Summer promotions set to make market sizzle

The sun is set to shine on the summer book market this year, boosted by a crop of fresh nationwide promotions targeted at the season. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-05-18 00:00:00 UTC ]

Other Publishing stories related to: 'Summer promotions set to make market sizzle'


Furniss to leave WME to set up agency

Eugenie Furniss, one of the UK’s most high-profile literary agents, is leaving William... Continue reading at The Bookseller

[ The Bookseller | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eugenie furniss


Banned novel makes Indie Foreign Fiction Prize longlist

A novel banned by the Chinese government has made the longlist for the Independent Foreign... Continue reading at The Bookseller

[ The Bookseller | 2012-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chinese government


Making ebooks even more kid-friendly: the Storia reading app from Scholastic

Scholastic's Storia reading app includes many children's titles previously unavailable in ebook format Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook format


Nokia announces Nokia Reading at MWC 2012, brings content together, makes it available offline

Among the many goodies Nokia unveiled in its presser at MWC 2012 is a new hub for consuming your favorite written content. Called Nokia Reading, it brings your news feeds, ebooks, and audio books together in a unified, digital magazine-like format that can be accessed on- or offline. The app... Continue reading at Engadget

[ Engadget | 2012-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news feeds #audio books #breaking news #live tile


Peters set to refocus on schools

Peters Bookselling Services is to refocus part of its business into schools following the loss of... Continue reading at The Bookseller

[ The Bookseller | 2012-02-27 00:00:00 UTC ]
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Madeleine Buston to set up own agency

Literary agent Madeleine Buston is setting up her own agency, leaving the Darley Anderson... Continue reading at The Bookseller

[ The Bookseller | 2012-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #madeleine buston #darley anderson


Top Digital Marketing Strategies

For businesses outside of publishing, creating a digital marketing strategy is a rather straightforward endeavor — use digital media to introduce and marry the supplier of the good or service with a consumer. For publishers, however, devi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-23 00:00:00 UTC ]
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The firm that's making a mint out of old tech

A regional NSW company that was on track to becoming extinct has emerged as a global digital photo printing powerhouse, selling $20 Facebook photo books to customers in over 80 countries including Afghanistan. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2012-02-22 00:00:00 UTC ]
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Indian book market in "rapid growth"

The Indian book market grew by 45% in volume and 40% in value over the first half of 2011, with... Continue reading at The Bookseller

[ The Bookseller | 2012-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rapid growth


Alma to set sail with Lightship author

Alma Books has acquired a debut novel set in the swamps of Louisiana, after discovering the... Continue reading at The Bookseller

[ The Bookseller | 2012-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #set sail #alma books


Self-published authors’ market share surges

As much as a quarter of fiction ebooks sold in the UK could be from self-published writers, as... Continue reading at The Bookseller

[ The Bookseller | 2012-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published authors #self-published writers


Outsourcing Marketing Functions For In-House Results

Despite a stabilizing economy, many publishers still function with a “lean” staff. In order to accommodate growing digital demands and a wider advertising portfolio with a thinner team, some companies are finding solutions outside their office walls. Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #office walls


Bloomsbury sets up India business

Bloomsbury is setting up a new publishing business in India, with plans to develop Indian... Continue reading at The Bookseller

[ The Bookseller | 2012-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business


Paravion Press: Hand-making Books from a Cave in Greece

In a time when digital and print-on-demand technology are streamlining how books are created and delivered, Paravion Press believes there still is a market for well-crafted, hand-made books. “Paravion hopes to keep hold of a patch of turf for the old guard of the printed book—the realm of the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print-on-demand technology


Wimpy Kid wins BMS marketing gong

The marketing campaign for Diary of a Wimpy Kid: Cabin Fever by Jeff Kinney has won the latest... Continue reading at The Bookseller

[ The Bookseller | 2012-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaign #wimpy kid #cabin fever #jeff kinney


Marmion Launches Marketing Firm

Bridget Marmion, who has had long tenures in sales and marketing at FSG, Random House and Houghton Mifflin Harcourt, has started her own firm, Your Expert Nation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
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The ToC Perspective: A Call for a Unified E-book Market

Imagine buying a car that locks you into one brand of fuel. That new BMW only runs on BMW gas. There are plenty of BMW gas stations around, so convenience isn't an issue. But if a different brand of gas station offers a discount, a membership program, or some other marketing campaign, you can't... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #membership program #marketing campaign


WHS launches R&J children's promotion

W H Smith has launched its new Richard & Judy Children’s Book Club promotion with a... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
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WH Smith to promote YA fiction

W H Smith is to promote cross- over young adult (YA) titles more directly to adults via a new... Continue reading at The Bookseller

[ The Bookseller | 2012-01-27 00:00:00 UTC ]
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W H Smith ‘won market share’ at Christmas

W H Smith says it increased its market share over the Christmas period, with retail analysts... Continue reading at The Bookseller

[ The Bookseller | 2012-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christmas period #market share