Question of the Day: Are there too many metrics?

Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly The post Question of the Day: Are there too many metrics? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-04-05 00:00:00 UTC ]
News tagged with: #media metrics #post question #sponsored content

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Independent Bookstore Day 2023 Thrived on Passport Promotions

Across the country this weekend, independent bookstores once again celebrated Independent Bookstore Day, this year on April 29. Some bookselling scenes began the lead-up to the celebration even earlier, with "passport" promotions that offered customers discounts after visiting a certain number... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #independent bookstore #bookstore day


Amazon Publishing’s World Book Day #ReadTheWorld Giveaway

The World Book Day promotion from Amazon Publishing this year offers international reads from several imprints and nine countries. The post Amazon Publishing’s World Book Day #ReadTheWorld Giveaway appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-25 16:30:04 UTC ]
More news stories like this | News stories tagged with: #amazon publishing #world book


Gadgets that make great Mother's Day gifts

Your mom might not be as up to date as you on the latest tech trends, but that doesn't mean a carefully chosen gadget wouldn't make her life easier. While flowers and breakfast in bed remain lovely Mother's Day gifts, you may want to try a different tack this year and get your mom something... Continue reading at Engadget

[ Engadget | 2023-04-24 13:15:33 UTC ]
More news stories like this | News stories tagged with: #morning cup #curated selection #photo book


Independent Bookstore Day 2023 Celebrations Across the Country

Find out what cities across the U.S. are doing to celebrate Independent Bookstore Day 2023 on April 29th and get in on the fun! Continue reading at Book Riot

[ Book Riot | 2023-04-24 10:38:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstore #bookstore day


National Library Week to Include 'Right to Read Day'

“ALA calls on readers everywhere to show our commitment to the First Amendment by doing something concrete to preserve it,” said ALA president Lessa Kanani'opua Pelayo-Lozada. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #opua pelayo-lozada


Learn something new every day and save 77% off this top-rated app

If you have a reading list a mile long that seems to just keep growing, it’s about time you do something about that. Fortunately, apps like Headway make it easy to get personal with your reading and learning. Whether you want to build a business, improve your health, or level up your... Continue reading at PC World

[ PC World | 2023-04-18 08:00:00 UTC ]
More news stories like this | News stories tagged with: #actionable insights #mobile device #audio versions #4/5-star rating #app store #headway premium #lifetime subscription #prices subject #mobile apps


James Patterson has questions about the provenance of the NYT bestseller list.

Bestseller juggernaut James Patterson has sold over 425 million copies of his books, per Fox Business, but his latest, Walk the Blue Line: No right, no left―just cops telling their true stories to James Patterson, has broken with tradition. The title, he says, is conspicuously absent from the... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-03 13:46:35 UTC ]
More news stories like this | News stories tagged with: #james patterson #true stories #times bestseller


International Women’s Day: PublisHer’s Bologna Stand

The new PublisHer pavilion at Bologna International Book Fair co-hosts an International Women's Day breakfast with Kids Can Press. The post International Women’s Day: PublisHer’s Bologna Stand appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-08 06:52:38 UTC ]
More news stories like this | News stories tagged with: #international women


Book Riot’s SFF Deals of the Day for March 6, 2023

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-03-06 14:26:01 UTC ]
More news stories like this | News stories tagged with: #sff deals #science fiction


Don’t write what you know, write what you feel: bestselling authors offer tips on World Book Day

Malorie Blackman advises budding authors to pick up on news stories, but Julia Donaldson warns of pitfalls – and Alan Moore says you should read terrible books as well as good onesThe key to being a good writer? It’s being a good reader, authors including Carol Ann Duffy and Alan Moore have said... Continue reading at The Guardian

[ The Guardian | 2023-03-02 15:43:52 UTC ]
More news stories like this | News stories tagged with: #news stories #alan moore #lee child #important things #world book


Roald Dahl is the last thing we should worry about on World Book Day | Frank Cottrell-Boyce

