Radio Times seeks to fuel digital success with print profits

Radio Times, which accounts for 60% of its publisher's profits, is undergoing a transformation to woo younger readersWhile other magazine publishers chase the digital-savvy generation of under-25s Radio Times is swimming against the tide somewhat, targeting a slightly older, thirtysomething demographic with its online products. But then the average age of its print readers is 57.The weekly is the standout title in Immediate Media's 56-strong magazine portfolio, accounting for 60% of the company's total adjusted profits of £26.5m (up a quarter year-on-year), according to the most recent public financial report for the year to 31 March. "It is the jewel in the crown, a phenomenally robust brand that everyone knows and we can move that into digital services targeting the late 20s to 40s," says Tom Bureau, chief executive of Immediate Media. "We're not focusing on 16 to 24s, we think that's where social TV apps and those services are focusing their attention. We need to be laser-targeted."The venerable listings title is touted as the most profitable magazine in the UK, and Bureau could choose to milk its impressively slow decline for years ("it is very robust, very few people leave the title, we're talking mortality"). Instead it epitomises the publisher's ambition to turn its print titles into multi-platform brands. Radio Times recently invested heavily in Discover TV, an iPad app (soon on iPhone and Android) targeting 30- to 35-year-olds with Buzzfeed-style "best of"... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-20 00:00:00 UTC ]
News tagged with: #make inroads #investing heavily

Other Publishing stories related to: 'Radio Times seeks to fuel digital success with print profits'

TFP aims to Charm with digital pamphlets

The Friday Project has signed a series of three digital “pamphlets” by British design... Continue reading at The Bookseller

[ The Bookseller | 2012-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #friday project

Sandy sends NYC sales to an all-time low

Hurricane Sandy has blown book sales in New York City and several other US East Coast... Continue reading at The Bookseller

[ The Bookseller | 2012-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #all-time low

DC selling digital comics through Apple, Amazon, Barnes & Noble

In a move that could provide a boost to the small but growing digital comic book business, DC Comics has signed deals to sell comics through online stores owned by Apple, Amazon and Barnes & Noble. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #dc comics #signed deals

Sharjah debates digital

The Ruler of Sharjah has called on publishers to embrace digital, but make sure authors and... Continue reading at The Bookseller

[ The Bookseller | 2012-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #embrace digital

Digital Islam: Tunisian Start-up Targets Muslims with E-books

Tunisia’s ISLAMeBooks, one of several new digital start-ups in the Arab world, is looking to help explain Islamic practice and theology to a wider readership. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital start-ups #arab world

Connecting Print and Mobile

Publishers are literally driving engagement between the print product and digital platforms by linking print magazines directly to smartphones. The idea aims to neutralize the “either-or” aspect of print and mobile and merge the strengths of both. Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print product #digital platforms

Profits stable at Quarto as shareholder vote approaches

Quarto has reported a drop in revenue but stable operating profit over the last nine months, with... Continue reading at The Bookseller

[ The Bookseller | 2012-11-01 00:00:00 UTC ]
More news stories like this |

Time Turns to Instagram for Sandy Coverage

While many predicted Hurricane Sandy could follow in the footsteps of "Geronimo" and the Arab Spring--a shining moment for social media and citizen-journalism--Time turned to Instagram ahead of the storm. Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shining moment

Digital Publishing Demonstrates Its Worth During Hurricane Sandy

The practice of digital journalism was both tested and proved yesterday as Hurricane/Super Storm Sandy bore down on the East Coast during an unforgettable night for millions of Americans. While digital media outlets have been dutifully covering the storm for days, several prominent New... Continue reading at AdWeek

[ AdWeek | 2012-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #relentless pursuit #breaking news #wide audience

Pearson sees operating profit decline

Pearson has announced a decline in operating profit for the first five months of the year, with a... Continue reading at The Bookseller

[ The Bookseller | 2012-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #operating profit

Italy Print Falls 8.7%, But E-Books Are Up

At the Frankfurt Book Fair 2012, the Italian Publishers Association presented statistics about Italy's book market. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market

Building the New Business Model: Printing and Paper 2012

The digital transformation of publishing—kicked into high gear by devices like the iPad, the Kindle, and the Nook—is one of the top business stories of the turn of the millennium. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business model #digital transformation #high gear

Technology Review Relaunches With Digital Focus

Technology Review has relaunched itself as MIT Technology Review, completing a digital-first transformation worthy of its cutting-edge namesake. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital focus #technology review

Ad revenue falls again at The New York Times Co.

Ad revenue at The New York Times Co. declined 8.9% in the third quarter from the quarter a year earlier as print ad revenue dropped 10.9% and digital ad revenue slipped 2.2%, the company said today. Circulation revenue, however, increased 7.4% on the strength of growing digital subscriptions and... Continue reading at Crains New York

[ Crains New York | 2012-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital subscribers #operating profit

MIT Technology Review Relaunches 'Digital-First'

Some 20 weeks before Newsweek set the media into a frenzy with its announcement of a digital-first publishing strategy, Jason Pontin was already grappling with how to move his 113-year-old publication toward a digital future. Pontin announced in June that MIT's Technology Review magazine would... Continue reading at AdWeek

[ AdWeek | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #original content #reader data

Shifting Strategies Lead to Success for US Small Publishers

At the Frankfurt Book Fair this year, representatives from a number of indie publishers demonstrated the impact they are having on the industry as a whole. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers

Asian Literary Prize seeks new sponsor

The Asian Literary Prize is on the lookout for a new sponsor as Man Group plc, also the sponsor... Continue reading at The Bookseller

[ The Bookseller | 2012-10-18 00:00:00 UTC ]
More news stories like this |

Newsweek to cease print edition

Newsweek, the 80-year-old US current affairs magazine, is to become an online-only publication, ending its print edition. Continue reading at BBC News

[ BBC News | 2012-10-18 00:00:00 UTC ]
More news stories like this |