QR Codes Are Alive and Well and Living in China

QR codes have been called many names. Ugly. Has-been. A failure. Marketing expert Scott Stratten even has a book out called "QR Codes Kill Kittens."But not so fast: In China, those checkerboard-like codes are enjoying a renaissance.That's thanks to WeChat, Tencent's hot mobile app, which has 272 million monthly active users and features a QR code scanner. WeChat blends elements of Facebook, Instagram and WhatsApp, and it's branching into e-commerce. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-01-13 00:00:00 UTC ]
News tagged with: #qr codes

Other Publishing stories related to: 'QR Codes Are Alive and Well and Living in China'


Darren Shan to be live-streamed

Simon & Schuster Children's Books is to run a live-streamed author event with horror... Continue reading at The Bookseller

[ The Bookseller | 2013-02-20 00:00:00 UTC ]
More news stories like this |


Dan Brown of 'The Da Vinci Code' to publish 'Inferno' in May

Dan Brown's new thriller "Inferno," starrring his tweedy hero Robert Langdon from "The Da Vinci Code," will be published May 14 in hardcover and as an ebook by Doubleday. Dan Brown's new thriller "Inferno," starrring his tweedy hero Robert Langdon from "The Da Vinci Code," will be published May... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown


China Will Never Be a Gold Mine for Western Publishers

Cultural differences aside, China's book market is itself largely a self-contained entity—politically, socially and, more importantly, economically. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gold mine #western publishers #cultural differences #book market


Apple readies iBookstore in Japan, faces fine in China

Apple plans to have 80,000 titles for sale on its iBookstore in Japan within a month,... Continue reading at The Bookseller

[ The Bookseller | 2013-01-02 00:00:00 UTC ]
More news stories like this |


China ‘investigating Amazon ebooks’

Chinese authorities have started investigating Amazon’s methods of selling ebooks in the... Continue reading at The Bookseller

[ The Bookseller | 2012-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chinese authorities #selling ebooks


Amazon releases Kindle apps and ebooks into China

Amazon has started its Chinese Kindle incursion by launching the reader app for Android and iOS in that market, along with a large selection of ebooks. There's no mention of any Kindle devices like the Fire HD in the nation yet, but Amazon just did a similar launch in Brazil and said the... Continue reading at Engadget

[ Engadget | 2012-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle devices #reader app #large selection #fire hd


In China, 25 Million People Use Only Their Cell Phones to Read Books

Mobile reading may revive entire genres of literature, such as mid-length novels and poems, which have fallen out of favor. Continue reading at The Atlantic

[ The Atlantic | 2012-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cell phones #read books #mobile reading


Rights Market in China is Booming, But Complicated

At Frankfurt's annual Rights Directors Meeting, Wuping Zhao told the audience that Chinese publishers acquired rights to 15,592 foreign titles in 2011, up from just 1,664 in 1995. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rights market


India vs. China? To Publishers, India Wins

A rising middle class, looser regulations and ebook growth puts India ahead of China on many publishers agendas, says OUP's group strategist. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-24 00:00:00 UTC ]
More news stories like this |


Adobe Digital Publishing Suite Single Edition gets cozy with Creative Cloud, code deficient designers rejoice

If you've been looking for a way to make publishing for the iPad much easier and erase the coding headaches, Adobe is looking to oblige. The software company has announced that its Digital Publishing Suite (DPS) Single Edition is now part of the Creative Cloud software collection. Not familiar... Continue reading at Engadget

[ Engadget | 2012-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #software company #make publishing #finishing touches


China's Commercial Press partners with De Gruyter

Chinese publishers are strengthening their connection with Europe, as Commercial Press forms a... Continue reading at The Bookseller

[ The Bookseller | 2012-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #de gruyter #chinese publishers


Jubilee boost to sales short-lived, says BRC

June saw UK retail sales rising 1.4% year-on-year on a like-for-like basis, with sales up 3.5% on... Continue reading at The Bookseller

[ The Bookseller | 2012-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #4% year-on-year


New Staying Alive editions from Bloodaxe

Bloodaxe Books is publishing pocketbook and ebook editions of poetry taken from its bestselling... Continue reading at The Bookseller

[ The Bookseller | 2012-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloodaxe books #ebook editions


Self-publishing: 'under 10% of authors earn living'

Self-published writers who have an agent, or who use the DIY route to get a traditional deal... Continue reading at The Bookseller

[ The Bookseller | 2012-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published writers #diy route


To live and write in L.A.

Writer Tod Goldberg couldn't quite grasp the essence of Los Angeles as a young first-time visitor, but that had as much to do with the city as with him.I can still remember the first time I saw Los Angeles. It was December 1980, I was 9 years old, and the view came from the back seat of my older... Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #back seat #paperback books #college student


China focus for Collins launch

Collins launched two new language and culture books centering on Market Focus country China at... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
More news stories like this |


Book review: 'Lives of the Novelists' by John Sutherland

These delightful biographies of 294 authors begin with John Bunyan in the 17th century and ends with Rana Dasgupta, born in 1971.My assignment: Read almost 300 literary biographies in more than 800 pages, all of English-language authors, beginning in the 17th century and ending in the present... Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reference book #17th century #rana dasgupta #present day


London Book Fair: Row over China

The London Book Fair is criticised by a leading Chinese dissident for inviting only writers approved by the Chinese communist authorities. Continue reading at BBC News

[ BBC News | 2012-03-20 00:00:00 UTC ]
More news stories like this |


Pottermore to go live in April

Pottermore, the Harry Potter online experience launched by J K Rowling last year, will go live in... Continue reading at The Bookseller

[ The Bookseller | 2012-03-08 00:00:00 UTC ]
More news stories like this |


The Lives of Margaret Fuller

Margaret Fuller, problem child of American transcendentalism, gets fresh treatment from Pulitzer Prize-winner John Matteson. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american transcendentalism #fresh treatment