Raiding the kitty: Sainsbury's resurrects Mog the cat for Christmas advert

Supermarket retailer moves Judith Kerr’s disaster-prone cat from page to screen 13 years after he was killed off by authorJudith Kerr’s Mog, the lovable cat with a penchant for calamity, is to make the jump from page to screen as the star of Sainsbury’s Christmas TV ad campaign, 13 years after she was killed off.Sainsbury’s has partnered with the best-selling children’s book writer, who has published 15 titles starting with Mog the Forgetful Cat in 1970, to create an animated version of the cat at its disaster-prone best. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-11-13 00:00:00 UTC ]
News tagged with: #christmas advert #best-selling children

Other Publishing stories related to: 'Raiding the kitty: Sainsbury's resurrects Mog the cat for Christmas advert'


Murtagh reveals Mog masterclass

Ann-Janine Murtagh, executive publisher of HarperCollins Children’s Books, is expecting her “biggest ever Christmas” thanks to a partnership with Sainsbury’s, which has resulted in Judith Kerr’s picture book feline Mog starring in the supermarket’s festive TV advert. Continue reading at The Bookseller

[ The Bookseller | 2015-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ann-janine murtagh #executive publisher #harpercollins children #judith kerr


Authorities confirm suspected ringleader of Paris attacks died in police raid

French authorities confirmed Thursday that the Islamic State militant suspected of masterminding the deadly Paris attacks was killed in a police raid the previous day. The body of Abdelhamid Abaaoud was found riddled with bullet and shrapnel wounds in the charred rubble of the raided apartment... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #previous day


Sainsbury's Brings Beloved Kids' Character to Life -- and Tops U.K. Book Sales

This week saw an unexpected new title shoot to the top of the U.K's official book charts: "Mog's Christmas Calamity," by children's author Judith Kerr. Aged 92, Kerr has penned a new book featuring "Mog," a cat beloved to generations of British kids but what's really unusual is that she wrote... Continue reading at Advertising Age

[ Advertising Age | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book featuring #nielsen bookscan #jeff kinney #wimpy kid


French investigators race to identify two killed, 8 detained in raid north of Paris

French authorities said Wednesday that they still had no definitive word on the whereabouts of the alleged ringleader in Friday’s attacks after police descended on an apartment in a Parisian suburb in a large-scale, hours-long raid that commenced before dawn. A French prosecutor, Francois Molins,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french authorities


Move Over, 'Star Wars': Young Koala and Clumsy Cat Win This Week's Viral Chart

A koala and a clumsy CG cat have defeated the Force, at least temporarily.Ladies and gentlemen, meet superstar koala joey Imogen! With 24 million views already for her videos from Australia.com and Symbio Wildlife Park, actually, it's likely that you have done so already. Her charisma and... Continue reading at Advertising Age

[ Advertising Age | 2015-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #star wars #christmas morning


Archaic adverts from Saatchi's latest

Publisher Booth-Clibborn is publishing Charles Saatchi’s latest book in December. Continue reading at The Bookseller

[ The Bookseller | 2015-10-23 00:00:00 UTC ]
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Mail raids Microsoft for chief to lead global digital expansion

James Leaver will head up international growth of Mail Online outside its core markets of the US, UK and AustraliaThe Daily Mail has raided the senior ranks of Microsoft to appoint a chief to head up its digital expansion into international markets.Mail Online has appointed James Leaver,... Continue reading at The Guardian

[ The Guardian | 2015-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mail online #international growth #international markets


David Walliams to play ‘dirty old’ dinner lady in BBC Christmas special

BBC1 adaptation of comedian’s book Billionaire Boy will star Cold Feet’s John Thomson and The Thick of It’s Rebecca FrontBBC1’s adaptation of David Walliam’s best-selling book Billionaire Boy will star Cold Feet’s John Thomson, The Thick of It’s Rebecca Front and Walliams as a “dirty old” dinner... Continue reading at The Guardian

[ The Guardian | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david walliams #festive season


Egmont signs YouTube star Stampy Cat

Egmont has signed a book deal with Joseph Garrett, the YouTube star who posts videos about the game Minecraft as the character Stampy Cat. Garrett has signed a two-book deal and the first title, Stampy’s Lovely Book (h/b, £7.99), features comics, jokes and activities based on Stampy and his... Continue reading at The Bookseller

