Steve Swartz Takes Helm at Hearst

Steve Swartz is a veteran of Hearst’s print business, but as he takes over as CEO this week, he underscored ways the leading magazine company is adapting its products to digital formats. Swartz, the former head of Hearst’s newspaper business and for the past two years, its chief operating officer, officially succeeded Frank Bennack Jr. June 1 as chief executive of the privately run company. At a time when traditional media is challenged to keep up with the digital revolution, Swartz emphasized in a note to employees that the 126-year-old company was constantly reinvigorating its mature businesses. “As in the past, the success of our efforts will be led by the innovators among us, those with the belief in an idea and the drive to see it through, backed by a company willing to invest and take risks,” he wrote.   Swartz isn’t expected to swerve radically from the company’s current direction, but he did point to a few new initiatives underway. A digital studio is being launched to research and develop new ideas. He said Hearst was “actively looking” to make more investments in its fastest-growing sectors: business information and entertainment. Swartz also said global expansion would continue to be important, pointing to a network of news and information sites that Hearst is building with one of its publishing partners across several cities in Russia. With Bennack having run Hearst nearly 30 years, it’s hard to imagine a time without him at the helm, and he’s not likely... Continue reading at 'AdWeek'

[ AdWeek | 2013-06-03 00:00:00 UTC ]
News tagged with: #digital studio #business information #global expansion #publishing partners

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Take The Money And Run

[Sponsored] Folio: and Wright's Media team up for a survey about publishers' willingness to embrace brand licensing as a revenue stream. The post Take The Money And Run appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-29 00:00:00 UTC ]
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'Significant Zero' and 'Blood Sweat and Pixels' Review: Taking On Game Development, and the Demon That Is "Crunch"

Two recent books take readers into the pressure cooker that videogame development can so often become. Continue reading at Wired

[ Wired | 2017-09-29 00:00:00 UTC ]
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What a Hearst Acquisition of Rodale Would Mean for Magazineland

New York Post "Media Ink" columnist Keith Kelly has a report in this morning's paper that makes a current magazineland rumor and presumptionthat Hearst will buy Rodaleseem to be nearly a done deal. Kelly writes,The Hearst board of directors meets Wednesday and is expected to approve the deal to... Continue reading at Advertising Age

[ Advertising Age | 2017-09-27 00:00:00 UTC ]
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Sphere takes Hollywood screenwriter's survival space thriller to FBF

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[ The Bookseller | 2017-09-26 00:00:00 UTC ]
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‘Trees’ Takes Root in France, Germany

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[ Publishers Weekly | 2017-09-22 00:00:00 UTC ]
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New England Children's Booksellers Take Up Diversity, Inclusion at NEIBA Conference

Children’s booksellers and authors came together to discuss ways to increase diverse perspectives in children’s literature at the annual New England Independent Booksellers Association gathering in Providence, R.I., held September 18–20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-21 00:00:00 UTC ]
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Facebook gives, but continues to take more from publishers

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[ Digiday | 2017-09-20 00:00:00 UTC ]
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Monthly E-Ranking: The Handmaid's Tale takes top spot

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[ The Bookseller | 2017-09-19 00:00:00 UTC ]
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Politics Take Center Stage at the Small Press Expo 2017

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[ Publishers Weekly | 2017-09-19 00:00:00 UTC ]
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Religion Bestsellers: Jen Hatmaker Tops; Wanda Brunstetter Takes #2

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[ Publishers Weekly | 2017-09-13 00:00:00 UTC ]
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[ The Bookseller | 2017-09-07 00:00:00 UTC ]
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Forbes CTO Jumps to Hearst Magazines | People on the Move

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[ Folio Magazine | 2017-08-17 00:00:00 UTC ]
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'Lazy and sloppy': historical novelist Philippa Gregory's bizarre take on genre writing

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[ The Guardian | 2017-08-14 00:00:00 UTC ]
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Facebook takes on TV and YouTube with revamped video offering

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[ The Guardian | 2017-08-10 00:00:00 UTC ]
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[ The Bookseller | 2017-08-09 00:00:00 UTC ]
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Trump Takes a Swing at Golf Magazine | Industry Notes

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[ Folio Magazine | 2017-08-03 00:00:00 UTC ]
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Self-published archaeological thriller takes £20,000 Amazon award

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[ The Guardian | 2017-07-28 00:00:00 UTC ]
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Cristobal Pera Takes Over at Vintage Español

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[ Publishers Weekly | 2017-07-25 00:00:00 UTC ]
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Jill Thompson, John Lewis, Sonny Liew Take Home 2017 Eisner Awards

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[ Publishers Weekly | 2017-07-22 00:00:00 UTC ]
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[ Advertising Age | 2017-07-20 00:00:00 UTC ]
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