Small Agency Of The Year, Experiential, Gold: Imprint Projects

Before it was an agency, Imprint Projects was a bookstore founded by art curators and exhibition programmers Adam Katz, Dina Pugh and David Kramer. The chops they honed in those positions working across culture and retail formed the roots of what’s now a full-service creative shop that specializes in creating unique, culture-driven experiences for brands.  Recent work includes the ongoing Levi’s Music Project, which has brought the fashion brand together with leading musicians including Alicia Keys, SZA, and, most recently, Snoop Dogg. The last involved creating a musical production masterclass for youth led by Snoop in his hometown of Long Beach, California.  Imprint Projects also teamed with Everlane to create an experience highlighting the fashion label’s decision to refrain from using new plastic in its supply chain by 2012. The 100% sustainably produced concept shop showcased the brand’s ReNew collection, made from recycled plastic, and educated consumers on how to reduce their own carbon footprint. Another fashion-driven project was Spotify’s “Wear Black History,” which comprised merchandise, a pop-up shop and microsite, part of the brand’s ongoing “Black History Is Happening Now” platform, created with creative shop Saturday Morning. Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-01 02:15:00 UTC ]
News tagged with: #long beach #supply chain #carbon footprint #bookstore

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Lena Dunham to launch publishing imprint Lenny

Girls creator will join collaborator Jenni Konner and publisher Random House on ‘voice-driven’ list spinning off from their eponymous websiteActor and writer Lena Dunham has teamed up with publisher Random House to launch her own publishing imprint, Lenny.Launching in late 2017, Lenny will... Continue reading at The Guardian

[ The Guardian | 2016-04-06 00:00:00 UTC ]
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Lena Dunham Lands Imprint at Random House

Lenny, the feminist newsletter that the 'Girls' creator launched in 2015 with her producing partner Jenni Konner, will now form the basis of a book imprint at Random House, overseen by v-p and editor-in-chief Andy Ward. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-06 00:00:00 UTC ]
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Rosen Acquires Rights to Three Gale Imprints

The licensing partnership grants Rosen rights to publish and market books and ebooks from Greenhaven, KidHaven, and Lucent. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-04 00:00:00 UTC ]
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Nobel prize winners and stocking fillers – 65 years in the murky waters of London publishing

Ernest Hecht set up Souvenir Press from his bedroom in 1951. Now, following the death of Lord Weidenfeld, he is the last of the group of remarkable Jewish émigrés who transformed postwar British publishingA 65th birthday is a milestone but – now the official retirement age has been abolished –... Continue reading at The Guardian

[ The Guardian | 2016-04-02 00:00:00 UTC ]
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20 Years of ‘New Books in German’

For twenty years, journal ‘New Books in German’ has provided insight and guidance about German literature to editors and publishers from around the world. The post 20 Years of ‘New Books in German’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-01 00:00:00 UTC ]
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Candlewick Press’ New Imprint To Stand in Both UK and US Markets

Candlewick Press' 'Studio' will feature design-driven children's books and be carried by both Walker Group's US and UK imprints, as well as by Walker Books Australia. The post Candlewick Press’ New Imprint To Stand in Both UK and US Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-31 00:00:00 UTC ]
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BBC investigation finds 8,000 library jobs lost in six years

Widespread library closures across the UK have resulted in the loss of almost 8,000 jobs in the last six years, according to a report by the BBC. Continue reading at The Bookseller

[ The Bookseller | 2016-03-30 00:00:00 UTC ]
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How One B2B Publisher Struck Gold with Paid Video

RealVision has figured out the model. The post How One B2B Publisher Struck Gold with Paid Video appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-29 00:00:00 UTC ]
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London Briefcase 2016: What U.S. Agencies Will be Selling at the London Book Fair

Hot properties include titles from Lisa Scottoline and Iris Johanson, a story collection inspired by Edward Hopper, a return to Twin Peaks via its co-creator Mark Frost, Tom Wolfe’s newest, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-25 00:00:00 UTC ]
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'Read wisely,' Sceptre urges as it marks 30th year

Hodder & Stoughton literary imprint Sceptre will mark its 30th anniversary this year with a series of events and promotions, branded with a motto that says "Read wisely. Read Sceptre." Continue reading at The Bookseller

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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New Republic Spinning Off Content Marketing Agency

When The New Republic said last summer that it was creating a brand marketing studio called Novel, it seemed a bit out of character. The magazine, which has been referred to as the "in-flight magazine of Air Force One," has been known throughout its history as a lofty journal of ideas, rather... Continue reading at Advertising Age

[ Advertising Age | 2016-03-21 00:00:00 UTC ]
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Director Michael Mann to launch own imprint

Film director Michael Mann is to launch his own book imprint, Michael Mann Books, it has been reported. Continue reading at The Bookseller

[ The Bookseller | 2016-03-18 00:00:00 UTC ]
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Quarto achieves 'most profitable year' as Chadwick steps down

The Quarto Group has seen its "most profitable year ever", the company said, while announcing its chairman Tim Chadwick has decided to step down from the board. Continue reading at The Bookseller

[ The Bookseller | 2016-03-18 00:00:00 UTC ]
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American University in Cairo Press Launches New Fiction Imprint

The mission of new fiction imprint Hoopoe is to "accurately reflect what is going on in the Middle East, from the Middle East." Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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Hill: 2016 to be 'tough' year for CUP Academic

Mandy Hill, m.d. of the academic publishing division at Cambridge University Press, has said 2016 "is going to end for us as a very tough year", with the business facing "big internal changes which will result in reduced output". Continue reading at The Bookseller

[ The Bookseller | 2016-03-18 00:00:00 UTC ]
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Books Inc. Named 2016 PW Bookstore of the Year; Solomon Rep

In a California sweep, both 165-year-old Books Inc., the oldest bookstore in the West, and Lise Solomon with the Karel/Dutton Group took this year’s PW Awards, which will be presented at BookExpo America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-16 00:00:00 UTC ]
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In 2015 Results, Regnery Records First Loss in Six Years

With sales at the conservative press down last year, Regnery is trying to diversify its list and lessen its dependence on frontlist political books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-15 00:00:00 UTC ]
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Orion unveils new imprint Trapeze

Orion is launching a new standalone commercial fiction and non-fiction imprint called Trapeze.  Continue reading at The Bookseller

[ The Bookseller | 2016-03-11 00:00:00 UTC ]
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Hachette UK optimistic despite 'challenging' year

Shares in Hachette’s parent company Lagardere have fallen by 8.2% this morning after announcing a lower-than-expected profit forecast and the departure of its chief financial officer. Continue reading at The Bookseller

[ The Bookseller | 2016-03-11 00:00:00 UTC ]
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8 Notable Startups at SXSW in Recent Years That Were Either Breakouts or Busts

A year ago, livestreaming app Meerkat made a splash as one of the latest major startups to break out at South by Southwest Interactive. But with growing competition in live video from behemoths Twitter and Facebook, the company is pivoting to become a video-based social network, Re/code reported... Continue reading at AdWeek

[ AdWeek | 2016-03-11 00:00:00 UTC ]
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