Scholastic acquires stake in UK's Make Believe Ideas

Scholastic US has acquired a minority stake in Make Believe Ideas (MBI), a UK-based publisher for children aged 0-5, for an undisclosed sum. The companies will showcase a co-branded series – Early Learners ages 0-5 – at the Bologna Book Fair next week and a global English language release is set for autumn 2015. The range incorporates brightly coloured, interactive books in formats such as lift-the-flap, finger tracing, sound-enriched, touch-and-feel, and write-and wipe. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-03-24 00:00:00 UTC ]
News tagged with: #minority stake #uk-based publisher #interactive books

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