Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today Procter & Gamble’s Secret deodorant brand, an official sponsor of U.S. soccer, took out a full-page ad Sunday in The New York Times to back the women’s team in their battle for equal pay. The ad urged the federation to be “on the right side of history.” The company also said it’s making a donation to the World Cup-winning team’s players association—a total of $529,000, or $23,000 each for the 23 players. The New York Times writes, It is the first of more than a dozen U.S. Soccer partners and sponsors to side so openly with the team in the equal pay fight, and its support could increase the pressure on federation officials on the eve of mediation discussions to try to resolve the players’ federal gender discrimination lawsuit. On NBC’s “Meet the Press,” team co-captain Megan Rapinoe said more companies should be doing the same. Powerful corporations “have so much weight that they can throw around, and I think that they just need to get comfortable with throwing it around,” she said. (Watch her comments starting around 31:40.) Will others join P&G? Because as Rapinoe says, “big sponsors can just write the check.” Billions Two days of Amazon Prime Day sales are underway (and some of the best deals, naturally, are Amazon's own products, like... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-15 10:00:00 UTC ]
HarperCollins has begun selling a "limited number" of backlist e-books via Amazon’s £7.99 a month subscription e-book service Kindle Unlimited in the UK and Australia in a major shift from one of the big publishers. Continue reading at The Bookseller
[ The Bookseller | 2019-09-30 20:49:12 UTC ]
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The very name of Amazon's “All-new Kindle Oasis” would seem to herald a radical overhaul. Thankfully, the changes to Amazon’s top-shelf e-reader are far less dramatic. Beyond the introduction of a new color-adjustable front light that can warm or cool the screen’s illumination, the All-new... Continue reading at PC World
[ PC World | 2019-09-25 10:30:00 UTC ]
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David Cameron's For the Record (William Collins) has risen to the top of the Amazon Charts Most-Sold: Non-Fiction list, with more Audible listeners than Kindle readers in the past week. Continue reading at The Bookseller
[ The Bookseller | 2019-09-24 20:53:57 UTC ]
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Amazon is clearing out Kindles, and there are some deep discounts on some iPhone alternatives this weekend. Continue reading at Wired
[ Wired | 2019-09-21 11:00:00 UTC ]
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Amazon's next big hardware event is just days away, and it appears the tech giant is using that as an opportunity to provide hefty discounts for Fire tablet and Kindle models for Prime subscribers. Most notably, Prime members get $40 off the Kindle P... Continue reading at Engadget
[ Engadget | 2019-09-16 14:27:00 UTC ]
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Amazon has revealed the third annual UK Kindle Storyteller Award shortlist after receiving more entries than ever before. Continue reading at The Bookseller
[ The Bookseller | 2019-09-12 14:05:43 UTC ]
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The fast-food industry is waging a chicken sandwich war. Bud Light and Coors Light are embroiled in “corngate.” And Kind and Cliff keep trading shots in a snack-bar skirmish over whose ingredients are healthier. These are among the many brand battles raging in what has become a feisty,... Continue reading at Advertising Age
[ Advertising Age | 2019-09-10 07:00:00 UTC ]
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This year's Kindle refresh gave Managing Editor James Trew a lot to like, including an illuminated display and a smaller design with smoother edges. Although the 2019 Kindle has only a single storage option and its recessed display tends to attract d... Continue reading at Engadget
[ Engadget | 2019-08-29 15:00:00 UTC ]
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Because little fingers love shiny buttons: how to lock down your Kindle so kids don't buy all the books. And how to get your money back when they do. Continue reading at Book Riot
[ Book Riot | 2019-08-21 10:33:14 UTC ]
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In a world of companies competing to make phones that all look the same, I miss products that truly feel innovative. “Are they completely nuts?” read the review from the New York Times of Amazon’s original Kindle e-reader back in 2007.Read Full Story Continue reading at Fast Company
[ Fast Company | 2019-08-14 09:00:37 UTC ]
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All of J.D. Salinger’s works will be available as e-books starting this week. Disaffected youth can finally read Catcher in the Rye on their Kindle Paperwhites, just like J.D. Salinger intended.Read Full Story Continue reading at Fast Company
[ Fast Company | 2019-08-12 10:34:36 UTC ]
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In an era of smartphone addiction, a single-purpose device like an e-reader may help you unplug and focus on content that will bring you joy. Continue reading at The New York Times
[ The New York Times | 2019-08-01 09:03:32 UTC ]
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The retail giant offers a way to share your Prime benefits—including Kindle titles, audiobooks, and free Prime shipping—with others in your home. Continue reading at Wired
[ Wired | 2019-07-23 12:00:00 UTC ]
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Amazon announced today that it inked best-selling author Dean Koontz to a five-book deal. The agreement will also include a short story collection called Nameless that will be available for free to Amazon Prime and Kindle Unlimited customers on Novem... Continue reading at Engadget
[ Engadget | 2019-07-22 15:24:00 UTC ]
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You don't need Kindle Unlimited to get free ebooks on Amazon — all you need is a Prime subscription. Here are the best Amazon Prime books on Prime Reading. Continue reading at Book Riot
[ Book Riot | 2019-07-18 10:35:34 UTC ]
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Tired of boring Kindle covers? I have some good news for you! These bookish Kindle covers from Amazon are here to help you live your best literary life. Continue reading at Book Riot
[ Book Riot | 2019-07-17 10:33:49 UTC ]
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We're big fans of Amazon's Kindles, and all three are on sale for Prime Day: Standard, Paperwhite, and Oasis. They're as cheap as we've seen them. Continue reading at Wired
[ Wired | 2019-07-16 14:30:00 UTC ]
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Read on for 50 of the best Kindle Unlimited audiobooks you can listen to right now with a subcription, from memoirs to nonfiction to kid's lit and more. Continue reading at Book Riot
[ Book Riot | 2019-07-16 10:34:41 UTC ]
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We're big fans of Amazon's Kindles, and all three are on sale for Prime Day: Standard, Paperwhite, and Oasis. They're as cheap as we've seen them. Continue reading at Wired
[ Wired | 2019-07-15 18:30:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today Procter & Gamble’s Secret deodorant brand, an official sponsor of U.S.... Continue reading at Advertising Age
[ Advertising Age | 2019-07-15 10:00:00 UTC ]
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