More important than culture-war noise are the multiple threats to British children learning to love books of any kindBack in the days when everything took place on Zooms and Teams, I was part of a World Book Day event that was livestreamed from the set of the hit musical Matlida. The set is... Continue reading at The Guardian

[ The Guardian | 2023-03-02 11:42:37 UTC ]
More news stories like this | News stories tagged with: #roald dahl #love books #culture wars #worth noting #world book


Tuesday New Release Day: Starring Brandon-Croft, Tate, Millner, and More

Here’s a quick look at some notable books—new release titles from Barbara Brandon-Croft, Dizz Tate, Maggie Millner, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2023-02-07 10:59:00 UTC ]
More news stories like this | News stories tagged with: #maggie millner #post tuesday #release day #notable books— #release titles #upcoming titles #whatpublishers weeklyhad


Taipei International Book Exhibition: 505,000 Attendees in Six Days

As many as 1,393 stands representing 470 exhibitors were at the 2023 Taipei International Book Exhibition, from 33 nations. By Porter Anderson, Editor-in-Chief | @Porter_Anderson See also: Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers Interview: Taipei International Book Fair’s... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-06 16:42:45 UTC ]
More news stories like this | News stories tagged with: #porter anderson #naomi bacon #31st edition #editor-in-chief @porter_anderson


The Sensitive Question of Sensitivity Readers

Agent Jeffrey Hermann argues that changing a book based on a sensitivity read can make it less authentic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
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Tuesday New Release Day: Starring Schuyler, Cai, Adjapon, and More

Here’s a quick look at some notable books—new release titles from George S. Schuyler, Delia Cai, Bisi Adjapon, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2023-01-31 10:59:00 UTC ]
More news stories like this | News stories tagged with: #post tuesday #release day #notable books— #release titles #upcoming titles #whatpublishers weeklyhad


Scholastic and LitWorld: A 24-Hour ‘World Read Aloud Day’ Event

As the shift to a younger readership is examined in Italy, Scholastic and LitWorld roll out a new format for World Read Aloud Day. The post Scholastic and LitWorld: A 24-Hour ‘World Read Aloud Day’ Event appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-26 08:47:42 UTC ]
More news stories like this | News stories tagged with: #post scholastic #scholastic


Tuesday New Release Day: Starring Hemon, Guns, Harding, and More

Here’s a quick look at some notable books—new release titles from Aleksandar Hemon, Priya Guns, Paul Harding, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2023-01-24 10:59:00 UTC ]
More news stories like this | News stories tagged with: #priya guns #paul harding #post tuesday #release day #notable books— #release titles #aleksandar hemon #upcoming titles


Tuesday New Release Day: Starring Winslow, Kois, Tóibín, and More

Here’s a quick look at some notable books—new release titles from De’Shawn Charles Winslow, Dan Kois, Colm Tóibín, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2023-01-17 10:59:00 UTC ]
More news stories like this | News stories tagged with: #dan kois #colm tibn #post tuesday #release day #starring winslow #notable books— #upcoming titles #decent peoplebyde #whatpublishers weeklyhad


Tuesday New Release Day: Starring Winslow, Kois, Tóibín, and More

Here’s a quick look at some notable books—new release titles from De’Shawn Charles Winslow, Dan Kois, Colm Tóibín, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2023-01-17 10:59:00 UTC ]
More news stories like this | News stories tagged with: #dan kois #colm tibn #post tuesday #release day #starring winslow #notable books— #upcoming titles #decent peoplebyde #whatpublishers weeklyhad


Prince Harry’s memoir Spare shifts more than 1.4m copies in a day

The much-anticipated account of the troubled prince’s life has broken publisher’s previous record for first-day sales in the UK, US and CanadaPrince Harry’s memoir sold 1,430,000 copies on its first day on sale in the US, Canada and the UK combined, according to the book’s publisher Penguin... Continue reading at The Guardian

[ The Guardian | 2023-01-12 13:44:46 UTC ]
More news stories like this | News stories tagged with: #prince harry #previous record #first-day sales #nonfiction book #publisher penguin #memoir