Publishers are seeking out innovative ways to target shoppers as they promote their big titles... Continue reading at 'The Bookseller'
[ The Bookseller | 2013-05-03 00:00:00 UTC ]
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#innovative ways
#big titles
Romance specialists Mills & Boon has launched its first billboard advertising campaign,... Continue reading at The Bookseller
[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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An independent bookseller who launched a campaign to encourage more people to shop on their high... Continue reading at The Bookseller
[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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#independent bookseller
Shadow culture minister Dan Jarvis has spoken out about local library campaigns, criticising the... Continue reading at The Bookseller
[ The Bookseller | 2012-08-08 00:00:00 UTC ]
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#library campaigners
Campaigners in Doncaster have lost their fight to re-open two libraries after a judge's... Continue reading at The Bookseller
[ The Bookseller | 2012-08-01 00:00:00 UTC ]
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The campaign group Friends of Gloucestershire Libraries has decided to step back from further... Continue reading at The Bookseller
[ The Bookseller | 2012-08-01 00:00:00 UTC ]
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#step back
#gloucestershire libraries
#legal action
Retailers say the summer’s mixed weather is giving book sales a lift, with Nielsen BookScan... Continue reading at The Bookseller
[ The Bookseller | 2012-07-23 00:00:00 UTC ]
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#nielsen bookscan
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NEW YORK -- This fall, the University of Oregon’s Daily Emerald -- a print publication for more than 90 years -- will ditch the daily for digital, publish a twice-weekly magazine, and launch a mini-tech start-up called The Garage. It' ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-20 00:00:00 UTC ]
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#print publication
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#stay relevant
Publishers Association c.e.o. Richard Mollet has been elected as chairman of the Alliance Against... Continue reading at The Bookseller
[ The Bookseller | 2012-07-10 00:00:00 UTC ]
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#publishers association
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A new app discovery campaign has been launched for Kobo by mobile marketing agency Yodelmobile.... Continue reading at The Bookseller
[ The Bookseller | 2012-07-10 00:00:00 UTC ]
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Romance specialist Mills & Boon is to resissue 12 backlist titles as digital shorts with new... Continue reading at The Bookseller
[ The Bookseller | 2012-07-04 00:00:00 UTC ]
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#digital shorts
The Libel Reform Campaign is calling on supporters to make a "final push for a truly fair... Continue reading at The Bookseller
[ The Bookseller | 2012-06-25 00:00:00 UTC ]
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#final push
Vintage has won the best marketing campaign of the year award at the Book Marketing Society's... Continue reading at The Bookseller
[ The Bookseller | 2012-06-22 00:00:00 UTC ]
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#marketing campaign
Retailers and publishers are predicting a grey summer, with Cornerstone’s E L James... Continue reading at The Bookseller
[ The Bookseller | 2012-06-22 00:00:00 UTC ]
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#el james
The Friends of the Kensal Rise Library has written to All Souls College to ask it to consider... Continue reading at The Bookseller
[ The Bookseller | 2012-06-11 00:00:00 UTC ]
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#souls college
For book lovers, the summer is always a busy, exciting season, and this year is no exception. Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-06-05 00:00:00 UTC ]
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#book lovers
According to the calendar, it may not be summer for a few more weeks, but tell that to booksellers, who launched their summer selling season on Memorial Day. One week in and many independents are anticipating an up summer. A mild winter and a strong first quarter contributed to a number of... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-06-01 00:00:00 UTC ]
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#significant boost
#hunger games
#fifty shades
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The Book Marketing Society has announced the shortlists for its inaugural Best Marketing Campaign... Continue reading at The Bookseller
[ The Bookseller | 2012-05-29 00:00:00 UTC ]
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#marketing campaign
Publisher says monthly is not for sale or going out of businessThe publisher of the Urbanite, a free monthly magazine focused on Baltimore urban affairs, said Wednesday she was seeking an investor to help the publication expand its digital media offerings. Continue reading at Baltimore Sun
[ Baltimore Sun | 2012-05-24 00:00:00 UTC ]
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Three Random House Group titles have been picked for the Richard and Judy Summer Book Club,... Continue reading at The Bookseller
[ The Bookseller | 2012-05-23 00:00:00 UTC ]
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Three Random House Group titles have been picked for the Richard and Judy Summer Book Club,... Continue reading at The Bookseller
[ The Bookseller | 2012-05-23 00:00:00 UTC ]
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