Strategies for Entering the Latin American EdTech Market

Executives from Cengage and Udemy point to Latin America as a strong region for edtech growth and share their top tips for entering the market. The post Strategies for Entering the Latin American EdTech Market appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2015-09-24 00:00:00 UTC ]
News tagged with: #latin america #top tips

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Headline promotes Yule and Packer as non-fiction strategy expands

Joe Yule and Katie Packer have been promoted as part of Headline Publishing’s strategy for non-fiction expansion.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-12 02:18:24 UTC ]
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The Asian American Writers Workshop Turns 30

The Asian American Writers Workshop is celebrating its 30th anniversary with a series of signature digital events and a three-month fundraising campaign. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-06 04:00:00 UTC ]
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Farshore adopts 'total audio' strategy

Farshore has adopted a "total audio" strategy which will see the imprint publish an audiobook for every narrative book published in print.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-05 22:40:19 UTC ]
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In the pandemic stories of everyday Americans, fear and grief feel fresh again

A heart-wrenching collection by Eli Saslow arrives as numbness to the crisis sets in. Continue reading at The Washington Post

[ The Washington Post | 2021-10-01 12:00:00 UTC ]
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ViacomCBS Allows Marketers to Transact on VideoAmp Metrics Instead of Nielsen

As the industry continues to explore alternative measurement solutions in the wake of Nielsen's public stumbles, ViacomCBS is offering its advertisers a new set of measurement metrics to transact against, alongside stalwarts Nielsen and Comscore. VideoAmp has been added to the fold, in a new... Continue reading at AdWeek

[ AdWeek | 2021-09-28 13:00:00 UTC ]
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For American Agents, It’s Another Year of Managing the Frankfurt Book Fair from Home

For American agents, the 2021 Frankfurt Book Fair brings another year of hoping, and waiting, for the real thing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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Bullshit Saviors: Helen Benedict and Nadia Hashimi on Depictions of the American Wars in Afghanistan and Iraq

Novelists Nadia Hashimi and Helen Benedict join hosts V.V. Ganeshananthan and Whitney Terrell to discuss the mistakes American writers and culture made in depicting the United States’ wars Iraq and Afghanistan. In the wake of the 20th anniversary of 9/11 and President Biden’s decision to pull US... Continue reading at Literrary Hub

[ Literrary Hub | 2021-09-23 08:49:21 UTC ]
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Books with inspirational themes continue to drive children's book market

Confidence-building titles are continuing to boom across the children’s market as TikTok drives YA, The Bookseller’s Children’s Conference has heard.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-22 10:13:53 UTC ]
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Haruki Murakami makes friends with Americans by wearing his “I Put Ketchup On My Ketchup” shirt.

Haruki Murakami is a collector: of vinyl records, T-shirts, and short stories (ha ha ha). He’s donated his collection of over 10,000 vinyl records to Waseda University, but keeps his T-shirts in cardboard boxes at his home. According to Murakami, his collection came about somewhat by accident:... Continue reading at Literrary Hub

[ Literrary Hub | 2021-09-21 16:25:57 UTC ]
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Non-fiction and TikTok-boosted YA help children’s book market surge

​The children’s book market has increased by more than 11% this year, boosted by picture books, non-fiction and a remarkable 61% growth in YA sales.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-20 01:05:47 UTC ]
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Xi is leading China’s aggressive new strategy, but he didn’t invent it

White House official Rush Doshi explains the goal: to supplant U.S. global dominance. Continue reading at The Washington Post

[ The Washington Post | 2021-09-17 12:00:00 UTC ]
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Liturgical Restructures, Focuses on Digital Marketing

A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
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FaZe Clan enters the comic book world and Proactiv taps Joan as AOR: Agency Brief

Also, Cambell Soup kicks off the NFL season with a spot featuring Los Angeles Rams head coach Sean McVay.   Continue reading at Advertising Age

[ Advertising Age | 2021-09-10 17:32:00 UTC ]
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At a Chicago high school, helping refugee students navigate American life

They deal with homework, teenage romance — and often, larger burdens, Elly Fishman writes. Continue reading at The Washington Post

[ The Washington Post | 2021-08-27 12:00:00 UTC ]
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New Scottish library strategy aims to put them at heart of pandemic recovery

A new public library strategy for Scotland has been published, developed with the help of countries all over the world, including Denmark, Australia and the US, and seeking to make libraries key to helping people and their communities recover from the effects of the coronavirus pandemic.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-24 05:25:24 UTC ]
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International book markets make 'significant' gains in first half of 2021

International book markets have made significant gains in the first half of 2021, defying the impact of the coronavirus pandemic, according to a survey carried out by charts and market research data supplier GfK Entertainment. Continue reading at The Bookseller

[ The Bookseller | 2021-08-24 00:32:33 UTC ]
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‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising

As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-08-12 04:01:00 UTC ]
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China market turns frosty for Taiwan books, as tensions rise

These days, just being an author from Taiwan could dash your chances of getting a book published in China Continue reading at ABC News

[ ABC News | 2021-08-11 14:32:35 UTC ]
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Why barbershops are at the forefront of the effort to vaccinate Black Americans

From COVID-19 vaccines to mental health, officials see barbers as playing an important role in advancing public health. In a barbershop in North St. Louis County, owner Randy Barnes listens as one of his barbers tells him that COVID-19 vaccines cause women to become infertile. That barber had... Continue reading at Fast Company

[ Fast Company | 2021-08-11 07:00:54 UTC ]
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NPD Sees the US Print Market Up in July, ‘Momentum Slowing’

The September reopening plan for Hachette Book Group is postponed, even as NPD Books charts a good July in US print–but questions ahead. The post NPD Sees the US Print Market Up in July, ‘Momentum Slowing’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-08-09 21:40:46 UTC ]
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