Oh Snap! Brands Are Getting Kicked out of the 'Friend Zone'

Snap announced recently that it planned to separate feeds from real-life friends from those of publishers and influencers. For brands, this is a rude awakening.It's clear social media has changed the roles of friends, just like it's changed the role of brands. The average person on Facebook has 338 friends. That's more than double Dunbar's number, which posits that people can only maintain real friendships and acquaintances with a total of 150 people.As a result, Facebook has stretched our definition of a "friend." If you are a decade or more out of high school, for instance, you may have unwisely friended all your former classmates, only to find that you now have excruciatingly quotidian updates from people you don't really know or care about anymore. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-12-04 00:00:00 UTC ]
News tagged with: #separate feeds #rude awakening #average person #high school

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How New York Comic Con Brings the Brands to the Fans

From Oct. 11-14, more than 200,000 people made the pilgrimage to Manhattan's Javits Center for New York Comic Con, the annual gathering of fans across movies, television, comic books, anime and video games. The massive convention floor was filled with activations of all sizes from some of the... Continue reading at AdWeek

[ AdWeek | 2023-10-20 08:00:00 UTC ]
More news stories like this | News stories tagged with: #recognizable brands #javits center #annual gathering #comic books #video games #comic con


New York Comic Con 2023: Manga, Graphic Novels Keep Comics Biz Kicking

This year's ICv2 Insider Talks celebrated the 50th anniversary of the direct market sales channel, even as it acknowledged graphic novels—and particularly manga—as the primary driver for growth in the comics business today, and by a significant margin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels #primary driver #significant margin #comic con


Mountains & Plains Booksellers Show Kicks Off in Denver With Mile-High Energy

The Mountains & Plains Indie Booksellers Association's annual FallCon kicked off quietly Wednesday afternoon, but quickly picked up steam Thursday as more than 200 booksellers gathered in Denver to network with each other and to meet authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-06 04:00:00 UTC ]
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Rob Vélez on building Somos Vevo into a Hispanic TV destination for brands

The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at Advertising Age

[ Advertising Age | 2023-09-22 09:46:02 UTC ]
More news stories like this | News stories tagged with: #diverse audiences #somos


Russell Brand publisher pauses all future books with comedian

Bluebird, who were due to publish Brand’s new self-help book in December, took the decision in light of ‘very serious allegations’The publisher of one of Russell Brand’s books has said that it is pausing all future publishing of books by the comedian after he was accused of rape and sexual... Continue reading at The Guardian

[ The Guardian | 2023-09-18 14:31:47 UTC ]
More news stories like this | News stories tagged with: #future books #russell brand #future publishing #sexual assault #pan macmillan #self-help book


‘I didn’t think it was possible to be a novelist’: Julian Barnes on literature, loss – and his late friend Martin Amis

The Booker winning author talks about how his most recent work was inspired by Hilary Mantel, and the way the books world has changed since his debut was published more than 40 years agoToo many people have been dying lately,” Julian Barnes reflects over the phone from his home in north London.... Continue reading at The Guardian

[ The Guardian | 2023-09-16 08:00:25 UTC ]
More news stories like this | News stories tagged with: #julian barnes #martin amis #recent work #hilary mantel #books world #north london #key part


Top 5 food and beverage brands ranked by ‘share of influence’: Datacenter Weekly

Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age

[ Advertising Age | 2023-09-15 18:24:18 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen names #macroeconomic news #nielsen


Former 'Friends' writer says the stars were unhappy and purposely tanked jokes they didn't like

A former "Friends" writer's new memoir details her experience on the show at a time when the stars seemed unhappy, and the writers room wasn't so friendly. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-08-25 01:20:03 UTC ]
More news stories like this | News stories tagged with: #memoir details #memoir


‘A tired old show’: Friends writer claims cast deliberately ruined jokes

Patty Lin says that Jennifer Aniston, Courteney Cox, Matthew Perry and co forced rewrites of gags they didn’t like by performing them badlyFriends may have been a worldwide smash hit that made megastars of its cast, but – according to one of its writers – the actors weren’t always trying their... Continue reading at The Guardian

[ The Guardian | 2023-08-24 10:34:01 UTC ]
More news stories like this | News stories tagged with: #jennifer aniston #matthew perry #memoir


