Quercus promotes Bethan Ferguson to marketing director

Quercus has promoted Bethan Ferguson to marketing director as part of a drive to strengthen its marketing and publicity departments. Ferguson, who joined Quercus in 2011, said: “I am delighted to be part of such a smart and creative team, and to have this opportunity at a time when Quercus and its family of imprints are going from strength to strength; 2016 is shaping up to be quite a year for us.” Continue reading at 'The Bookseller'

[ The Bookseller | 2015-10-29 00:00:00 UTC ]
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Returns hit first-half profits at Quercus

Quercus has recorded a 10.9% rise in turnover to £10.2m for the six months to end June 2013... Continue reading at The Bookseller

[ The Bookseller | 2013-09-26 00:00:00 UTC ]
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Thompson made T&H publishing director

Thames & Hudson has appointed Sophy Thompson to the new role of publishing director.... Continue reading at The Bookseller

[ The Bookseller | 2013-09-25 00:00:00 UTC ]
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Brands Are Discovering Crowdfunding as a Marketing Tool

Since launching in 2008, crowdfunding platform Indiegogo has become known as the provenance of creative types, scrappy startups and charitable campaigns. But now, big brands are seizing on it as a way to align themselves with popular causes. DC Entertainment’s We Can Be Heroes campaign raised... Continue reading at AdWeek

[ AdWeek | 2013-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #funding goals #working alongside #customer feedback

A Hybrid Market

With recent data suggesting that the book industry is now a hybrid market where ebooks and print books will live side-by-side, PW has begun a series of articles on how that reality will affect the entire publishing supply chain. To read the first article click here. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid market #book industry #print books

Reinventing Book Printing Toward a Hybrid Market

Even though the physical book market is more unpredictable than ever, “print is here to stay,” declares Stuart Applebaum, spokesman for Penguin Random House. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid market

Sir Alex Ferguson's book tour sets records

Thousands of tickets for Sir Alex Ferguson's book tour have been signed up in minutes after... Continue reading at The Bookseller

[ The Bookseller | 2013-09-20 00:00:00 UTC ]
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Academic season sales boost book market

The value of the printed book market rose for a third consecutive week last week. It was helped... Continue reading at The Bookseller

[ The Bookseller | 2013-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consecutive week

Amazon has '79% of ebook market in UK'

An Ofcom study into consumers' digital consumption has found that Amazon has a dominant 79%... Continue reading at The Bookseller

[ The Bookseller | 2013-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook market #digital consumption

Facebook Marketing Tactics for Book and Media Businesses

Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media businesses

Digital Dominates Event Attendance Marketing

Arguably, the most important change in the event management business over the past decade has been the shift to digital attendance marketing. Continue reading at Folio Magazine

[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
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Coloring Book Star Takes Stab At U.S. Market

Mel Elliott, who lives in the U.K., self-published Colour Me Good: Ryan Gosling on a lark. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-06 00:00:00 UTC ]
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Alex Ferguson events tour announced

Sir Alex Ferguson will do a nationwide promotional tour for his forthcoming memoir. The book,... Continue reading at The Bookseller

[ The Bookseller | 2013-09-04 00:00:00 UTC ]
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Promotion for Sion Hamilton at Foyles

Foyles' Siôn Hamilton, general manager at the Charing Cross Road store, has been... Continue reading at The Bookseller

[ The Bookseller | 2013-09-02 00:00:00 UTC ]
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Beijing 2013: Stronger Partnerships, Broader Markets

The second day of the Beijing International Book Fair continued to see crowded booths and satisfied exhibitors despite the 80-minute (or longer) commute from the city center to the three-year-old new exhibition center. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-29 00:00:00 UTC ]
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Colin Dickerman named Flatiron editorial director

Colin Dickerman, formerly executive editor at The Penguin Press, has been named as editorial... Continue reading at The Bookseller

[ The Bookseller | 2013-08-22 00:00:00 UTC ]
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Frankfurt Book Fair Director on German/Brazilian Collaboration

With Brazil as Guest of Honor at this year's Frankfurt Book Fair some 250 Brazilian books are being translated and Germany will feature at Rio's book fair this month. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-20 00:00:00 UTC ]
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Bloomsbury Goes Global with Marketing Plans

In 2011, Bloomsbury announced it was restructuring to facilitate a more global approach to publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
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Promotion for Sue Armstrong at Conville & Walsh

Sue Armstrong of Conville & Walsh has been promoted to the position of senior agent.... Continue reading at The Bookseller

[ The Bookseller | 2013-08-14 00:00:00 UTC ]
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Mass-Market Marathon

This afternoon, I start Grendel, John Gardner’s 1971 novel telling the story of Beowulf’s first great opponent from the monster’s point of view. The version I’ve got is identical to the one I read in Modern Literature my junior year in high school, where Ms. Martin, her hair in a severe bun but... Continue reading at Slate

[ Slate | 2013-08-05 00:00:00 UTC ]
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