Reinventing the way traditional media organizations master digital content

In order to succeed, traditional media companies must repurpose content and make it work even harder across digital channels. Here’s an inside look at using tools to reinvent the way traditional media companies master digital publishing. The post Reinventing the way traditional media organizations master digital content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-06-13 04:03:22 UTC ]

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Survey: 80% of Premium Publishers Want to Sell Ads Based on Time

Just weeks after the Financial Times said it would begin selling digital ads based on the time for which they're exposed to readers, a new survey shows other digital publishers are growing bullish about the tactic. The survey, from Digital Content Next, found that 80% of "premium" publishers are... Continue reading at Advertising Age

[ Advertising Age | 2014-10-23 00:00:00 UTC ]
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IDG’s Apollo CMS Makes a Case to Build It Yourself

Proprietary content management systems have been a hot topic in digital publishing over the past year. Companies like Vox, Say Media, Forbes and others have made huge commitments to building out their platforms to not only serve internal needs but also provide licensed solutions for outside... Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-15 00:00:00 UTC ]
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The Cost of Restructuring

As book publishing transitions from a largely print-based industry to one that produces both print and digital content, many publishers are restructuring their operations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
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Online Publishers Association Announces Rebrand to Digital Content Next

The organization formerly known as the Online Publishers Association (OPA) has announced a new name, Digital Content Next, a rebrand that signals a renewed focus on defining and confronting critical, big picture issues that its members face when crea ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-22 00:00:00 UTC ]
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HarperCollins Adds Digital Watermarks to E-books

HarperCollins has started using Digimarc Corp.’s watermarking system for ebooks to provide an extra layer of security to the sale of HC’s digital content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-15 00:00:00 UTC ]
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Literary Agent Q&A: Madeleine Milburn, UK

Madeleine Millburn, a literary agent from London, offers her view on which international markets offer the most opportunities and how digital publishing has impacted the rights business. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-05 00:00:00 UTC ]
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USA Today owner Gannett to spin off publishing arm

Media giant to create two companies, one of which will focus on broadcasting and digital content and the other on publishingGannett, the publisher of USA Today, is to take full ownership of the auto website Cars.com and spin off its publishing assets into a publicly traded company as it focuses... Continue reading at The Guardian

[ The Guardian | 2014-08-05 00:00:00 UTC ]
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Amazon Is Experimenting With A New Homepage Design

The newer, flatter design puts Kindle, Fire, and Prime categories front and center.Amazon has unveiled a new homepage design to select users, placing a new emphasis on the retail giant's biggest brands: the Kindle ebook platform, its Fire lineup of tablets and smartphones, and the Prime... Continue reading at Fast Company

[ Fast Company | 2014-07-30 00:00:00 UTC ]
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Sponsored Content is the Holy Grail of Digital Publishing. But Does it Work?

In recent years, a debate has raged on among publishing and advertising industry insiders over “sponsored content”—more recently called “native advertising” and once known as & ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-07-10 00:00:00 UTC ]
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Direct-to-Digital Christian Fiction Picks Up Steam

Since digital publishing is perfect for serializing fiction almost as fast as authors can finish their latest installment, it makes sense that Christian publishers exploring that developing space are also making things up as they go along. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-24 00:00:00 UTC ]
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The real 'fire' in Amazon's smartphone? A shopping spree

You’d be forgiven for thinking Amazon CEO Jeff Bezos wants to compete with other phone makers with his company’s new Fire smartphone. But forget the multiple cameras and pretty 3-D-like effects, the device is really about selling more stuff.The Fire comes with close ties to Amazon’s online... Continue reading at PC World

[ PC World | 2014-06-19 00:00:00 UTC ]
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Digital Publishing and the Art of Achieving Audience Loyalty

Newspaper and magazine publishers have always been rather more than pure media companies. Look back a hundred years and you’ll find a multiplicity of reader promotions and clubs designed to keep readers loyal. Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-05 00:00:00 UTC ]
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Buyer's Guide: The Growing Importance of Audience Data Tracking

By Denis Wilson This article is from the  Publishing Executive  Buyer's Guide   which is a publisher's reference on emerging technology in the media industry. You can find other Buyer's Guide Sections here: ... Continue reading at Publishing Executive

[ Publishing Executive | 2014-06-01 00:00:00 UTC ]
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New Fortune and Money Websites Go to War With Old Partner CNNMoney

Fortune and Money magazines each rolled out their own websites Sunday, ending a long partnership with CNNMoney.com under which their digital content had been subsumed in the larger site.The collaboration is coming to an end because the magazines' and CNN's family is splitting up: Time Warner is... Continue reading at Advertising Age

[ Advertising Age | 2014-06-01 00:00:00 UTC ]
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Buyer's Guide: Diversifying Revenue with Video, Webinars, and Events

By John Parsons This article is from the  Publishing Executive  Buyer's Guide   which is a publisher's reference on emerging technology in the media industry. You can find other Buyer's Guide Sections here: ... Continue reading at Publishing Executive

[ Publishing Executive | 2014-06-01 00:00:00 UTC ]
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Diamond, Trajectory Partner to Deliver Digital Comics

Diamond Comics Distributors, the dominant distributor to the comics shop market, has reached a multi-year agreement with Trajectory, a digital publishing and distribution vendor, to offer conversion and global digital distribution for print comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-28 00:00:00 UTC ]
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Yudu Debuts BookSnacking

Yudu, a U.K. digital publishing and retailing platform, has launched BookSnacking, a browser-based feature that allows publishers to distribute book excerpts with buy-buttons anywhere online. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
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Tinicum Acquires Majority Stake in F+W

Tinicum, a private equity firm with investments in media and e-commerce, has purchased a majority stake in F+W, A Content + eCommerce Company, an old media content company that has transformed itself into a digital content and retailing platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-05 00:00:00 UTC ]
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London Book Fair 2014: The Center of It All

For years, we’ve spoken and written about digital publishing, sometimes as if it was a separate part of the business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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5 charts that describe the state of digital publishing

In its 2013 State of the News Media report released today, Pew found that while digital publishers are clearly growing fast, they're going to need to grow a lot more to make up for the losses elsewhere. The post 5 charts that describe the state of digital publishing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-26 00:00:00 UTC ]
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