Scholastic partners with SuperAwesome

Publisher Scholastic UK has teamed up with SuperAwesome, a children’s marketing platform, to find new authors and intellectual property (IP) creators. Under the terms of the deal, SuperAwesome will match-make Scholastic with media, animation and game developers. In addition, the SuperAwesome insights team will work with Scholastic to test concepts and initiatives in the bookmarket. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-02-10 00:00:00 UTC ]
News tagged with: #scholastic partners #marketing platform #game developers

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WHS partners with Kobo to launch e-reader

Written By: Lisa Campbell Publication Date: Thu, 13/10/2011 - 09:25 W H Smith has partnered with Kobo to launch the first wifi touch-screen e-reader in the UK later this month. The chain bookseller announced the partnership today (13th October) at the same time as its financial results for the... Continue reading at The Bookseller

[ The Bookseller | 2011-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch e-reader #financial results #company revealed


Condé Nast Partners with HP for Print-On-Demand Content

Pilot program will allow direct-to-home printer access for some branded content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pilot program #branded content


Gardners partners with Baker & Taylor

Written By: Lisa Campbell Publication Date: Wed, 12/10/2011 - 10:14 Gardners Books has partnered with US company Baker & Taylor to use Blio, a free reading application. The deal will allow Gardners Books' nearly 1,000 ebook publishers to reach customers around the world via Blio, which... Continue reading at The Bookseller

[ The Bookseller | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #baker taylor #gardners books #reach customers


Hearst Magazines partners Race Online 2012

Hearst Magazines UK has signed up as media partner for Race Online 2012's latest initiative to encourage everyone in the UK to get online by the end of next year. Continue reading at Media Week

[ Media Week | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partner #latest initiative


Conway partners with Imperial War Museum

Written By: Graeme Neill Publication Date: Wed, 14/09/2011 - 15:00 Conway, Anova's military, naval and transport imprint, is publishing the official tie-in to the Imperial War Museum's major 2012 exhibition about life during wartime. The book will focus on family life during the Second World... Continue reading at The Bookseller

[ The Bookseller | 2011-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #family life #official tie- #world war


JumpTap Partners With Four Data Providers To Produce Targeted Mobile Ads

Mobile advertising network JumpTap has announced partnerships with Acxiom, Datalogix, Polk and TARGUSInfo in order to target specific demographics with mobile advertisements. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data providers #announced partnerships


Parenting.com and TODAY.com Partner in Cross-Branding Strategy

Bonnier’s Parenting website announced its partnership with the TODAY show’s website; offering Parenting.com and Today.com users a wider breadth of content, and advertisers a greater reach for their campaigns. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-11 00:00:00 UTC ]
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Contactology and Metro Publisher Partner to Offer SaaS for Publishers

In order to automate the workflow and offer solutions for publishers who “have to do more with less”, email service provider Contactology and content management system creator Metro Publisher have partnered to offer publishers a simpler solution for e-newsletter management. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #offer publishers


Flipboard Partners with Condé to Launch Ads

Social reading app Flipboard has struck a deal with Condé Nast to display full-page ads in several of the publisher’s titles. Starting today, readers of the New Yorker on Flipboard’s iPad app will begin seeing branded content from American Express throughout the virtual magazine. In October, a... Continue reading at AdWeek

[ AdWeek | 2011-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #limited number #vice president #digital sales #print editions


Bedford Square partners with Open Road in US

Written By: Charlotte Williams Publication Date: Wed, 29/06/2011 - 14:10 Open Road has entered into a partnership with Ed Victor's Bedford Square Books, making the publishing venture's list available in the US as ebooks and print on demand volumes. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open road #ed victor #publishing venture


Booktrust partners with Pearson

Written By: Charlotte Williams Publication Date: Fri, 24/06/2011 - 13:29 Booktrust and Pearson will be giving two free books to every child starting school in England this autumn, as part of 2011's Booktime scheme. Puffin title Tinga Tinga Tales-Why Elephant has a Trunk and Face Painting, from... Continue reading at The Bookseller

[ The Bookseller | 2011-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booktrust partners #booktime scheme #free books


Zinio Partners with Recorded Books for Digital Mags in Libraries

Zinio announced today its partnership with Recorded Books, making thousands of digital magazines accessible in public libraries throughout the US, Canada, Australia and UK. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #recorded books


Google partners with Telegraph for Ways with Words festival

Written By: Katie Allen Publication Date: Wed, 18/05/2011 - 14:46 Google is to partner with the Telegraph Ways with Words Literature Festival, as it celebrates its 20th year. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google partners #words festival #20th year


Hearst Partner With Pictela’s IAB Portrait Advertising

After a successful initial partnership with Pictela with the OPA Push Down advertising unit, Hearst has decided to give Pictela’s Interactive Advertising Bureau (IAB) Portrait technology a try. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-11 00:00:00 UTC ]
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Hearst Partners With Apple on Subscription Offering

In the wake of Time Inc.’s announcement of the agreement with Apple that allows print subscribers to access iPad editions of magazines, Hearst has struck a deal with Apple to sell subscriptions through the iTunes store. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription offering #print subscribers #sell subscriptions #itunes store


Hodder partners with Bentley for Bond special edition

Written By: Jenny Roper Publication Date: Tue, 26/04/2011 - 08:26 Hodder has paired up with Bentley Motors to create an exclusive edition of the new James Bond novel Carte Blanche by Jeffrey Deaver, available to pre-order from today (26th April). The 500 limited edition copies, each priced at... Continue reading at The Bookseller

[ The Bookseller | 2011-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bentley motors #james bond


Entertainment Weekly to Partner with GetGlue.com

Entertainment Weekly announced its partnership with GetGlue.com, an entertainment-based social network. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entertainment weekly