Obama’s Becoming to a bookshop near you: Penguin preps record-breaking campaign

Michelle Obama’s memoir, issued next Thursday in a simultaneous global publication, is the recipient of Penguin General’s biggest ever marketing spend, with campaigns to run across formats, platforms, and even on the bare walls of Brixton... Continue reading at 'The Bookseller'

[ The Bookseller | 2018-11-09 00:00:00 UTC ]
News tagged with: #michelle obama #penguin general #marketing spend

Other Publishing stories related to: 'Obama’s Becoming to a bookshop near you: Penguin preps record-breaking campaign'


SelfMadeHero launches Draw Your Bookshop lockdown campaign

Graphic novel publisher SelfMadeHero is launching a social media campaign calling for artists to support bookshops with a drawing of their favourite store. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 06:10:11 UTC ]
More news stories like this | News stories tagged with: #publisher selfmadehero #support bookshops #graphic novel #bookshop


PRH's Obama UK media campaign kicks off this weekend

With Barack Obama's memoir out from Viking on Tuesday (17th November), PRH's UK media campaign will kick off this weekend. Continue reading at The Bookseller

[ The Bookseller | 2020-11-13 00:35:10 UTC ]
More news stories like this | News stories tagged with: #barack obama #memoir


Bourne unites authors in bookshop support campaign

Author Holly Bourne has launched a campaign to support bookshops during lockdown, involving more than 300 writers so far.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-05 06:38:02 UTC ]
More news stories like this | News stories tagged with: #support bookshops #bookshop


Record-Breaking Submissions Received by the Sheikh Zayed Book Award

The Abu Dhabi-based Sheikh Zayed Book Award sees a 23-percent jump in entries activity, Egypt leading in its number of submissions. The post Record-Breaking Submissions Received by the Sheikh Zayed Book Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-26 14:46:42 UTC ]
More news stories like this | News stories tagged with: #zayed book


'We haven't seen anything like it since Harry Potter': UK bookshops report record week

With books delayed by the pandemic reaching shops alongside other titles aimed at the Christmas market, the trade has seen sales boomBooksellers up and down the UK are reporting a boom in sales since readers returned to bookshops after the lockdown, with the first avalanche of Christmas titles... Continue reading at The Guardian

[ The Guardian | 2020-09-11 12:40:19 UTC ]
More news stories like this | News stories tagged with: #books delayed #trade magazine #harry potter #titles aimed #christmas market #records began #elena ferrante #bestselling titles #year due #bookseller


Trump Tell-All Breaks S&S Record; PRH India Signs Sourcebooks, Fitzcarraldo

Industry Notes: The bestseller by Donald Trump's niece is going into its 14th printing. And Penguin Random House India inks deals with US, UK independents. The post Trump Tell-All Breaks S&S Record; PRH India Signs Sourcebooks, Fitzcarraldo appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-16 15:20:59 UTC ]
More news stories like this | News stories tagged with: #trump tell- #penguin random house


Hodder wins record-breaking ex-Special Forces soldier's memoir

Hodder & Stoughton has won at auction the memoir of ex-Special Forces soldier and record-breaking mountaineer Nims Purja MBE. Continue reading at The Bookseller

[ The Bookseller | 2020-04-23 14:18:55 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #memoir #hodder


Record number of stores in the running for Independent Bookshop of the Year

The British Book Awards, or Nibbies, have revealed the regional shortlists for the 2020 Independent Bookshop of the Year with a record 49 bookshops from nine regions across the UK and Ireland vying to be named the country’s best indie retailer for books.  Continue reading at The Bookseller

[ The Bookseller | 2020-02-18 22:49:23 UTC ]
More news stories like this | News stories tagged with: #record number #regional shortlists #british book #independent bookshop


Sharjah International Book Fair Draws a Record-Breaking 2.52 Million Visitors

While reporting big attendance numbers, the Sharjah Book Fair this year is most memorable for events affirming its deepening world publishing relationships. The post Sharjah International Book Fair Draws a Record-Breaking 2.52 Million Visitors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-11-11 08:13:34 UTC ]
More news stories like this | News stories tagged with: #book fair


