Publishers Find More Uses for QR Codes

Quick Response, or QR, codes, those black-and-white pixel squares that function as super charged consumer bar codes, are on advertisements, Web sites, and anything else at which you can point a QR reader. While publishers have been putting QR codes on jacket covers for several years, they have been slow to integrate them into the text, but that is starting to change. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-10-28 00:00:00 UTC ]
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QR Codes Are Alive and Well and Living in China

QR codes have been called many names. Ugly. Has-been. A failure. Marketing expert Scott Stratten even has a book out called "QR Codes Kill Kittens."But not so fast: In China, those checkerboard-like codes are enjoying a renaissance.That's thanks to WeChat, Tencent's hot mobile app, which has 272... Continue reading at Advertising Age

[ Advertising Age | 2014-01-13 00:00:00 UTC ]
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Survey Finds Publishers Have Concerns Over Paywalls Being Bypassed

Not being able to control access to content as users bypass the paywall is a major challenge facing publishers. This is according to new research carried out by MPP Global Solutions as part of its latest webinar on the future of digital publishing m ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-16 00:00:00 UTC ]
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Bookshop browsing vital for publishing, research finds

The crucial role of physical bookshops to a healthy publishing industry was underlined this week... Continue reading at The Bookseller

[ The Bookseller | 2013-03-21 00:00:00 UTC ]
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Dan Brown of 'The Da Vinci Code' to publish 'Inferno' in May

Dan Brown's new thriller "Inferno," starrring his tweedy hero Robert Langdon from "The Da Vinci Code," will be published May 14 in hardcover and as an ebook by Doubleday. Dan Brown's new thriller "Inferno," starrring his tweedy hero Robert Langdon from "The Da Vinci Code," will be published May... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-01-15 00:00:00 UTC ]
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Frankfurt: 'agile publishers must find space on new platforms'

Publishers are facing a dystopian future in which they are bit-part players in the ecosystem... Continue reading at The Bookseller

[ The Bookseller | 2012-10-08 00:00:00 UTC ]
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Adobe Digital Publishing Suite Single Edition gets cozy with Creative Cloud, code deficient designers rejoice

If you've been looking for a way to make publishing for the iPad much easier and erase the coding headaches, Adobe is looking to oblige. The software company has announced that its Digital Publishing Suite (DPS) Single Edition is now part of the Creative Cloud software collection. Not familiar... Continue reading at Engadget

[ Engadget | 2012-09-19 00:00:00 UTC ]
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SnapMeUp to sell business ebooks via QR codes

Bookshops are being offered 40% commission on the sale of books simply by hanging a poster in... Continue reading at The Bookseller

[ The Bookseller | 2012-07-13 00:00:00 UTC ]
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Media Decoder: Conrad Black, Still in Prison, Finds Publisher for Memoir

The former newspaper baron, serving out a sentence for fraud and obstruction, will publish "A Matter of Principle" in the fall. Continue reading at The New York Times

[ The New York Times | 2011-06-30 00:00:00 UTC ]
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Challenge board: Publishers speak out during the Digiday Publishing Summit

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U.K. Publishing Spotlight: Jessica Kingsley's Strategy for LGBTQ Publishing

An editor explains how publishing LGBTQ books poses unique opportunities and challenges when books are published on both sides of the Atlantic. Continue reading at Publishers Weekly

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Arcadia Publishing Acquires Belt Publishing

Arcadia's purchase of the Cleveland-based house gives the publisher of books about local history and interest a larger footprint in the Midwest. Belt founder Anne Trubek will continue to head the publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-08 05:00:00 UTC ]
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UK Publishers Open a ‘Work in Publishing’ Campaign

The United Kingdom's Publishers Association has opened its annual week of promotion for careers in publishing. The post UK Publishers Open a ‘Work in Publishing’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

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Former Marvel Publisher John Nee Unveils New Multiplatform Publishing Venture

Pan-Universal Galactic Worldwide, a new publisher of books, comics, games, and other media from Wildstorm cofounder and longtime comics veteran John Nee, is getting ready for a 2024 debut after four years of preparations. Continue reading at Publishers Weekly

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Media Briefing: Publishers say a cookie-less future remains murky, overheard at the Digiday Publishing Summit

Publishers who attended the Digiday Publishing Summit opened up about their top challenges, concerns and curiosities during closed-door, anonymous town hall meetings. Continue reading at Digiday

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Turner Publishing Buys Three Imprints from Mango Publishing

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Meta's VR game publisher is now called 'Oculus Publishing'

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Haymarket Books, Kaepernick Publishing to Co-Publish Anthology Defending Black Studies

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Publishing Veteran Marc Visnick Promoted to COO and Publisher at TOKYOPOP

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The 2023 Digiday Publishing Summit Preview: How publisher needs and programmatic trends are shaping revenue, data and media

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Susan Weinberg Named Publisher of Workman Publishing Group

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