Yet another sign that the media world marches toward digital is at Rodale. In a move to expand the healthy lifestyle publisher's mobile commerce, big data and social technologies, it has hired Condé Nast executive Bobby Chowdhury as its first ever chief technology officer.Mr. Chowdhury, 51, has a background mostly in music, with a father who was a classical composer and a degree in sound engineering. At Condé Nast, he served most recently as vice president of digital technology. Mr. Chowdhury will help Rodale with upcoming data-driven projects and e-commerce."It was important to find someone with an entrepreneurial spirit who would be a true partner to all aspects of our business," said Anthony Astarita, general manager and senior vice president, digital and new brand development, at Rodale. "Bobby stood out as someone who could be a strong contributor to our strategic vision, our digital business, his expertise in e-commerce and running the technology for media companies like Condé Nast and Scripps Networks have set him up for success here."Mr. Chowdhury will report directly to Mr. Astarita, who built Barnes & Noble's Nook division and was selected by Rodale to oversee its digital initiatives. Since 2011, Rodale has begun to focus more heavily on its digital properties. In June, it became the first magazine in the U.S. to develop an app using Adobe Digital Publishing Suite. Continue reading at 'Crains New York'
[ Crains New York | 2013-01-23 00:00:00 UTC ]
News tagged with:
#general manager
#brand development
#strategic vision
#media companies
#report directly
#nook division
The 17th edition of The New Yorker Festival begins Friday, including for the second year some panel discussions and events sponsored by brands.Raymond James, the financial services company, will sponsor two panels on Sunday: "Food Pilgrammages," which will focus on "destination dining," and... Continue reading at Advertising Age
[ Advertising Age | 2016-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bon apptit
#architectural digest
#golf digest
Conde Nast Traveler magazine will feature Kihei-based vintage car-rental company Maui Roadsters on the cover of its June/July issue. Maui Roadsters has already been featured in various online magazines and on the September 2014 cover of Destination Weddings & Honeymoons magazine. Click on a... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2016-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#online magazines
#phone call
With long-term trends exerting downward pressure on magazines' ad-page sales and newsstand appeal, two of the industry's biggest publishers said last week that they had formed a joint venture to handle back-office operations such as production, procurement and circulation.The competitors and now... Continue reading at Advertising Age
[ Advertising Age | 2016-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#joint venture
#surprising move
#newspaper companies
#poynter institute
Conde Nast didn't have to go too far find talent for a new advertising campaign about creativity, called "Create. Connect. Cond Nast."On Thursday, Conde Nast kicked off the initiative with a series of short videos on social media channels in which employees from across the company's suite of... Continue reading at Advertising Age
[ Advertising Age | 2016-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#advertising campaign
#short videos
#conde nast
Details magazine will cease publication after the December/January issue, Conde Nast said on Wednesday.The magazine, founded in 1982 and acquired by Conde Nast in 1988, averaged paid and verified circulation of 560,212 in the first half of the year, up from 524,791 a year earlier, according to... Continue reading at Advertising Age
[ Advertising Age | 2015-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cease publication
#conde nast
#audited media
#big lift
#ad revenue
In the past year Kevin Gentzel has gone from newspapers to digital media and back again.After hopping from The Washington Post to Yahoo last year, Mr. Gentzel has landed at Gannett as the newspaper company's chief revenue officer and will report to the company's president of domestic publishing... Continue reading at Advertising Age
[ Advertising Age | 2015-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad revenue
#longer rely
#usa today
#digital sites
#late june
#digital business
GroupM and Conde Nast caught a lot of people off-guard when the publisher agreed to only charge the media agency's clients for ads that were guaranteed to are entirely viewable by comsumers, a tougher stance than the industry was pushing. "I got emails from all of my peers in the industry... Continue reading at Advertising Age
[ Advertising Age | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
#digital conference
#web pages
#michael sebastian
A 90-second video features the voices of celebrities including Amy Poehler, Cameron Diaz, Sienna Miller and Jenny Slate while playing on the fact that they do not actually appear. The ads and video direct viewers to the Not There website, which houses the No Ceiling Full Participation report --... Continue reading at Advertising Age
[ Advertising Age | 2015-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#media brands
#collective stand
#21st century
