Perform hires Martyn Jones as its global brand sponsorship director

Perform has hired Martyn Jones, the former publishing director for Stuff and FourFourTwo, as its global brand sponsorship director as part of the company's expansion. Continue reading at 'Media Week'

[ Media Week | 2013-07-05 00:00:00 UTC ]

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Tesco hires former Reed Elsevier chief financial officer

Former Reed Elsevier chief financial officer Mark Armour has been hired by Tesco as a non-... Continue reading at The Bookseller

[ The Bookseller | 2013-09-03 00:00:00 UTC ]
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Gap And Other Brands Are Already Using Facebook Gifs

Tech firm Giphy this morning tweeted that it had launched a Facebook GIFs product, and the digerati immediately buzzed with interest. Within a couple of hours, The Gap posted one of the first branded GIFs on the hugely popular social media platform and a handful of other brands are readying... Continue reading at AdWeek

[ AdWeek | 2013-08-29 00:00:00 UTC ]
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Colin Dickerman named Flatiron editorial director

Colin Dickerman, formerly executive editor at The Penguin Press, has been named as editorial... Continue reading at The Bookseller

[ The Bookseller | 2013-08-22 00:00:00 UTC ]
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'Solid' performance indicated for WHS

W H Smith predicts the outcome for the end of its year of trading to be “in line with... Continue reading at The Bookseller

[ The Bookseller | 2013-08-22 00:00:00 UTC ]
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LinkedIn Partners With Startup to Curate Content for Brands

More usually equals better—unless you're talking about the Internet. In the social sphere, the dearth of user-generated content (Twitter claims to host more than 340 million tweets per day) can be a hazard for those looking to tweet and post items that help bring buzz to their brand. This is... Continue reading at AdWeek

[ AdWeek | 2013-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter page #big step


News Corp Launches Global Private Ad Exchange

News Corp today announced plans to launch a global programmatic ad exchange that will let advertisers buy across its more than 50 online and mobile products including WSJ.com, Times.co.uk and NYPost.com. News Corp is far from the first to jump on the automated selling trend; other premium... Continue reading at AdWeek

[ AdWeek | 2013-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing arm #rupert murdoch #rubicon project #trading desks #business units


Frankfurt Book Fair Director on German/Brazilian Collaboration

With Brazil as Guest of Honor at this year's Frankfurt Book Fair some 250 Brazilian books are being translated and Germany will feature at Rio's book fair this month. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair


Marano hired at Kobo Writing Life

Kobo has hired former Waterstones digital content acquisitions manager Diego Marano to head up... Continue reading at The Bookseller

[ The Bookseller | 2013-08-19 00:00:00 UTC ]
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Bloomsbury Goes Global with Marketing Plans

In 2011, Bloomsbury announced it was restructuring to facilitate a more global approach to publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury announced #global approach #marketing plans


Inception-Style Memory Experiment Performed On Mice Was Inspired By The Movie “Total Recall”

“The underlying grip of movies is that they program us to have experiences. They create events in our heads…” -- Jeffrey Zacks, Flicker: Your Brain On Film. Forthcoming from Oxford University Press If you’re interested in science, you probably heard last week’s news that memories were... Continue reading at Fast Company

[ Fast Company | 2013-08-08 00:00:00 UTC ]
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Global Ad Distribution Announces Partnership with MyDistrict.Net

LAS VEGAS, Nevada – July 25, 2013 – Global Ad Distribution, the publishing industry’s leading expert in full service home delivery outsource solutions, is proud to announce it has contracted to utilize the services of My ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-29 00:00:00 UTC ]
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Lloyd-Jones wins Found in Translation Award

Polish translator Antonia Lloyd-Jones has been announced as the winner of the 2012 Found in... Continue reading at The Bookseller

[ The Bookseller | 2013-07-29 00:00:00 UTC ]
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ADVERTISING SALES DIRECTOR

Salary trends switched and the gap between b-to-b, consumer and association advertising sales directors shrunk in this year’s survey. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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Brands for Babies

The youngest end of the children's publishing business has seen a surge in licensing deals, with publishers tying in with infant and toddler development brands from the worlds of toys and entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business #licensing deals


Profiles in Social Media: Has Your Brand Found Its Social Soul Mate?

Much like trends in magazine publishing, social media is becoming a niche-focused market. This means there are an increasing number of networks that serve very specific functions. For instance, the difference between Instagram and Twitter is similar to the difference between a photography... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishing #increasing number


Bridget Jones cover revealed

Jonathan Cape has revealed the cover for Helen Fielding's forthcoming Bridget Jones novel,... Continue reading at The Bookseller

[ The Bookseller | 2013-07-24 00:00:00 UTC ]
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Oneworld signs Bridget Jones spoof

Oneworld has acquired humour book Bridget and Joan’s Diary. It will be released on the same... Continue reading at The Bookseller

[ The Bookseller | 2013-07-23 00:00:00 UTC ]
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Jill Jones appointed at Bloomsbury

Former Cengage Learning c.e.o. Jill Jones has been appointed as an independent non-executive... Continue reading at The Bookseller

[ The Bookseller | 2013-07-23 00:00:00 UTC ]
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James Jones reissue for Penguin

Penguin Modern Classics is reissuing James Jones’ From Here to Eternity to coincide with a... Continue reading at The Bookseller

[ The Bookseller | 2013-07-22 00:00:00 UTC ]
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BookExpo America Brings Translation To Global Market Forum 2014

BookExpo America's 2014 Global Market Forum will be have an exciting new focus, Books in Translation: Wanderlust for the Written Word. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america #written word