[ The Bookseller | 2015-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #egmont publishing #book deal #lovely book #youtube star #activities based #22nd october


The girl who came back to life: Lisbeth Salander resurrected for a new novel

Early in 2004, a pair of green folders labelled "Men Who Hate Women 1 and 2" landed on the desk of Eva Gedin, an editor at the Swedish publishing house Norstedts. Continue reading at Stuff

[ Stuff | 2015-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eva gedin


Matt Haig pens children’s Christmas book

Canongate has acquired a children’s book by Matt Haig about the early life of Father Christmas. Set in 18th-century Finland, A Boy Called Christmas is about elves, reindeer, a kidnapping, and an 11-year-old boy called Nikolas who isn't afraid to believe in magic. It will be illustrated... Continue reading at The Bookseller

[ The Bookseller | 2015-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christmas book #matt haig #early life #father christmas #chris mould


Authors' profiles key in resurrecting fiction brands

The reputation of an author writing a continuation novel in a well-established brand series is just as important as the brand itself, publicists have told The Bookseller. Novelist Sophie Hannah added that authors who are fans of the series they are writing in can channel the original author... Continue reading at The Bookseller

[ The Bookseller | 2015-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monogram murders #agatha christie


Indie Bookstore Day: ‘Christmas in May’

The inaugural nationwide celebration of indies was a success, with more than 25 stores exceeding their 2014 numbers for the same day within the first three hours. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
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Cat People, Riposte and Works that Work: the niche world of indie magazines

Mainstream mags may be shutting down, but specialist publishing has never been in healthier shape. So which magazines should you be subscribing to?While mainstream magazines are seeing sales fall, and long-standing titles such as Loaded are printing their final issues, the world of niche,... Continue reading at The Guardian

[ The Guardian | 2015-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #death knell


Sainsbury's offers £3 off ebooks through in-store promo

eBooks by Sainsbury’s is launching a new national promotion offering customers £3 off all ebooks when they buy a paperback chart title in-store.  All of the titles in the Paperback Chart in Sainsbury's stores will have a sticker with a unique code that gives customers £3 to spend on ebooks at... Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total cost


E-books go into Sainsbury's Double Up promotion

E-books are being included in the Sainsbury’s Nectar Rewards Double Up promotion for the first time.  The popular promotion sees customers able to double points on their Nectar reward cards at the same time as get “massive” discounts on ebooks from Wednesday (18th March) for  a period of two... Continue reading at The Bookseller

[ The Bookseller | 2015-03-18 00:00:00 UTC ]
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Phil Carroll leaves Sainsbury's

Sainsbury’s book buying manager Phil Carroll has left the retailer after nine years.  His departure follows a period of head office consultations at the supermarket, announced in January when the new boss Mike Coupe revealed 500 positions would go across its offices in London, Manchester and... Continue reading at The Bookseller

[ The Bookseller | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chain bookseller


Seafaring cat tale to S&S

Simon & Schuster will publish a novel inspired by the true story of Simon, the ship cat on HMS Amethyst, written by Lynne Barrett-Lee. Assistant editor Carla Josephson made her first acquisition buying World rights to Able Seacat Simon from Andrew Lownie at the Andrew Lownie Literary Agency. Continue reading at The Bookseller

[ The Bookseller | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #seacat simon #true story #lynne barrett-lee #andrew lownie


Dahl’s Charlie tops Sainsbury's list of books kids 'should read'

Roald Dahl’s Charlie and the Chocolate Factory (Puffin) is the book parents most think their children should read before the age of 16, according to a survey from supermarket Sainsbury's. Sainsbury’s asked 2,000 parents which 50 books children should read by the time they are 16 to celebrate... Continue reading at The Bookseller

[ The Bookseller | 2015-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #roald dahl #supermarket sainsbury #taking place


Hold on to your cat in the hat! Long lost Dr. Seuss book to be released

More than twenty years after his death a new Dr. Seuss book, "What Pet Should I Get?" will be published this summer.   Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #seuss book #twenty years