New Voices New Rooms Kicks Off Fall Shows

After a virutal debut, an inaugural in-person version of the trade show will launch August 7–10 in Arlington, Va. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #fall shows #trade show


Apple’s powerhouse headphone brand Beats has a new designer. See his first big product

We talk to Samuel Ross about the new Beats Studio Pro. It’s the first update to the Beats Studio line since 2017. I’m holding the box for Beats Studio3 headphones. They were released in 2017—in other words, a lifetime ago. The box is nothing short of peak packaging, with a hefty fiberboard... Continue reading at Fast Company

[ Fast Company | 2023-07-19 10:00:00 UTC ]
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Former NHLer Billy MacMillan remembered as humble, well-respected friend

Billy MacMillan, a former NHL player known for his work ethic and friendship, died Friday at the age of 80. Continue reading at CBC

[ CBC | 2023-07-16 16:03:30 UTC ]
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See the cover for Mary Rechner’s new collection of short stories, Marrying Friends.

Literary Hub is pleased to reveal the cover for Marrying Friends, the forthcoming collection of short stories from Mary Rechner, which will be published by Propeller Books in October. Here’s a bit about the book from the publisher: When her troubled husband dies unexpectedly, mercurial Therese... Continue reading at Literrary Hub

[ Literrary Hub | 2023-07-11 15:00:43 UTC ]
More news stories like this | News stories tagged with: #forthcoming collection #literary hub #competing desires #short stories


Never Too Young: Why Kids Deserve Queer Friendly Libraries

The kids are more prepared than most adults to understand and expect acceptance for all in school libraries (and beyond!). Continue reading at Book Riot

[ Book Riot | 2023-06-30 10:35:00 UTC ]
More news stories like this | News stories tagged with: #school libraries #libraries


A Summary and Analysis of Oscar Wilde‘s ‘The Devoted Friend’

By Dr Oliver Tearle (Loughborough University) ‘The Devoted Friend’ is one of the fairy tales for children written by the Irish author Oscar Wilde (1854-1900). It was published in the 1888 collection The Happy Prince and Other Tales. ‘The Devoted Friend’ is about a Miller named Hugh, who... Continue reading at Interesting Literature

[ Interesting Literature | 2023-06-23 14:00:16 UTC ]
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Freedom Fighters: Ibram X. Kendi Kicks Off ALA 2023 with a Powerful Message to Librarians

The ALA’s first-ever Rally for the Right to Read featured librarians and advocates speaking of the need to fight censorship and a keynote from author Ibram X. Kendi, who praised librarians as modern-day freedom fighters. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #author ibram #powerful message #fight censorship


The Morning After: Amazon Prime Day kicks off July 11th

Amazon has announced the dates for its next annual shopping event. Prime Day 2023 will be on July 11th and 12th this year, beginning at 12AM PT/ 3AM ET on Tuesday, July 11th, and concluding at the end of Wednesday, July 12th.Prime Day isn’t necessarily a perk of Amazon’s subscription service,... Continue reading at Engadget

[ Engadget | 2023-06-21 11:15:57 UTC ]
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William Boyd on his friend Martin Amis: ‘He was ferociously intelligent – and very funny’

He saw the world’s cruel absurdities through a comic lens, writes Boyd, who recalls his very first meeting with Amis – and explains why his unmistakable voice will never be forgotten• John Self on Amis: ‘He stamped his style over a generation’• Geoff Dyer on Amis: ‘Mick Jagger in literary... Continue reading at The Guardian

[ The Guardian | 2023-05-22 07:00:49 UTC ]
More news stories like this | News stories tagged with: #avid reader #charles dickens #james joyce #vladimir nabokov #elite group #first novel


How this podcast network is connecting brands to multicultural influencers

Pod Digital Media is introducing a platform to unite brands with Black and Latino influencers who double as podcast hosts. Continue reading at Advertising Age

[ Advertising Age | 2023-05-16 17:20:39 UTC ]
More news stories like this | News stories tagged with: #podcast network #digital media


Lululemon’s brilliant dupe strategy should be duplicated by every brand

Lululemon fans craved products from the beloved $50 billion athletic apparel company but have been settling for cheap alternatives. Then the company decided to deliver a big surprise. “Hey guys, here are this month’s best-selling Amazon Lulu lookalikes, and I used to work at Lulu, so I promise... Continue reading at Fast Company

[ Fast Company | 2023-05-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #company decided #big surprise #lulu