Glossy magazine publisher Conde Nast, which owns Vogue and Vanity Fair, is enlisting its editors to consult with advertisers and help them create articles and images.The move -- which comes with the rollout of 23 Stories by Conde Nast, a new department charged with creating content for brands --... Continue reading at Advertising Age
[ Advertising Age | 2015-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sea change
#advertising content
#tom wallace
#editor called
#magna carta
#native ads
Conde Nast began laying off employees of its corporate sales division this week, according to people with knowledge of the matter. The job cuts could number in the 70s, they said, confirming a Wall Street Journal report from earlier this week.A spokesman for Conde Nast declined to comment.The... Continue reading at Advertising Age
[ Advertising Age | 2014-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
#job cuts
#individual titles
#vanity fair
#bon appetit
#architectural digest
#ars technica
Kim Kelleher, the former president of digital publisher Say Media, was named VP-publisher of Wired magazine, parent company Conde Nast said Tuesday.The appointment marks a return to magazines for Ms. Kelleher, who was VP-publisher of Conde Nast's Self for six years before heading to Time Inc. in... Continue reading at Advertising Age
[ Advertising Age | 2014-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
#digital publisher
#sports illustrated
#global publisher
#print sales
#marketing staff
#digital counterpart
Conde Nast, the publisher of Vogue and Vanity Fair, ended recent speculation Wednesday when it named former Fairchild Fashion Media President and CEO Gina Sanders to the newly created position of president of global development at Conde Nast.Two weeks ago, Conde Nast sold Fairchild, publisher of... Continue reading at Advertising Age
[ Advertising Age | 2014-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#wear daily
#penske media
#widely considered
Conde Nast ended years of speculation on Monday about whether it would shutter Lucky or continue to print the sputtering magazine by instead spinning off Lucky into a separate company called The Lucky Group.The new company is a joint venture between Conde Nast and BeachMint, an e-commerce... Continue reading at Advertising Age
[ Advertising Age | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lucky group
#majority stake
#joint venture
#conde nast
#co-founded myspace
#majority shareholder
#santa monica
Conde Nast is beginning to sell the audiences of BonAppetit.com and Epicurious.com together, the company said Monday afternoon, in a bid to better attract advertisers that want bigger audiences than the sites provide on their own.Bon Appetit VP-Publisher Pamela Drucker Mann will oversee both... Continue reading at Advertising Age
[ Advertising Age | 2014-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#attract advertisers
#conde nast
#monday afternoon
#general manager
#drucker mann
The 67-year-old Golf World magazine is closing its print edition and shifting entirely to digital media, where it will be part of the Golf Digest website, the magazine said Wednesday. A spokeswoman for the magazine said nearly 10 employees were laid off as a result of the move, which combines... Continue reading at Advertising Age
[ Advertising Age | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
#golf digest
#vanity fair
#big change
The executive suite at Conde Nast, publisher of Vogue and Vanity Fair, experienced a shakeup Wednesday that leaves Vogue Editor Anna Wintour as the unchallenged top editorial voice at the company and moving Conde Nast closer to an eventual transition in the CEO role.The company said its longtime... Continue reading at Advertising Age
[ Advertising Age | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#vanity fair
#tom wallace
#john bellando
A change to a policy at Conde Nast that affects major beauty advertisers is sending waves of anxiety through some of its largest magazines, including Vogue and Glamour.Referred to internally as the "beauty rotation," the policy long dictated the order in which ads from Revlon, Estee Lauder,... Continue reading at Advertising Age
[ Advertising Age | 2014-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
#beauty advertisers
#ad buyers
#procter gamble
Conde Nast, publisher of Vogue and The New Yorker, has asked its editors and publishers to review a roughly 4,000-word document that lays out how the company will handle native advertising online, according to several Conde Nast executives.The document's aim is to give publishers and editors who... Continue reading at Advertising Age
[ Advertising Age | 2014-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#give publishers
#publishers won
#magna carta
#native advertising
#conde nast
#native ads
When Matt Prohaska joined The New York Times as its first-ever programmatic advertising director, he claims to have begun meetings by drawing blood from his arm. "I wanted to show everyone I was human," he said.There was no actual bloodshed. Mr. Prohaska, hired in April after running his own... Continue reading at Advertising Age
[ Advertising Age | 2013-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sales staff
#3% decline
#reach $8
Rodale has hired former Dow Jones executive, Scott Schulman, as its president—a role left vacant since Steven Pleshette Murphy stepped down as president and CEO in 2009. Continue reading at Folio Magazine
[ Folio Magazine | 2013-10-15 00:00:00 UTC ]
More news stories like this |