Open Road Starts Frontlist Marketing Service

With frontlist sales for many publishers stalled, Open Road Integrated Media is adapting its Ignition program—designed to give backlist e-books a boost—to help promote new releases. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2022-07-20 04:00:00 UTC ]

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With 50 Million Users, Flipboard Opens Magazine Creation To The Masses To Take On Tumblr, Pinterest

Flipboard latest update democratizes content curation on the service, introduces search, and provides integration with Etsy. With 50 million users, Flipboard, the social news magazine available on the iPhone and iPad, has become a dominant player in content curation. Now, with competition in... Continue reading at Fast Company

[ Fast Company | 2013-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dominant player #social feeds #fast company


Books on Call on the road

Bookstores may be closing right and left under the ebook onslaught, but a sort of traveling bookstore came back to life earlier this month with the launch of Books on Call NYC.The company, which sells books at author readings and other events, is the successor to Mobile Libris, which shut down... Continue reading at Crains New York

[ Crains New York | 2013-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook onslaught #casting director #—matthew flamm


US indie Melville House to open British branch

US independent publisher Melville House is to open a London office with the aim of forming a... Continue reading at The Bookseller

[ The Bookseller | 2013-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #london office


Hudson Booksellers opens online store, expands beyond overpriced sundries

Is it not enough to make a killing selling $5 bottles of Dasani and two-pill packs of Tylenol? Hudson Booksellers, from the folks behind those fine Hudson News airport establishments, has begun peddling ebooks and book books online. The site, which appears to be (at least partially) powered by... Continue reading at Engadget

[ Engadget | 2013-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wide variety #dan brown #online store


Bowker charts rise in e-retailer market share

The rise in ebook reading in the US and UK over the past three years has driven market share... Continue reading at The Bookseller

[ The Bookseller | 2013-03-18 00:00:00 UTC ]
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Is There a Dearth of Literary Agents in Developing Markets?

Evidence is growing that a lack of skilled, knowledgable literary agents may be hindering the translation and publishing of books from developing markets in Asia and Latin America. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agents #developing markets #latin america


Open Access 'may hit history'

Richard Fisher, m.d. of academic publishing for Cambridge University Press, has warned that Open... Continue reading at The Bookseller

[ The Bookseller | 2013-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open access #richard fisher #academic publishing


News Corp. publishing firm to start with $2.6 billion in cash

News Corp.'s soon-to-be publishing company will begin life with no debt and about $2.6 billion in cash -- illustrating the parent company's attempt to provide the new entity with solid financials and money for acquisitions. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing firm


News Corp. spinoff to start with $2.6B in cash

News Corp.'s publishing spinoff will be armed with $2.6 billion in cash and no debt, demonstrating Chairman Rupert Murdoch's passion for print even as the new company confronts an industry in decline.The cash pile could come in handy for acquisitions or just to shore up the publishing business,... Continue reading at Crains New York

[ Crains New York | 2013-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile phone #legal fees #began working #$4 million #$2 million


Hodder, Penguin and Bloomsbury win at BMS marketing awards

The Book Marketing Society's best marketing campaign awards for autumn 2012 have seen wins... Continue reading at The Bookseller

[ The Bookseller | 2013-03-04 00:00:00 UTC ]
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Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand campaigns


PublishNews Brazil: More Megastores Opening, Workers Get Book Vouchers

The dominant Brazilian bookstore chains continue to open new megastores, the government is issuing 18.8m workers vouchers to spend on books, and Abril Educação is prepping its IPO. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishnews brazil #abril educao


UK BA Reveals 79 UK Bookstores Closed in 2012, 39 Opened

The Booksellers Association in the UK latest membership figures for the year 2012 revealed 79 stores closed, 39 opened and total membership was 3,580. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association


Pearson Catalyst to 'incubate' start-ups

Pearson has launched what it has called an "incubator" programme to help education... Continue reading at The Bookseller

[ The Bookseller | 2013-02-20 00:00:00 UTC ]
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Cravebox Markets Old-Fashioned Product in New-Fashioned Way

The Colorado-based marketing company Cravebox, which has just begun to work with publishers, is something of an oddity. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-02-16 00:00:00 UTC ]
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Hay to open own bookshop

The Telegraph Hay Festival is to open its own bookshop at the event this spring, having... Continue reading at The Bookseller

[ The Bookseller | 2013-02-06 00:00:00 UTC ]
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Downer's Calliope Gifts sees strong opening

Former Borders’ boss Philip Downer said his new shop Calliope Gifts had “exceeded... Continue reading at The Bookseller

[ The Bookseller | 2013-02-05 00:00:00 UTC ]
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Is Licensing an Opportunity for Self-publishers and Start-ups?

Today, perhaps the most ambitious and aggressive community in publishing is self-publishing. How practical is it for a self-publisher to pursue licensing deals? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-05 00:00:00 UTC ]
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Government says library service 'not in crisis'

The Government's official response to the Culture, Media and Sport's Select Committee... Continue reading at The Bookseller

[ The Bookseller | 2013-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library service #select committee


RosettaBooks to open in London

E-book publisher RosettaBooks is to open an office in London, its first outside of the US. The... Continue reading at The Bookseller

[ The Bookseller | 2013-02-04 00:00:00 UTC ]
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