Bella Pagan, senior commissioning editor at Pan Macmillan and Tor, has been promoted to editorial director at Pan Macmillan Fiction. Continue reading at 'The Bookseller'
[ The Bookseller | 2016-11-16 00:00:00 UTC ]
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#pan mac
#pan macmillan
Author Aleya Kassam explains how Kenyan writers are embracing the idea of branding and taking control of their careers. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-08 00:00:00 UTC ]
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#taking control
Outi Mäkinen of Finland's Tammi publishing house talks about top Finnish authors and books that will be on display in Frankfurt and trends in Finnish fiction. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-03 00:00:00 UTC ]
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The director of digital sales and channel development at Penguin Random House is to join Hachette... Continue reading at The Bookseller
[ The Bookseller | 2014-08-20 00:00:00 UTC ]
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#digital sales
Little, Brown Book Group has created a new editorial division encompassing the Piatkus, Constable... Continue reading at The Bookseller
[ The Bookseller | 2014-08-19 00:00:00 UTC ]
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#editorial division
Can a one-size-fits-all, low-price, consumer-dominated sales model support a diverse, innovative, challenging literary output?It is either an existential threat to intellectual freedom or a rustbelt media industry meeting its comeuppance at the hands of disruptive technology. The battle between... Continue reading at The Guardian
[ The Guardian | 2014-08-19 00:00:00 UTC ]
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#two-page ad
#ebook market
#buy button
For publishers today, data has become the key to competitive advantage. But executing against data has traditionally been a challenge. Only in recent years has the publishing industry invested in the technology required to make sense of data's complexity and volume. It speaks to a culture shift,... Continue reading at Advertising Age
[ Advertising Age | 2014-08-14 00:00:00 UTC ]
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#publishing industry
#drive traffic
#online activity
An online encyclopedia of the ancient Mediterranean world sets a challenging precedent for scholarly publicationsAround a thousand years ago, an encyclopedia of knowledge of the ancient Mediterranean world was assembled. With 31,000 entries, the Suda is in part a dictionary of grammar, and in... Continue reading at The Guardian
[ The Guardian | 2014-08-10 00:00:00 UTC ]
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#scholarly publishing
Here's the pitch Conde Nast's GQ magazine is giving marketers: Spend at least $100,000 with us and get access to 57 "elite" GQ readers who will help promote your brand across print and digital. The program, called GQ57, is the magazine's latest effort to tap digital-ad budgets by enlisting... Continue reading at Advertising Age
[ Advertising Age | 2014-08-08 00:00:00 UTC ]
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#conde nast
#september issue
#creative director
Now that the campaign has been launched, it's time for the next and longest phase of a Kickstarter campaign: using email, media contacts and social media to promote it. Also known as “30 days of obsessive compulsive disorder and stress.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-06 00:00:00 UTC ]
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#kickstarter campaign
HarperCollins has announced a raft of promotions across the HarperFiction editorial team, with... Continue reading at The Bookseller
[ The Bookseller | 2014-08-06 00:00:00 UTC ]
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Taboola, the Manhattan startup that selects and promotes recommended and sponsored articles at the bottom of publisher Web pages, has bought Pasadena, Calif., based digital publishing software... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-08-05 00:00:00 UTC ]
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#sponsored articles
Oahu Publications Inc. has announced that Dave Kennedy, SVP/marketing, was named chief revenue officer of OPI and the Honolulu Star-Advertiser. Kennedy’s promotion comes weeks after Glenn Zuehls was named the publisher of San Francisco Me ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-08-04 00:00:00 UTC ]
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#oahu publications
#honolulu star-advertiser
The San Francisco-based publishing associations have merged to form one entity, BayPub. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-01 00:00:00 UTC ]
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There is a long-held belief among content publishers -- including many we are partnered with -- that they shouldn't pay to amplify their content. Their clear aversion most often comes from some dogmatic belief that quality content doesn't require paid promotion. For them, paying to promote... Continue reading at Advertising Age
[ Advertising Age | 2014-07-17 00:00:00 UTC ]
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#core part
#largest advertisers
#online publisher
Boffins have a new way to check on whether we really get through impressive big books, but even half-finished reads help with plunging authorial incomesLike a mean teacher tripping up a keen-to-impress pupil, boffins have come up with a way of calling us on books we don't get through. Named... Continue reading at The Guardian
[ The Guardian | 2014-07-09 00:00:00 UTC ]
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#thomas piketty
#hillary clinton
Ann Bisselll has been made publicity director at HarperFiction. Bissell was previously PR... Continue reading at The Bookseller
[ The Bookseller | 2014-07-07 00:00:00 UTC ]
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Gruppo Editoriale Mauri Spagnol is a privately held publishing group and the third largest publisher in Italy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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#largest publisher
The appointment, said Columbia University Press, makes her the first female director of an Ivy League university press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-09 00:00:00 UTC ]
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#female director
In the ten years since its launch, Kwani?, East Africa’s first literary journal, has led the growth of literary life in the region — and now looks ahead. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-06-06 00:00:00 UTC ]
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#ten years
#east africa
#literary journal
#literary life
Galley Beggar had the courage to take a chance with an unknown author writing in an unconventional wayIf you hadn't previously heard of Galley Beggar of Norwich, that is hardly surprising. It's a small-scale operation set up by a local bookseller. But Galley Beggar has something which big... Continue reading at The Guardian
[ The Guardian | 2014-06-06 00:00:00 UTC ]
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#galley beggar
#local bookseller
#eimear mcbride
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#half-formed thing
#baileys women
#scant resources