Snapchat Approves Branded Content Ads for Discover Publishers

Snapchat has worked out a deal with publishers that finally allows them to publish branded content to the app.Until now, publishers couldn't create the ads they ran between the articles and videos they post in the app's Discover section for professional media partners such as BuzzFeed, Hearst, NBC Universal, Scripps Networks Interactive and Vice.The branded content ads will be worked out directly between the publishers and advertisers, with whatever videos and articles they create together designed resemble the rest of the media on offer in the app. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-03-09 00:00:00 UTC ]
News tagged with: #discover publishers #nbc universal

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John Sargent on His Adventures and Misadventures in Publishing

Hosted by Andrew Keen, Keen On features conversations with some of the world’s leading thinkers and writers about the economic, political, and technological issues being discussed in the news, right now. Andrew talks to John Sargent, author of Turning Pages, about his adventures and... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-20 08:10:10 UTC ]
More news stories like this | News stories tagged with: #andrew keen #john sargent #features conversations #leading thinkers #technological issues #andrew talks #turning pages #macmillan publishers #macmillan


Vice Media Group’s Cory Haik says company’s publishing business is ‘very close to profitability’

During the Digiday Publishing Summit, the COO of VMG’s news and entertainment arm explained how its publishing business plans to bounce back over the next 12 to 18 months. Continue reading at Digiday

[ Digiday | 2023-09-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #bounce back #publishing business


TikTok now lets creators label AI-generated content

TikTok is rolling out a toolset that lets users label posts that have been created or enhanced by artificial intelligence. This move comes after the social media giant added a number of filters for video uploads that made heavy use of AI, and an image generator to help create unique backgrounds.... Continue reading at Engadget

[ Engadget | 2023-09-19 15:45:36 UTC ]
More news stories like this | News stories tagged with: #scholastic


Private Equity Took Over a Publishing House, and They’re Giving Workers a Stake. What?

The investor behind the Simon & Schuster deal explains what he’s really up to. Continue reading at Slate

[ Slate | 2023-09-19 09:50:00 UTC ]
More news stories like this | News stories tagged with: #private equity


Publishing Industry Sales Slumped in July

Book sales fell 10.9% in July at the 1,233 publishers that supply data to AAP’s StatShot program. Sales of adult books dropped 4.6%, and children's/young adult book sales declined 10.7%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #supply data #adult book


Sharjah Book Authority Announces its 2023 Publishers Conference

The three-day Publishers Conference professional program this year runs October 29 to 31, just ahead of Sharjah International Book Fair. The post Sharjah Book Authority Announces its 2023 Publishers Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-18 17:22:40 UTC ]
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Top 5 food and beverage brands ranked by ‘share of influence’: Datacenter Weekly

Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age

[ Advertising Age | 2023-09-15 18:24:18 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen names #macroeconomic news #nielsen


Four large US publishers sue ‘shadow library’ for alleged copyright infringement

The publishers are claiming unspecified damages from the file-sharing Library Genesis, which they say has distributed files illegallyFour leading US publishers have sued an online “shadow library” that allows visitors to download textbooks and other copyrighted materials free.Cengage, Macmillan... Continue reading at The Guardian

[ The Guardian | 2023-09-15 16:55:19 UTC ]
More news stories like this | News stories tagged with: #macmillan learning #mcgraw hill #library genesis #copyright law #pearson #macmillan


Publishers are using online job boards to diversify revenue streams

Globally, the publishing industry is contending with diminishing revenues. With a recent report from intelligence provider WARC finding that global advertising revenue for total print will experience a 7.7% drop-off in 2023 from last year’s number, traditional publishers are looking to shore up... Continue reading at Digiday

[ Digiday | 2023-09-14 15:29:34 UTC ]
More news stories like this | News stories tagged with: #traditional publishers #recent report #publishing industry


Kazuo Ishiguro song lyrics collection to be published

The prize-winning novelist’s lyrics, written for US jazz singer Stacey Kent, will be published with illustrations next MarchA collection of lyrics written by the novelist Kazuo Ishiguro for the American jazz singer Stacey Kent is due to be published next year.“I’ve built a reputation over the... Continue reading at The Guardian

[ The Guardian | 2023-09-14 15:03:01 UTC ]
More news stories like this | News stories tagged with: #ve built #novels including #prize-winning author


Media Briefing: Digiday Publishing Summit is approaching and media execs are ready to talk shop

DPS is right around the corner and as more ad revenue sneaks back into the market, publishing execs are looking for new ways to capture as many dollars as they can. Continue reading at Digiday

[ Digiday | 2023-09-14 04:01:00 UTC ]
More news stories like this | News stories tagged with: #media briefing #media execs #talk shop #publishing execs #publishing summit


Two New Histories of Publishing

Memoirs by former publishing executives have become something of a cottage industry this year, with two new books by John Sargent and Charles Scribner III offering accounts of the ongoing evolution of the business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing executives #cottage industry #john sargent #ongoing evolution


Italy’s Publishers Ask Rome to Raise Family Schoolbook Funding

The Italian Publishers Association and the market's booksellers are appealing for more government funding for poorer students' books. The post Italy’s Publishers Ask Rome to Raise Family Schoolbook Funding appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-07 22:09:46 UTC ]
More news stories like this | News stories tagged with: #post italy #government funding #publishers association


Publishers Association Cheers the UK Rejoining Horizon

Boosting science research and publishing, says the Publishers Association's Dan Conway, the UK's Horizon/Copernicus move is good news. The post Publishers Association Cheers the UK Rejoining Horizon appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-07 21:14:36 UTC ]
More news stories like this | News stories tagged with: #dan conway #publishers association #publishers association's


Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
More news stories like this | News stories tagged with: #nielsen


US Poet Laureate Ada Limon is publishing a new anthology of 50 poems by 50 poets.

Lit Hub is pleased to announce a new books, published in cooperation with the Library of Congress and edited by the twenty-fourth Poet Laureate of the United States, a collection of poems reflecting on “our relationship to the natural world by fifty of our most celebrated contemporary writers.”... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-06 14:00:57 UTC ]
More news stories like this | News stories tagged with: #poems reflecting #lit hub #natural world #anthology


Costs Cut into Profits at Big Publishers

In the first half of 2023, publishers struggled to keep expenses down, with multiple companies citing higher costs as the major reason margins shrank in the first six months of 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #big publishers #publishers struggled


Publishers Extend Key Franchises with Fun and Games

Publishers of interactive formats extend key franchises with exciting new titles and products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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Religion Publishers See Growth in Spanish-language Books

Faith and spirituality houses see potential—and obstacles—in reaching Spanish-language markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #religion publishers #spanish-language books #spirituality houses


IPA’s Karine Pansa in Portugal: Publishing Must Be ‘Tough and Smart’

The International Publishers Association's Karine Pansa in Portugal speaks of rising threats to publishing's framework of protections. The post IPA’s Karine Pansa in Portugal: Publishing Must Be ‘Tough and Smart’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-31 22:32:37 UTC ]
More news stories like this | News stories tagged with: #post ipa #karine pansa #publishers association's