Publishers Evolve Marketing to Keep Subscribers Brought in During Pandemic

Digital and print media companies wondering how best to keep new subscribers who signed up during the pandemic will need to prove to readers that their publication is invaluable after the crisis. The Covid-19 pandemic has led to an uptick in subscribers at a variety of news organizations, including those that have long-established paywalls like... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-10 16:18:57 UTC ]
News tagged with: #covid-19 pandemic #news organizations #print media

Other Publishing stories related to: 'Publishers Evolve Marketing to Keep Subscribers Brought in During Pandemic'

Should More Museums Publish Fiction?

Most museums have publishing departments and bookstores, so publishing exhibition-related fiction shouldn't be much of a stretch and might enhance the patron's experience. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-12 00:00:00 UTC ]
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Simon & Schuster to publish Starr's picture book

Simon & Schuster Children's in both the UK and US will be publishing a picture book... Continue reading at The Bookseller

[ The Bookseller | 2013-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #picture book

Ether for Authors: Are Publishing Firefights Hurting the Mission?

Porter Anderson takes on the distraction of publishing non-controversies, a new guide for self-publishing, BEA chief Steve Rosato's response to last week's critique of BEA and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-11 00:00:00 UTC ]
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SoA warns publishers over ebook loans to libraries

The Society of Authors has warned that authors may be losing out twice over on ebook loans, with... Continue reading at The Bookseller

[ The Bookseller | 2013-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook loans

Bowker: self-published ebooks 12% of sales

Self-published titles make up 12% of all ebook sales, according to new findings from Bowker... Continue reading at The Bookseller

[ The Bookseller | 2013-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales

Brazil’s Saraiva Launches Self-publishing Platform, Abril Acquires Xeriph

The latest from PublishNews Brazil includes the announcement Saraiva has launched a self-publishing platform and Abril Media Group has acquired ebook aggregator Xeriph. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-publishing platform

Indie publishers debate Amazon and IP

The dominance of Amazon and the importance of copyright were two key themes of... Continue reading at The Bookseller

[ The Bookseller | 2013-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #key themes

Why Publishing Needs to Foster Its Own Startup Economy

It's high time the publishing industry takes its fate into its own hands and establishes organizations to foster and fund startups, argues Kristen McLean. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high time

Apple Says Differences in Publisher Deals Belie E-Book Conspiracy Charges

Straightforward, above-board dealings or clever obfuscation? Another one for the judge to decide. Continue reading at AllThingsD

[ AllThingsD | 2013-06-06 00:00:00 UTC ]
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Facing Challenges, Mexico Commits to Digital Publishing Push

Mexico's digital publishing industry has been hampered by low internet penetration, yet the government and publishers are fighting to move ahead and innovate. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move ahead

International Publishers Meet with Thai Prime Minister

A group of leading publishers and editors from around the world have met with the Thai Prime Minister, Yingluck Shinawatra, to discuss how a free press could be the cornerstone of a flourishing Thai democracy. Twenty-two publishers and editors eng ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading publishers #free press

Making Sense of Marketing Services

For all the activity around “marketing services,” publishers in general still have a lot to learn when setting up a sales operation around this kind of service strategy. The lessons typically center on three core buckets: Culture, market approach and data. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing services #sales operation

Denmark's Kofod sells publishing house

Danish publisher Lindhardt and Ringhof has acquired Per Kofod Publishers after its founder... Continue reading at The Bookseller

[ The Bookseller | 2013-06-05 00:00:00 UTC ]
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June’s Top Reviews of Self-published Books from BlueInk Review

Self-published books receiving starred reviews from BlueInk this month include a novel about a wisecracking cat that investigates the death of its owner and a memoir of escaping Romania under Soviet rule. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blueink review #top reviews #self-published books

What the Toronto Star, Chicago Tribune and Other Media Companies Have Learned From Publishing eBooks

In the last year, plenty of media and content companies have started publishing ebooks for the first time. In a panel at the Publishers Launch conference at Book Expo America on Wednesday, several of them discussed what they&rsquo;ve learned from ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media companies #ve learned #toronto star #chicago tribune #content companies

UK publishers report 'good business' at BEA

British publishers reported good business for the most part at Book Expo America, which concluded... Continue reading at The Bookseller

[ The Bookseller | 2013-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good business

Amazon’s Huge London HQ Says “Publishing Revolves Around Us Now”

Amazon's massive new HQ in historic central London is nothing short of symbolic, and will overshadow neighboring Penguin, Faber, S&S UK, and Bloomsbury. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ss uk

Turkish publishers demand end to police violence

The Turkish Publishers Association has called on the authorities to end the use of... Continue reading at The Bookseller

[ The Bookseller | 2013-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #police violence

BEA 2013: The Show Evolves

BookExpo America at New York City's Javits Center began with a full day of panels and presentations on Wednesday, May 29, and ended with a newly energized Consumer Day on Saturday, June 1. While exhibitors and attendees were still evaluating the new Thursday–Saturday schedule for the exhibit... Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america #full day #exhibit floor