Paul McCartney's The Lyrics backed by bus adverts, live events and media blitz

The publicity and marketing campaign for Paul McCartney’s The Lyrics (Allen Lane) has featured in a major advertising campaign, including 100 bus adverts running across London, Manchester and Liverpool. Continue reading at 'The Bookseller'

[ The Bookseller | 2021-11-08 19:32:40 UTC ]
News tagged with: #paul mccartney #live events #media blitz

Other Publishing stories related to: 'Paul McCartney's The Lyrics backed by bus adverts, live events and media blitz'

John Murray backs Herron with retailer events

John Murray is embarking on a PR and marketing campaign for Mick Herron's Slough House, hosting a raft of events with booksellers online in a show of support for both the series and retailers during the latest lockdown. Continue reading at The Bookseller

[ The Bookseller | 2021-02-04 00:21:11 UTC ]
More news stories like this | News stories tagged with: #john murray #marketing campaign #mick herron #slough house #latest lockdown

‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores

CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-03 05:01:00 UTC ]
More news stories like this | News stories tagged with: #stores appeared #online content #directly resembles #digital publisher

‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores

CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-03 05:01:00 UTC ]
More news stories like this | News stories tagged with: #stores appeared #online content #directly resembles #digital publisher

For Vice Media, bad-boy news culture is dead, long live news

Vice Media spent 2020 putting news more at the forefront of its brand, but it still has work to do positioning itself in the digital media landscape. The post For Vice Media, bad-boy news culture is dead, long live news appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-12-30 05:01:28 UTC ]
More news stories like this | News stories tagged with: #vice media #digital media

Pearse to hold live events for Libraries Connected

Libraries Connected has announced that author Lesley Pearse will launch its new series of virtual events. Continue reading at The Bookseller

[ The Bookseller | 2020-08-23 22:19:04 UTC ]
More news stories like this | News stories tagged with: #libraries connected #virtual events #libraries

Smith, Ottolenghi and Moran appear at Penguin Live virtual events

Penguin has announced a series of virtual, live events featuring guests including Zadie Smith, Yotam Ottolenghi, Caitlin Moran and Jeremiah Emmanuel.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-06 05:28:30 UTC ]
More news stories like this | News stories tagged with: #yotam ottolenghi #caitlin moran

Virtual, hybrid, live: what next for book events?

As has been widely reported over the past few weeks, the coronavirus pandemic has caused continued closures of theatre and performing arts venues, with potentially catastrophic effects across the industry.  At Fane we started by postponing our March - May shows to the Autumn, but with the... Continue reading at The Bookseller

[ The Bookseller | 2020-06-07 13:31:31 UTC ]
More news stories like this | News stories tagged with: #book events #widely reported #coronavirus pandemic

How Questex Is Preparing for the Future of Live Events

  No one can say with certainty when conferences, trade shows and other large gatherings can resume. What is certain is that when they do, they're going to feel different. But new guidance from Questex—a B2B publisher which, until three months ago, drove 70% of its revenues from live... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-28 17:56:25 UTC ]
More news stories like this | News stories tagged with: #previous years #wider audience #comfort zones

Why social media is the new virtual live venue

Each year around this time, digital publishers and tech platforms typically announce their content plans for the year ahead. These annual upfront and NewFront pitches are a bid to partner more closely with agencies and advertisers to reassemble audiences across the ever-changing video landscape.... Continue reading at Advertising Age

[ Advertising Age | 2020-05-28 13:42:00 UTC ]
More news stories like this | News stories tagged with: #at-home fitness #record numbers #nfl draft #record levels #key metric #digital publishers

Free and Cheap Live Poetry Events You Can Watch Online

For poets, springtime is especially sacred. With big book releases, National Poetry Month, and the conclusion of the slam season, there is so much for readers and writers to look forward to. Then came the coronavirus pandemic. We’ve seen readings canceled, book tours halted and budgets slashed.... Continue reading at Electric Literature

[ Electric Literature | 2020-05-08 11:00:00 UTC ]
More news stories like this | News stories tagged with: #watch online #coronavirus pandemic #electric literature #big book

