The move, however, does not mean the wholesaler has any plans to get back into the retail market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-29 04:00:00 UTC ]
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Public keen to shop locally this Christmas, BA finds

A recent consumer survey conducted by the Booksellers Association has revealed strong public support for shopping locally in the run up to Christmas, in addition to an earlier start to festive buying. Continue reading at The Bookseller

[ The Bookseller | 2020-10-27 17:41:41 UTC ]
More news stories like this | All news stories tagged with: #booksellers association #shop locally


Text of Statement Honoring Moon Palace Owners, MIBA Bookseller of the Year

Kansas bookseller Danny Caine's statement honoring the owners of Moon Palace Books in Minneapolis as the Midwest Independent Booksellers Association's bookseller of the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-27 04:00:00 UTC ]
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Midwest Booksellers Celebrate Resilience, Honor Moon Palace Books

The virtual membership meeting of the Midwest Indepdendent Booksellers Association was a celebration of the regional booksellers' resiliency during a challenging year, as well as an homage to Moon Palace Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-27 04:00:00 UTC ]
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W&N bags former bookseller's 'mind-stretching' debut novel

Weidenfeld & Nicolson has acquired the debut of former bookseller Daniel O’Connor, launching "a startlingly bold new voice". Continue reading at The Bookseller

[ The Bookseller | 2020-10-26 19:12:42 UTC ]
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The Skillset Podcast #2: Angela Craig, Director of the Charleston County (SC) Public Library

In this week's episode, hosts Nicole A. Cooke & R. David Lankes talk with Angela Craig, director of the Charleston County (SC) Public Library about what it’s like to run a library…one week at a time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-23 04:00:00 UTC ]
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Support your local bookseller

In June, with the coronavirus in retreat and with help from the Booksellers Association (BA), we encouraged everyone to #ChooseBookshops as high street retailers looked to reopen. Continue reading at The Bookseller

[ The Bookseller | 2020-10-23 01:28:05 UTC ]
More news stories like this | All news stories tagged with: #booksellers association #local bookseller