Former prime minister’s heavily promoted book, Unleashed, just hung on to No 1 bestseller spot in UKSales of Boris Johnson’s memoir, Unleashed, have slumped by 62% in its second week since publication.The heavily marketed tome, promoted in a prolonged media round by the former prime minister in recent weeks, only just managed to cling on to the No 1 spot in the official UK Top 50 this week, selling 133 more copies than Tim Spector’s The Food for Life, according to Nielsen Bookscan’s Total Consumer Market data. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2024-10-24 14:17:36 UTC ]
The giddy excess of the Peak TV era has culminated in a sort of option paralysis among consumers, many of whom, when presented with a near-infinite number of entertainment choices, make none whatsoever. According to Nielsen’s newly released Total Audience Report for the first quarter of 2019,... Continue reading at Advertising Age
[ Advertising Age | 2019-07-02 20:18:24 UTC ]
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WPP confirmed on Monday it is in exclusive talks with Bain Capital to sell its majority stake in Kantar to the Boston-based private-equity firm, following "press speculation." The potential deal values the data, insights and consulting giant at $4 billion, according to WPP's statement that... Continue reading at Advertising Age
[ Advertising Age | 2019-07-01 20:08:21 UTC ]
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The 2019 FIFA Women’s World Cup has been putting up big numbers for Fox Sports, and if the United States squad can get past England in Tuesday’s semifinal match, advertisers are all but assured that a massive audience will tune in for the July 7 final. According to Nielsen live-same-day data,... Continue reading at Advertising Age
[ Advertising Age | 2019-07-01 17:19:54 UTC ]
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SPCK has signed ex-Lib Dem leader Tim Farron’s “gripping” autobiography, detailing how he balanced being a Christian and a Liberal during his political career. Continue reading at The Bookseller
[ The Bookseller | 2019-07-01 12:23:42 UTC ]
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The amount of time adults in America stay connected with media is astronomical. Specifically, they spend 11 hours and 27 minutes per day plugged into some type of device, according to the Q1 Nielsen Total Audience report released today. And even though there are many streaming options for... Continue reading at AdWeek
[ AdWeek | 2019-07-01 10:00:11 UTC ]
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A short list of books includes a personal memoir about a family’s struggle with schizophrenia, a history of psychiatry and an exploration of how tyrants think. Continue reading at The New York Times
[ The New York Times | 2019-06-28 22:41:56 UTC ]
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Welcome to the first edition edition of Ad Age TV Brief, a new roundup of news from the world of broadcast, cable, streaming and beyond. Sinclair under fire “The Federal Communications Commission is investigating whether Sinclair Broadcast Group Inc. misled the government agency during its... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 20:34:29 UTC ]
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“A Good American Family,” by David Maraniss, examines the paranoia and brutality of the McCarthy era through the lens of his father’s experience. Continue reading at The New York Times
[ The New York Times | 2019-06-28 15:12:51 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today A 3-year-old ad went viral yesterday; it’s a lovely tale with a surprise... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 10:00:00 UTC ]
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NBC News’ coverage of the first Democratic presidential debate of the 2020 election cycle may have been short on interpersonal drama, but the two-hour event certainly managed to draw a crowd. According to Nielsen live-plus-same-day data, the debate averaged 15.3 million viewers across NBC, MSNBC... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 00:20:59 UTC ]
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Nielsen will soon lend even more legitimacy to esports advertising by measuring sponsorship deals through Riot Games. Riot Games, the gaming publisher and esports event organizer, said it will begin working with Nielsen to measure the value of brand deals for Riot's League of Legends leagues and... Continue reading at AdWeek
[ AdWeek | 2019-06-27 20:44:59 UTC ]
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Ebury will publish the memoir of Holocaust survivor and concentration camp librarian Dita Kraus, who inspired the novel The Librarian of Auschwitz (Ebury). Continue reading at The Bookseller
[ The Bookseller | 2019-06-26 06:34:21 UTC ]
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Interviews Shelly Bhoil Tenzin Dickie is a Tibetan writer and translator and editor of The Treasury of Lives, a biographical encyclopedia of Tibet, Inner Asia, and the Himalayan region. Her edited anthology, Old Demons, New Deities: 21 Short Stories from... Continue reading at World Literature Today
[ World Literature Today | 2019-06-25 14:25:59 UTC ]
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Philip H. Geier, Jr., the long-time chairman and CEO of the advertising giant known as The Interpublic Group of Companies, died on Wednesday, June 19, at the age of 84. Over the course of his nearly six-decade-long career, Geier made a name for himself in the worlds of both advertising and... Continue reading at Advertising Age
[ Advertising Age | 2019-06-24 19:42:28 UTC ]
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LiveRamp has agreed to acquire Boston-based Data Plus Math for $150 million, a move the company says will allow marketers to measure TV ad effectiveness across linear and advanced TV. LiveRamp provides brands the ability to match their first-party data to platforms such as Pinterest, for... Continue reading at Advertising Age
[ Advertising Age | 2019-06-24 15:34:50 UTC ]
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AT&T is now part of Harry Potter lore as the first brand to ink a sponsorship deal with the new augmented reality game about the wizarding world. AT&T stores are incorporated into the landscape of the game, called “Harry Potter: Wizards Unite,” which is by Niantic, the creator of... Continue reading at Advertising Age
[ Advertising Age | 2019-06-21 21:00:51 UTC ]
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The title of Bobby Hundreds’ book — “This Is Not a T-Shirt” — is straight-up transparent: It’s not a T-shirt. It’s less obvious at the outset — but not for long — that it’s also not a traditional memoir, brand history or “how-we-turned-a couple-hundred bucks-into-global-streetwear-label”... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-06-20 15:40:00 UTC ]
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The title of Bobby Hundreds' book — "This Is Not a T-Shirt" — is straight-up transparent: It's not a T-shirt. Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-06-20 15:30:01 UTC ]
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An astonishing 91% of right-leaning Americans have lost faith in the media, according to a study from the Reuters Institute of Digital News and the University of Oxford. Rasmus Kleis Nielsen from the Reuters Institute for the Study of Journalism explained some of the key findings of the report,... Continue reading at AdWeek
[ AdWeek | 2019-06-20 11:00:53 UTC ]
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YouTube has introduced augmented reality into videos, providing a canvas for beauty bloggers to play with virtual makeup while also opening a new route for brands to hawk their products. On Tuesday, Google, which owns YouTube, announced the new augmented-reality feature, which enables “virtual... Continue reading at Advertising Age
[ Advertising Age | 2019-06-19 21:35:54 UTC ]
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