Publish and be branded: the new threat to literature's laboratory

Increasingly fixated on the stars of today, such as Hilary Mantel and JK Rowling, publishers are neglecting the experimenters who could save their industry tomorrow: the mid-list writersThe tickets sold out months ago. Long before the admiring reviews of the stage adaptation of Hilary Mantel's novels Wolf Hall and Bring up the Bodies hit the press at the end of last week, theatre-goers were in no doubt they wanted to see six hours of blazing Tudor intrigue.A £7m BBC adaptation beckons, with the actor Mark Rylance teaming up with Peter Kosminsky, director of The Government Inspector.The runaway success of Mantel's story could be seen as a heartwarming tale for the book industry, but it comes at a time when many insiders worry such a tale will become increasingly rare as talented authors find it ever harder break through.Authors with middling sales – like Mantel, before she led Thomas Cromwell up the bestseller list – are getting less care and attention from large publishers, with readers ever-more fixated on fantasy blockbusters, it is said.For HarperCollins, the publishing giant behind 4th Estate, the imprint that publishes Mantel, bestselling authors have become more important than ever. Charlie Redmayne, chief executive of HarperCollins, recently described Mantel as one of several writers, along with Michael Morpurgo and JK Rowling, "who have transcended being an author and are brands in their own right".He added: "In a digital world, they are going to create a huge... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-13 00:00:00 UTC ]
News tagged with: #nathan filer #costa award

Other Publishing stories related to: 'Publish and be branded: the new threat to literature's laboratory'


Spanish Magazine Publisher Bets Against the Crisis

Andrés Rodríguez, the publisher and founder of SpainMedia, has much at stake in the debut this month of a Spanish-language edition of Forbes, the American business magazine. Continue reading at The New York Times

[ The New York Times | 2013-03-17 00:00:00 UTC ]
More news stories like this |


Picador to publish Gatsby tie-in

Picador is to publish the official film tie-in edition for the forthcoming adaptation of F Scott... Continue reading at The Bookseller

[ The Bookseller | 2013-03-14 00:00:00 UTC ]
More news stories like this |


Exploring Accessible Publishing for the Print Disabled

Less than 5% of all published books are available in an accessible format. Several organizations, notably Bookshare, are working to change that woeful statistic. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published books


Consortium Announces New Publishers for Distribution

Consortium has announced six new publishers for the fall 2013 season: And Other Stories, Curbside Splendor Publishing, Gallic Books, GILES, Koyama Press, and Stockholm Text. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gallic books #koyama press #stockholm text


FT and Penguin Publish Lunch with the FT: 52 Classic Interviews

LONDON: 14 March 2013: Today the Financial Times and Penguin publish Lunch with the FT: 52Classic Interviews in hardback and eBook format. The book, edited by FT editor Lionel Barber, with a foreword by CEO John Ridding, read ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-03-14 00:00:00 UTC ]
More news stories like this |


The UK’s Literature Prize Becomes The Folio Prize, Valued at £40,000

The Folio Society will sponsor the newly named Folio Prize, a literature award of £40,000 to honor the best English-language fiction published in the UK. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literature prize #folio prize #folio society #literature award


Folio to sponsor Literature Prize; stellar Academy revealed

The Folio Society has been announced as sponsor of the Literature Prize, the new award co-founded... Continue reading at The Bookseller

[ The Bookseller | 2013-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #folio society #literature prize


US to publish E L James journal for writers

An E L James book to help aspiring writers record their "innermost thoughts" - Fifty... Continue reading at The Bookseller

[ The Bookseller | 2013-03-11 00:00:00 UTC ]
More news stories like this |


Author Turns to Self-Publishing, with Help From ‘Podmates’

Brenda Peterson is one of the growing number of authors who are working on self-published projects in addition to writing books released by traditional houses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #author turns #growing number #traditional houses


News Corp. publishing firm to start with $2.6 billion in cash

News Corp.'s soon-to-be publishing company will begin life with no debt and about $2.6 billion in cash -- illustrating the parent company's attempt to provide the new entity with solid financials and money for acquisitions. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing firm


In Filing, News Corp. Says It Will Provide $2.6 Billion to Its New Publishing Company

News Corporation’s new publishing company will get an infusion of $2.6 billion in cash and will have no debt when it separates from the company’s higher-growth cable channels and Hollywood studio this summer. In a filing with the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-03-08 00:00:00 UTC ]
More news stories like this |


Small Publishers Rule Pen/Faulkner Fiction Award Shortlist

Coffee House Press, with two finalists, and Cinco Puntos Press join FSG and Pantheon with titles on the shortlist for this year's prestigious PEN Faulkner Award for fiction. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
More news stories like this |


IPC says 'business as usual' as Time Warner plans to spin off publishing arm

IPC Media is focusing on not being distract by events outside of its control, as parent company Time Warner unveiled plans to spin off its magazine division Time Inc last night. Continue reading at Media Week

[ Media Week | 2013-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipc media #publishing arm


Sixty Years of Sterling Wisdom from the “Lord of Publishing”

Legendary literary agent Sterling Lord shares wisdom from his 60 years in publishing and reflects the current business, which he says is more like selling appliances than art. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-07 00:00:00 UTC ]
More news stories like this |


Is the Romance of Publishing Dead?

Has the romance of publishing the way of liquor-fueled lunches, first-class book tours and boozy book parties? Or is there still enough hope and passion in publishing to sustain it? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-07 00:00:00 UTC ]
More news stories like this |


Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand campaigns


Why Traditional Publishers Won’t Buy Globe

When the New York Times Co. bought the Boston Globe for $1.1 billion in 1993, many of the nation’s newspaper publishing companies happily would have paid the same price for the same opportunity. With the Globe now on track to be sold for ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boston globe


Danish Publisher Network to Use Real Time Bidding

Denmark’s leading publishers are combining with Rubicon Project to launch The Danish Publisher Network, in order to offer their online inventory and data to advertisers via real-time trading. Publishers including Politiken, Jyllands-Posten, ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading publishers #rubicon project


European Publisher Axel Springer Acquires Second Screen App TunedIn

TunedIn Media, the German company behind the second screen “social TV’ app TunedIn, has been acquired by European publishing giant Axel Springer. The amount isn’t being disclosed, so it’s unlikely to be a home ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german company


Carol Brown Janeway Honored for Contributions to German Literature

For her work translating and publishing a distinguished list of German-language authors in the USA, Knopf executive Carol Brown Janeway has received the 2013 Friedrich Ulfers Prize. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german literature #german-language authors