The Bookseller Marketing & Publicity Conference 2015

Great campaigns aren’t made in a vacuum. They build on what has come before, a combination of innovation and collaboration that delivers something unique to each author, title or brand. With this in mind, the 2015 Marketing & Publicity Conference brings you speakers from within and outside the industry to share their insight on everything from communities to consumers to content, all geared toward stimulating ideas, debate, and providing the spark for the next wave of stellar campaigns.   Continue reading at 'The Bookseller'

[ The Bookseller | 2015-04-10 00:00:00 UTC ]

Other news stories related to: "The Bookseller Marketing & Publicity Conference 2015"


I’m Not a Librarian But I Work in a Public Library

People assume everyone who works at a library is a librarian, but most of the staff you’ll interact with at large libraries aren't librarians. Continue reading at Book Riot

[ Book Riot | 2021-10-11 10:30:00 UTC ]
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A Frankfurt Conference Interview: Siv Bublitz on Publishing ‘Books That Speak to Each Other’

Siv Bublitz, speaking in the digital Frankfurt Conference on Oct 12, has led S. Fischer to optimize its editorial and book publishing strategy. The post A Frankfurt Conference Interview: Siv Bublitz on Publishing ‘Books That Speak to Each Other’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-10-10 01:16:33 UTC ]
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How To Run A Successful Manga Club in Your School or Public Library

Tips, tricks, and ideas for how to run a successful manga club in your school or public library. Continue reading at Book Riot

[ Book Riot | 2021-10-08 10:39:00 UTC ]
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Mountains & Plains Booksellers Celebrate In-Person Show, Return to Denver

The Mountains & Plains Independent Booksellers Assocation's annual trade show, its first in-person gathering since 2019 was a celebration of a community's resilience, as new booksellers were welcomed to the gathering. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
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Bookselling Spotlight: The Dog Eared Book

The Dog Eared Book hosts few author events and has no local school partnerships or large initiatives underway. But as it approaches its seventh anniversary, the Palmyra, N.Y., store represents something rare in American bookselling today: it is simply a bookstore, and a highly successful one at... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
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Return of Live PNBA Delights Pacific Booksellers, Publishers

The Pacific Northwest Booksellers Association convened the first in-person fall regional conference to take place since the start of the pandemic in Portland, Ore., this week, attracting 180 booksellers, 150 publishers and 50 authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-06 04:00:00 UTC ]
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These Online Publications Are Not Free … and Readers Don’t Mind

Defector, The Daily Memphian, The Dispatch and other outlets of recent vintage are driving a shift in the digital media business. Continue reading at The New York Times

[ The New York Times | 2021-10-04 19:32:10 UTC ]
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Knights Of gets first public investor as 9 Story acquires stake

Nine Story Media Group has acquired a minority equity stake in Knights Of, becoming the inclusive publisher's first public investor. Continue reading at The Bookseller

[ The Bookseller | 2021-10-01 03:32:48 UTC ]
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Pan Mac bookseller mentorship pilot hailed a success

Pan Macmillan has hailed the success of its bookseller mentorship pilot scheme, which has now come to an end after 14 weeks. Continue reading at The Bookseller

[ The Bookseller | 2021-09-28 15:20:46 UTC ]
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Bookseller of Kabul vows to stay open despite only two customers since the rise of the Taliban.

Shah Muhammad Rais, who was made famous in The Bookseller of Kabul, has vowed to keep his bookshop open, despite having had only two customers since the Taliban retook the country in the middle of August. Founded in 1974 Rais’s store has seen regimes (along with foreign powers) come and go, and... Continue reading at Literrary Hub

[ Literrary Hub | 2021-09-28 15:00:23 UTC ]
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ViacomCBS Allows Marketers to Transact on VideoAmp Metrics Instead of Nielsen

As the industry continues to explore alternative measurement solutions in the wake of Nielsen's public stumbles, ViacomCBS is offering its advertisers a new set of measurement metrics to transact against, alongside stalwarts Nielsen and Comscore. VideoAmp has been added to the fold, in a new... Continue reading at AdWeek

[ AdWeek | 2021-09-28 13:00:00 UTC ]
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Goldman Sachs, Ozy Media and a $40 Million Conference Call Gone Wrong

The digital media company has raised eyebrows for its claims about its audience size for years. Then came the strange voice on the phone. Continue reading at The New York Times

[ The New York Times | 2021-09-27 02:20:46 UTC ]
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The Bookseller's Disability Issue: 'trade can bring real change'

The Bookseller's Disability Issue is published today, guest-edited by author Claire Wade who has called on the trade to harness its adaptability to bring real change for people with disabilities. Continue reading at The Bookseller

[ The Bookseller | 2021-09-24 08:30:53 UTC ]
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Books with inspirational themes continue to drive children's book market

Confidence-building titles are continuing to boom across the children’s market as TikTok drives YA, The Bookseller’s Children’s Conference has heard.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-22 10:13:53 UTC ]
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Non-fiction and TikTok-boosted YA help children’s book market surge

​The children’s book market has increased by more than 11% this year, boosted by picture books, non-fiction and a remarkable 61% growth in YA sales.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-20 01:05:47 UTC ]
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Liturgical Restructures, Focuses on Digital Marketing

A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
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Covid-19 Forces ALA to Make Inaugural LibLearnX Conference Virtual Only

The ALA's plans to hold the in-person portion of its new LibLearnX conference in San Antonio have been shelved due to the Covid-19 surge, coupled with the size, scope and location of the event, the ALA said. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-16 04:00:00 UTC ]
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Quercus unveils new logo and celebrates with bookseller tour

Quercus has rebranded with a new logo to reflect its “independence, dynamism, warmth, creativity and ambition”, celebrating the move by visiting 85 bookshops across the UK. Continue reading at The Bookseller

[ The Bookseller | 2021-09-15 22:54:54 UTC ]
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Gardners and Raynor among award winners at BA Conference

Awards celebrating figures from across the publishing industry have been announced at the Booksellers Association Conference, with recognition for Gardners and Headline's Caitlin Raynor among others.     Continue reading at The Bookseller

[ The Bookseller | 2021-09-14 02:38:56 UTC ]
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'Keep making the world a better place' Osman urges booksellers

Richard Osman has praised the "passion and intelligence" of booksellers up and down the UK, applauding their hard work and adaptability during the pandemic. Continue reading at The Bookseller

[ The Bookseller | 2021-09-12 17:58:45 UTC ]
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