‘The big guys are winning’: Digital media budgets prioritize Walmart, Amazon despite a glut of retail media inventory

Despite ample inventory available on other retail media platforms, brands still mostly turn to Walmart and Amazon. The post ‘The big guys are winning’: Digital media budgets prioritize Walmart, Amazon despite a glut of retail media inventory appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-03-23 04:01:00 UTC ]
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In the Fight Against Big Digital Powers, Conde Nast Joins NBCU and Vox in Ad Pact

Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox... Continue reading at Advertising Age

[ Advertising Age | 2017-03-09 00:00:00 UTC ]
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The Outline’s Josh Topolsky: There’s too much sameness in digital media

The Outline was founded by Josh Topolsky to be a reaction to the sameness of digital media on the on hunt for scale. Instead, the publication is taking its cue more from magazines like The New Yorker in attempting to create a culturally resonant brand but with its roots in digital media.... Continue reading at Digiday

[ Digiday | 2017-02-15 00:00:00 UTC ]
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Media Sales Rose 7.5% in 2016 at Amazon

Total media sales increased 7.5% in 2016 at Amazon, hitting $22.2 billion. Media now represents only 17.6% of total revenue at the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-02 00:00:00 UTC ]
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Los Angeles LGBT Center wins big in local theater awards

The 2016 Ovation Awards handed its top honors to Los Angeles LGBT Center’s “Hit the Wall” and “Ham: A Musical Memoir,” as well as to Celebration Theatre’s “The Boy From Oz” and “Bootycandy.” Sam Harris, the actor and singer upon whose book “Ham” was based, took the honors for lead actor in a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-01-19 00:00:00 UTC ]
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Media Execs On Their Biggest Wins of 2016

As magazine media continues to change and leaders in the field wrangle emerging technologies, there were several major wins this year. The post Media Execs On Their Biggest Wins of 2016 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-23 00:00:00 UTC ]
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BuzzFeed CMO Frank Cooper Is Leaving the Digital Media Giant

Industry veteran Frank Cooper is leaving BuzzFeed, where he has been CMO for the past 17 months. In marketing circles, Cooper has been seen as a key conduit between the digital publisher and advertisers because of his brand experience. He quit his post as PepsiCo's chief marketer in June 2015... Continue reading at AdWeek

[ AdWeek | 2016-11-29 00:00:00 UTC ]
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This Week in Singapore: StoryDrive Asia and Digital Media Potential

Understanding publishing in the digital context of 'nearby media' is at the heart of the Frankfurt Book Fair's StoryDrive Asia conference in Singapore. The post This Week in Singapore: StoryDrive Asia and Digital Media Potential appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-09 00:00:00 UTC ]
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Conde Nast International’s digital chief: ‘You can’t win a race for reach’

"The race for reach is over," Conde Nast International digital chief Wolfgang Blau said at the Digiday Publishing Summit Europe in Nice, France, on Thursday. Instead the focus is back to basics: building a passionate audience around a topic and establishing deep connections to them. For Conde... Continue reading at Digiday

[ Digiday | 2016-10-27 00:00:00 UTC ]
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Despite Big Earnings Gain, Amazon Disappoints in Q3

Operating income rose 42% in the third quarter of 2016, over last year, but the increase was less than analysts had been expecting. Total sales rose 29%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-27 00:00:00 UTC ]
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Digital Publishers Come Together as Group Nine Media, Backed by $100 Million From Discovery

The digital media industry is facing an extremely competitive revenue landscape. In times like this, it's sometimes better to link arms with other, similar, companies, backed by an even bigger, more profitable company.Discovery Communications on Thursday announced a $100 million minority... Continue reading at Advertising Age

[ Advertising Age | 2016-10-13 00:00:00 UTC ]
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Amazon is 'kids favourite online retailer'

Amazon is children's favourite online retailer, statistics from kids marketing platform SuperAwesome have revealed, with 54% of girls and 47% of boys, aged between 7 and 9 years old favouring the online giant. Continue reading at The Bookseller

[ The Bookseller | 2016-09-28 00:00:00 UTC ]
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Facebook encourages visits to physical retailers through customizable ads to local inventory

The world of digital advertising might be “mobile first,” but it’s increasingly setting its sights on the physical realm.This week, Facebook introduces a new mobile ad capability that aims to encourage in-store traffic and purchases — while also courting bricks-and-mortar advertisers. The product... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-09-24 00:00:00 UTC ]
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Best of the week: The end of an era for digital media

Between massive shakeups at The Huffington Post and Gawker Media, this week marked the end of an era for digital publishing. For starters, late last week The Huffington Post announced that its namesake co-founder Arianna Huffington would be leaving the company to focus on a new company she’s... Continue reading at Digiday

[ Digiday | 2016-08-19 00:00:00 UTC ]
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Digital Media Vet Takes Over at Recorded Books

Tom MacIsaac took the helm of the audiobook publisher and distributor in late June, succeeding Rich Fresse. MacIsaac was CEO of Verve Mobile from 2010 to 2015, where he expanded the company's mobile and advertising capabilities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-11 00:00:00 UTC ]
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Digital Media Companies Continue Slow March Toward TV

It's no longer a question of "if," it's a question of "when." Digital publishers like Vox Media, BuzzFeed, Thrillist Media Group, and Mashable are all moving closer to being on TV, even though it's taking a little longer than some media-watchers might have predicted.On Friday, "daily digital... Continue reading at Advertising Age

[ Advertising Age | 2016-08-02 00:00:00 UTC ]
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Student Projects for Ikea, Amazon and Lego Win Future Lions at Cannes

A food container for Ikea that warns when its contents are about to spoil, an AI voice interface for Amazon designed for seniors and an app that reads books to children via Facebook Messenger were among the winning student work of this year's Future Lions awards at the Cannes Lions International... Continue reading at Advertising Age

[ Advertising Age | 2016-06-23 00:00:00 UTC ]
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When you buy digital content on Amazon or iTunes, you don't exactly own it

Buy an ebook on Amazon or an album on Apple's iTunes and you own it, right? Maybe not as much as you think. It's all about what the tech industry calls digital rights management, and the bottom line for consumers is that there are significant differences between owning a tangible product and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-05-13 00:00:00 UTC ]
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Digital Solutions in India 2016: Big Data and AI with Meta

With nearly 4,000 biomedical research papers published every day, there is an information overload in the scientific research and knowledge world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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The New Yorker Wins Two Pulitzers in a First for Magazine Media

Kathryn Schulz and Emily Nussbaum win for Feature Writing and Criticism, respectively. The post The New Yorker Wins Two Pulitzers in a First for Magazine Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-19 00:00:00 UTC ]
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YouTubers hit mainstream as digital media become top choice for new talent

They’ve become the voice of the millennials and now films, TV shows, book deals and live tours are followingYou may not have heard of Joe Sugg and Caspar Lee, but these British YouTube stars have more than 11 million subscribers and more than one billion views on Google’s online video service.... Continue reading at The Guardian

[ The Guardian | 2016-04-09 00:00:00 UTC ]
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