IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the jig will be up when he shows up on TV and looks a lot like Will Ferrell, who produces the series along with the rest of the Funny or Die crew) is the megalomaniacal author of the book, and his persona has become the avatar of IFC's marketing for the show. "[Andrew Steele and Matt Piedmont, who wrote the series] created a character—well, we don't even like to call him a character," head of marketing Blake Callaway tells AdFreak. "We like to pretend he's real. We've written the fake book reviews. He's committed to literacy, because if you can't read, you can't read Jonrosh." The writer's megalomaniacal streak is borne out in the ambitions of the miniseries, which appears to span a period from the 1930s to the 1980s, if the trailer (see below) is any indication. So IFC has an appropriately grandiose ad campaign, with the book-focused executions littering bookstores and branded Little Free Libraries installed in cities like Dallas and Minneapolis in partnership with that organization. Callaway says he hopes to entice writers from the blockbuster-ier end of the literary spectrum to turn out for the show's Los Angeles premiere in January. "[James Patterson] is on our wish list,"... Continue reading at 'AdWeek'
[ AdWeek | 2013-11-15 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Wed, 16/02/2011 - 07:06 Author Margaret Atwood used her Tools of Change keynote speech to warn the industry not to eliminate authors, and make sure they are paid enough to "pay for the cheese sandwiches". read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-16 00:00:00 UTC ]
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Kindle 2.6 for iPhone and iPad now displays "real page numbers," which Amazon has been adding to a large number of ebooks available from the Kindle Store. Continue reading at PC World
[ PC World | 2011-02-15 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Tue, 15/02/2011 - 08:49 The Book Hive in Norwich has been voted the best bookshop in Britain, according to a Daily Telegraph survey. More than 18,000 people voted across 10 categories in a bid to find the best small shops in Britain. The awards,... Continue reading at The Bookseller
[ The Bookseller | 2011-02-15 00:00:00 UTC ]
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Publication Date: Mon, 14/02/2011 - 08:31 Apple's iBookstore is the latest retailer to sign up to Fiction Uncovered as the new promotion for midlist authors attracts 80 submissions. The online giant joins Waterstone's and Waterstones.co.uk, Foyles, The Book Depository, Amazon.co.uk, W H Smith... Continue reading at The Bookseller
[ The Bookseller | 2011-02-14 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Mon, 14/02/2011 - 17:21 HarperCollins Childrens Books publishing director Helen Mackenzie Smith has bought her first books since joining the publisher from Random House earlier this year. She bought four books by picture author and illustrator Rachel... Continue reading at The Bookseller
[ The Bookseller | 2011-02-14 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Fri, 11/02/2011 - 08:28 An open letter to culture secretary Jeremy Hunt and culture minister Ed Vaizey calling for a halt to library closures after the success of last weekend's protests has been signed by high-profile authors including Sarah... Continue reading at The Bookseller
[ The Bookseller | 2011-02-12 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 11/02/2011 - 07:59 The estate of the romance writer Barbara Cartland has fallen to the embrace of digital, in a move that sees her print publisher suffering a painful rejection. About a quarter of Cartland's extensive ouevre is to be published... Continue reading at The Bookseller
[ The Bookseller | 2011-02-11 00:00:00 UTC ]
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Easy downloads and convenient storage are the chief lures of a virtual library, but ownership has some irritating downsides that require your attention before you hit the ebook purchase button. Continue reading at PC World
[ PC World | 2011-02-11 00:00:00 UTC ]
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Publication Date: Thu, 10/02/2011 - 07:55 Senior publicity manager Dominic Kingston is to leave Macmillan Children's Books (MCB) at the end of April. Kingston has been with the publisher since 2005, when he joined as publicity manager. Lauren Ace will join the team as publicity manager on 7th... Continue reading at The Bookseller
[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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The hype might suggest that many citizens of the iPhone-loving world have adopted ebooks for their literary needs, but Kimico is betting there are still plenty... Continue reading at PC World
[ PC World | 2011-02-10 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 10/02/2011 - 08:00 Beautiful Books has acquired two "major" non-fiction titles for autumn 2011, with one revisiting Orwell's Wigan Pier and another looking at one of the first people to recognise the Young British Artists (YBA). Publisher... Continue reading at The Bookseller
[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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By Tim Conneally, Betanews Amazon on Monday pre-released a software update for Kindle e-readers running the 3.0 software which updates the interface for magazines and newspapers, adds a quick review section at the end of each book, and adds page numbers that match Kindle books with their print... Continue reading at Betanews
[ Betanews | 2011-02-08 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Mon, 07/02/2011 - 09:20 Tim Waterstone is reportedly pondering a bid to buy the bookstore he founded in 1982 with HMV billionaire investor Alexander Mamut. In the recent past, Waterstone has distanced himself from a bid saying while he would be... Continue reading at The Bookseller
[ The Bookseller | 2011-02-07 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Mon, 07/02/2011 - 08:53 Sales of books in France fell by 1.5% in 2010 or 0.5% without taking account of book price inflation, according to French weekly Livres Hebdos indicators. After three years of increase, the decline came as retailing in... Continue reading at The Bookseller
[ The Bookseller | 2011-02-07 00:00:00 UTC ]
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Analysis: Apple is modifying its licensing policy, raising doubts that ebooks bought elsewhere will be readable on Apple devices. Continue reading at PC World
[ PC World | 2011-02-06 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 04/02/2011 - 16:42 Emma Hopkin, managing director of Macmillan children's books, is to leave the company on 21st April to "pursue an exciting new challenge elsewhere in children's publishing". Hopkin said: "It's been fantastic and I've... Continue reading at The Bookseller
[ The Bookseller | 2011-02-04 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Fri, 04/02/2011 - 09:01 Publishers are being warned to check their Google Books data online as thousands of titles have been mistakenly attributed to publisher BPR. Independent UK publisher Childrens Story Publishers spotted the mistake after its... Continue reading at The Bookseller
[ The Bookseller | 2011-02-04 00:00:00 UTC ]
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Written By: Lisa Campbell Central London independent Goldsboro Books is expanding to a new premises more than double its size. The retailer, is currently based in Cecil Court in a 40 square metre premises. However, at the end of March the store is moving to a new site in the same street that is... Continue reading at The Bookseller
[ The Bookseller | 2011-02-03 00:00:00 UTC ]
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Written By: Benedicte Page A new Media and Entertainment group has been created within Penguin Childrens Books under newly promoted publishing director Eric Huang. The group combines the BBC Children's, Sunbird and Ladybird licensing teams. Penguin Children's Books m.d. Francesca Dow said... Continue reading at The Bookseller
[ The Bookseller | 2011-02-03 00:00:00 UTC ]
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Written By: Lisa Campbell Amazon.co.uk has reiterated its opposition to agency pricing as it revealed its top-selling ebook authors are not governed by the model. Last week Amazon.com announced ebooks had begun to outsell paperbacks in the US for the first time, with 115 ebooks bought for every... Continue reading at The Bookseller
[ The Bookseller | 2011-02-03 00:00:00 UTC ]
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