Watch live at 10 a.m. EDT: Condé Nast's Pam Drucker Mann on the state of media in the pandemic

In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue.  Continue reading at Advertising Age

[ Advertising Age | 2020-04-30 12:45:12 UTC ]
More news stories like this | News stories tagged with: #watch live #live episode #ad revenue #publishing giant

Watch live Thursday at 10 a.m. EDT: Condé Nast's Pam Drucker Mann on the state of media in the pandemic

In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue.  Continue reading at Advertising Age

[ Advertising Age | 2020-04-29 22:14:12 UTC ]
More news stories like this | News stories tagged with: #live episode #ad revenue #publishing giant

Coronavirus live updates: S&S tells all staff to work from home, more events cancelled

The impact of the coronavirus outbreak continues to be felt across the trade, with further cancellations of literary events and larger numbers in the book trade now working from home to fight the spread. Continue reading at The Bookseller

[ The Bookseller | 2020-03-15 14:06:36 UTC ]
More news stories like this | News stories tagged with: #book trade

Endeavor Business Media Tacks on Two More Events

Two-year-old Endeavor Business Media announced yet another deal on Wednesday, acquiring Agora Communications—parent company of the Smart Water Summit and Smart Utility Summit, a pair of three-day conferences held annually in Ponte Vedra, Fla. Terms of the deal were not disclosed. The Endeavor... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-27 19:23:54 UTC ]
More news stories like this | News stories tagged with: #clarion events #events appeared #informa plc

Meredith Brings Subscriptions Back to Coastal Living, Citing “Resounding Success” on Newsstands

After what it called "resounding consumer demand and success" in Coastal Living's first year as a quarterly, newsstand-only magazine, Meredith Corp. announced Tuesday that it is once again selling subscriptions to the 22 year-old title, which it acquired through its merger with Time Inc. at the... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-19 18:04:17 UTC ]
More news stories like this | News stories tagged with: #subscription sales #trim size #paper stock #consumer revenue #charging people #specific titles #specific brand #editorial direction

Paul Abbassi, "Data Guy", to deliver keynote at FutureBook Live 2019

Paul Abbassi, formerly known as the "Data Guy", is the second keynote speaker to be announced for FutureBook Live 2019, The Bookseller’s annual publishing conference. Continue reading at The Bookseller

[ The Bookseller | 2019-09-16 17:02:07 UTC ]
More news stories like this | News stories tagged with: #paul abbassi #data guy #deliver keynote #keynote speaker

Dowd and Hawkins to join live Margaret Atwood event for The Testaments

"The Handmaid's Tale" star Ann Dowd and Sally Hawkins will join Margaret Atwood as special guests for a live cinema event to mark the publication of The Testaments (Vintage).  Continue reading at The Bookseller

[ The Bookseller | 2019-09-05 17:42:42 UTC ]
More news stories like this | News stories tagged with: #special guests

Lily James to join live Margaret Atwood event for The Testaments

Lily James will join Margaret Atwood as a special guest for the live cinema event to mark the long-awaited publication of The Testaments (Chatto & Windus).  Continue reading at The Bookseller

[ The Bookseller | 2019-08-19 10:18:34 UTC ]
More news stories like this | News stories tagged with: #lily james #special guest

Paul McCartney to narrate Hey Grandude! audiobook

Paul McCartney will narrate the audiobook edition of his upcoming picture book, Hey Grandude! (Puffin), which is inspired by his experiences of being a grandfather. Continue reading at The Bookseller

[ The Bookseller | 2019-07-04 02:57:43 UTC ]
More news stories like this | News stories tagged with: #audiobook edition #paul mccartney #audiobook

May Religion Bestsellers: The Rational Bible is Back; Richard Paul Evans Tops

‘Genesis,’ Dennis Prager’s newest installment to The Rational Bible series, debuts at #3 in Religion Nonfiction; the final installment to the Broken Road series by Richard Paul Evans takes #1 in Religion Fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-06-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #newest installment #religion nonfiction #final installment #religion fiction #religion bestsellers