Team Whistle buys OTT marketing firm Tiny Horse for $30 million

Digital media company Team Whistle has acquired Tiny Horse, a marketing services firm focused on over-the-top streamers, TV networks, producers and advertisers. The companies didn’t disclose terms of the deal, however, sources told Variety the acquisition was mostly in the form of a stock swap valued at about $30 million.  Key clients of Los Angeles-based Tiny Horse include Amazon (Nasdaq: AMZN), WarnerMedia, Disney (NYSE: DIS), Fox, Comcast's (Nasdaq: CMCSA) NBCUniversal, Netflix (Nasdaq: NFLX),… Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2020-05-22 09:54:48 UTC ]
News tagged with: #$30 million #tv networks #companies didn #disclose terms #digital media

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The top 5 AI marketing activations you need to know about right now

Bush's Beans gets a spot, a fake pizza brand pops up, Harry Potter gets Wes Anderson treatment and more. Continue reading at Advertising Age

[ Advertising Age | 2023-04-27 09:30:00 UTC ]
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London Book Fair: 30,000 Visitors, Many Rights Deals

In 2023, the London Book Fair reports more than 30,000 visitors and a long list of rights deals, which were reported to fair organizers. The post London Book Fair: 30,000 Visitors, Many Rights Deals appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-21 19:54:54 UTC ]
More news stories like this | News stories tagged with: #rights deals #long list #london book fair


The mouse that roared: how a little Australian website stared down Murdoch’s millions

Incensed by an opinion piece, Lachlan Murdoch came at Crikey with guns blazing. But in the end he walked away – for the second time in a weekFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastAs Lachlan Murdoch’s day... Continue reading at The Guardian

[ The Guardian | 2023-04-21 15:00:46 UTC ]
More news stories like this | News stories tagged with: #lachlan murdoch #guardian australia #free morning #opinion piece #latest updatesget #free app #witness stand #5m settlement #defamation lawsuit #federal court #news corp


Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday

[ Digiday | 2023-04-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #marketing ecosystem #newly launched #miami beach #digital media


At London Book Fair: Translation Markets’ Expansion, Challenges

'A major shift in English and American culture' toward translation is examined in a session at London Book Fair. The post At London Book Fair: Translation Markets’ Expansion, Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-20 02:16:29 UTC ]
More news stories like this | News stories tagged with: #challenges appeared #major shift #american culture


Digital conglomerate buys right-wing app Parler

The digital media conglomerate Starboard said Friday it purchased the conservative social media site Parler and will temporarily take down the app as it undergoes a “strategic assessment.” Continue reading at ABC News

[ ABC News | 2023-04-14 20:47:19 UTC ]
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Jack in the Box Blazes a Trail in Food Marketing With a Weedmaps Partnership

Jack in the Box has never been subtle about its ties to cannabis culture, from its Munchie Meals and Wakey Bakey Hash to its past collaboration with Snoop Dogg's digital media platform Merry Jane. The Southern California-based chain also aired a notorious ad in the mid-2000s featuring a clearly... Continue reading at AdWeek

[ AdWeek | 2023-04-14 12:00:00 UTC ]
More news stories like this | News stories tagged with: #snoop dogg #digital media


Legendary 'Booklist' Publisher Bill Ott Dies

Bill Ott, who served as publisher of the ALA review publication 'Booklist' for 30 years, died earlier this month after a brief illness. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-12 04:00:00 UTC ]
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Ulysses Press Buys VeloPress

Ulysses Press has acquired VeloPress in a deal that will bring about 80 books in the health and fitness category to the indie press. Ulysses plans to continue to add books under the Velo imprint with a goal of 12 titles for 2024. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-11 04:00:00 UTC ]
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How a Tiny Literary Magazine Became a Springboard for Great Irish Writing

The Stinging Fly has helped launch several of Ireland’s most promising writers. How has a publication with 1,000 subscribers carved a niche in the Irish canon? Continue reading at The New York Times

[ The New York Times | 2023-04-05 09:00:42 UTC ]
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Digiday+ Research deep dive: Publishers’ dependency on programmatic is likely to grow, with focus on open market

Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday

[ Digiday | 2023-04-04 04:01:00 UTC ]
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How and where to buy refurbished tech online

Yes, I’ll probably want the iPhone 15 when it comes out. But as I consider a tablet for my six-year-old (so he’ll stop stealing mine), I don’t think a brand new device is necessary. Both economically and environmentally, refurbished tech might be a better bet if you don’t need the latest... Continue reading at Engadget

[ Engadget | 2023-03-23 14:00:28 UTC ]
More news stories like this | News stories tagged with: #in-house team #ring doorbells #returns policy #wider selection #product page #repair centers #kindle


Taoist rituals via video call and Tarot readings over WeChat: China’s spiritual market is going digital

Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation

[ The Conversation | 2023-03-21 02:59:12 UTC ]
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ChatGPT Is Already Influencing Skills for Advertising and Marketing Jobs

When IPG-owned performance marketing agency Reprise Digital began using a form of the same AI that powers ChatGPT a couple of years ago, it started with a test. The firm pitted its OpenAI-powered copywriting software, Transcribe--paired with human editors--against internal and external teams of... Continue reading at AdWeek

[ AdWeek | 2023-03-15 00:00:00 UTC ]
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Rebel Girls announces $8 million Series A, metaverse expansion

The certified B Corporation aims to reach an audience of 50 million girls by 2025 as it continues to publish new books and expand into new media and storytelling formats. On Monday the girl-centered media brand Rebel Girls announced an $8 million Series A funding round led by publishing giant... Continue reading at Fast Company

[ Fast Company | 2023-03-06 09:30:00 UTC ]
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Researchers are using sound-waves and holograms to instantly mold tiny 3D shapes

The idea of growing organs or tissues for medical use still sounds like science fiction — and indeed, it's an incredibly difficult thing to do. 3D-printing technology has shown some promise in the field of biofabrication, but the process is too slow, and often damages the tissue it's working... Continue reading at Engadget

[ Engadget | 2023-03-02 21:40:40 UTC ]
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Grab this incredible $30 Humble game bundle for charity while you can

The Humble Bundle company is no stranger to either massive groups of PC games or charitable giving, and it’s combining its talents for a deal you don’t want to miss. The Türkiye-Syria Earthquake Relief Bundle is a package of 69 games (plus some TTRPG elements and comics) sold for a minimum... Continue reading at PC World

[ PC World | 2023-03-02 16:28:03 UTC ]
More news stories like this | News stories tagged with: #total retail #full list #graphic novel


Should You Buy That? A Kindle Scribe Review

Our Kindle Scribe review goes over pros and cons of the device, what customers say, its standout features, and more!- Jessica Pryde Continue reading at Book Riot

[ Book Riot | 2023-03-02 11:36:00 UTC ]
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Who will buy this little Welsh bookshop, which comes complete with hundreds of books?

Attention book lovers yearning to get out of Dodge: a down-on-its-luck bookstore in the Welsh mining town of Blaenavon (population 6,055) is headed to (online) auction next week, with bidding to open at the low low price of £72,000. Sure, it needs some work. But it comes with all the books, and... Continue reading at Literrary Hub

[ Literrary Hub | 2023-03-01 15:27:18 UTC ]
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Regnery Publishing Buys ISI Books

As part of its effort to deepen its backlist, the Washington, D.C.–based conservative publisher has acquired the ISI Books imprint from the Intercollegiate Studies Institute, a conservative higher education nonprofit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-28 00:00:00 UTC ]
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