Publishers have 'huge opportunity' in content marketing says Chowney

There is “huge opportunity” for the publishing industry to make money out of content marketing, an industry predicted to grow to $413bn (£305bn) by 2021. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-12-02 00:00:00 UTC ]

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Lightning strikes 50:50 deals

A new publishing model has launched, offering authors a 50% share of revenue on book sales.  Lightning Books, the fiction imprint of the newly created Eyestorm Media, operates a co-publishing model. It was founded by Eye Books owner Dan Hiscocks, a former director of the Independent Publishers’... Continue reading at The Bookseller

[ The Bookseller | 2015-04-17 00:00:00 UTC ]
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Spanning the Globe

The last 10 days have been an especially busy period for all parts of the publishing industry, with major events taking place in London, Minneapolis, and Austin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
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Liz Thomson to Step Down at BookBrunch

Thomson, a founding editor of the London-based online daily newsletter and website about the publishing industry, will leave her post after the London Book Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
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Frankfurt Book Fair Unveils New Opener: Digital Spotlight 2015

Through countless discussions, experiments, challenges, and conferences, the digital transition has been front and center in the publishing industry for over a decade now. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-03 00:00:00 UTC ]
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5 Digital Magazine Trends to Keep an Eye On in 2015

By Ron Matejko A fter speaking to numerous professionals within various segments of the publishing industry, there's a clear consensus about the key trend for digital magazines in 2015 and it can be summed up in... Continue reading at Publishing Executive

[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
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Publishing Industry Antics on April Fools

Books are a serious business, but the publishing industry had a little fun on April 1 to commemorate April Fools' Day. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-01 00:00:00 UTC ]
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Now Marriott is a magazine publisher, too

When you think about Marriott, the hotel chain, chances are the first word you associate with the brand is not "publisher." And yet, the hotel company is attempting to rebrand itself as a media entity, in a move that's emblematic of a broader trend in content marketing. Marriott on Monday... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
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Legality of Spotify’s lyrics feature called into question

The real-time lyrics feature that Spotify added to its desktop app this past week hasn’t impressed the U.S. karaoke industry. Joseph C Vangieri, the CEO of DigiTrax, has called it “unfair competition for us American ‘Karaoke’ companies.”Lest you think that he has a beef with Spotify, know that... Continue reading at PC World

[ PC World | 2015-03-06 00:00:00 UTC ]
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Jewish online magazine starts charging commenters to deter 'offenders'

Tablet says charge of $2 a day is not aimed at making money, but at creating ‘a more pleasant and cultivated environment’ for its readersDealing with “toxic” commenters is a problem faced by many websites – and must be a particular problem for faith-based publishers. US-based Tablet, which... Continue reading at The Guardian

[ The Guardian | 2015-02-10 00:00:00 UTC ]
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How Data Is Accelerating the Publishing Industry

By Denis Wilson Yes, data has become a buzzword and anyone with a little extra hot air will be eager to tell you it's the cure to what ails your business. The collection of articles in this issue of Publishing... Continue reading at Publishing Executive

[ Publishing Executive | 2015-02-02 00:00:00 UTC ]
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On Writers and Writing review – Margaret Atwood on her profession

Drawing on her panoramic reading and her experiences of the authorly life cycle, Atwood surveys her trade with a mix of seriousness and gentle fun“You may find the subject a little peculiar,” warns Margaret Atwood, before she discusses the writer’s relationship with mortality. “It is a little... Continue reading at The Guardian

[ The Guardian | 2015-01-30 00:00:00 UTC ]
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Facebook's Mobile Revenue Climbs to $2.5 Billion as Ad Prices Soar

Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In... Continue reading at Advertising Age

[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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TV books programmes: if nobody watches them, make better ones

The novelist Robert Harris was right to call the BBC’s lack of a books show a ‘disgrace’. There’s plenty the corporation could do to make a popular literary programme on TVWith injury, there is always a little insult. When a BBC spokesperson, responding to Robert Harris’s complaints at the Costa... Continue reading at The Guardian

[ The Guardian | 2015-01-29 00:00:00 UTC ]
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James Patterson resorts to blowing up new book Private Vegas

James Patterson, already among the world's best-selling authors, plans to shake up the publishing industry with the launch of his new novel, Private Vegas, which will self-destruct within 24 hours. Continue reading at Stuff

[ Stuff | 2015-01-21 00:00:00 UTC ]
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Authors speak out against ethnic and cultural stereotyping

Writers believe that the publishing industry still views them largely through a prism of ethnicity, but industry insiders say that there is no pigeonholing based on race. Authors told The Bookseller they are still defined by their racial identity for marketing purposes and receive more success... Continue reading at The Bookseller

[ The Bookseller | 2015-01-20 00:00:00 UTC ]
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Five Trade Publishing Predictions for 2015

The CEO of Publishing Technology offers his five predictions for trade publishing in 2015, including more hybrid pubs, content marketing and mobile reading. The post Five Trade Publishing Predictions for 2015 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-14 00:00:00 UTC ]
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Spanish publishers demand the return of Google News

Google removed its news aggregation service from Spain a few days ago, but the Spanish Newspaper Publishers’ Association (AEDE) is already asking the government to bring it back. AEDE claims the removal of Google News will be bad business for the publishing industry overall and will have more of... Continue reading at Betanews

[ Betanews | 2014-12-16 00:00:00 UTC ]
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Why is American book publishing so white?

If squabbles over format, pricing and Amazon have led the US publishing industry to neglect an ever more diverse audience, we have forgotten why people read books in the first placeThe true price of publishingAt the recent National Book Awards ceremony in New York City, presenter and bestselling... Continue reading at The Guardian

[ The Guardian | 2014-12-02 00:00:00 UTC ]
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BoSacks: The Future Ain't What It Used to Be

By Robert M. Sacks Do you ever wonder if the publishing industry has learned enough in the last five years to be more effective and more profitable in the next five years? Of course, effective is a relative term... Continue reading at Publishing Executive

[ Publishing Executive | 2014-12-02 00:00:00 UTC ]
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Big Idea: Publishing Must Continue To Diversify

By Marcelle Soviero The publishing industry is busting out of business models as quickly as we can devise new ones. I think in 2015 we will see more product differentiation and more product offerings. These... Continue reading at Publishing Executive

[ Publishing Executive | 2014-12-02 00:00:00 UTC ]
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