Trump raises record-breaking political donations amid impeachment inquiry

In the driver’s seat is Brad Parscale, Trump’s digital media director, who led the efforts to raise a record-breaking $125 million in just the last quarter, according to the New York Times. His ability to turn impeachment into this many millions... Continue reading at CBC

[ CBC | 2019-11-10 20:11:52 UTC ]
More news stories like this | News stories tagged with: #digital media


Record-breaking year for Women in Translation award longlist

Indie publishers have dominated a record-breaking longlist for the third annual Warwick Prize for Women in Translation. Continue reading at The Bookseller

[ The Bookseller | 2019-10-09 10:26:23 UTC ]
More news stories like this | News stories tagged with: #record-breaking year #indie publishers


Bookshops reveal favourite books of 2019 as Obama, Porter and Thunberg make the grade

Bookshops have revealed their favourite books of 2019 with books by Michelle Obama, Max Porter and Greta Thunberg among the shortlisted titles for the Books Are My Bag Readers Awards.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-02 12:48:18 UTC ]
More news stories like this | News stories tagged with: #favourite books #michelle obama #max porter #greta thunberg #shortlisted titles


Record-breaking US sales for The Testaments

Margaret Atwood's The Testaments has sold a record-breaking 125,000 copies in all combined formats in the US in its first week on sale, according to Penguin Random House US.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-15 23:13:54 UTC ]
More news stories like this | News stories tagged with: #margaret atwood #penguin random house


Coors Light’s new ‘Made to Chill’ campaign breaks from its mountainous past

Coors Light, which has spent years connecting its brand to Rocky Mountain imagery, is getting domesticated. A new campaign called “Made to Chill,” lacks the snowy peaks and mountain streams that have filled previous ads. Instead of wildlife, the brand is leaning into home life. One ad shows a... Continue reading at Advertising Age

[ Advertising Age | 2019-07-30 13:32:59 UTC ]
More news stories like this | News stories tagged with: #younger generations #nielsen


Breaking cycling’s color barrier, and world records, in the early 20th century

The enigmatic Major Taylor was one of the first black sports superstars, writes Michael Kranish. Continue reading at The Washington Post

[ The Washington Post | 2019-05-31 12:52:18 UTC ]
More news stories like this | News stories tagged with: #color barrier #world records


Penguin Classics to launch London pop-up bookshop

Penguin Classics will launch its first ever pop-up bookshop next month with a series of events and workshops planned. Continue reading at The Bookseller

[ The Bookseller | 2019-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin classics


Obama, Rooney and Secret Barrister campaigns triumph at PPC Awards

Campaigns for titles by Sally Rooney, The Secret Barrister and Michelle Obama were among the winners at the Publisher’s Publicity Circle Annual Awards. Continue reading at The Bookseller

[ The Bookseller | 2019-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sally rooney #michelle obama #ppc awards #secret barrister


Penguin Random House pledges £15,000 to diverse children's bookshop

Publisher says it hopes to help the #ReadtheOnePercent pop-up store in south London ‘smash its target’ of £30,000, which it is crowdfunding in order to become permanentPenguin Random House has pledged £15,000 to south London’s #ReadtheOnePercent bookshop, which only stocks children’s books with... Continue reading at The Guardian

[ The Guardian | 2018-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #south london #diverse backgrounds #critical role


Knights Of launches crowdfunding campaign for more bookshops

Inclusive publisher Knights Of, which launched a pop-up bookshop in Brixton in October, is aiming to raise £30,000 to open a permanent bookselling business. Continue reading at The Bookseller

[ The Bookseller | 2018-12-05 00:00:00 UTC ]
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Granta unveils bookshops' Share a Pint campaign

Around 20 bookshops are partnering with Granta, author Rose George and the NHS to encourage the public to give blood through the ‘Share a Pint campaign’. Continue reading at The Bookseller

[ The Bookseller | 2018-10-31 00:00:00 UTC ]
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